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Portal to Data Discovery Find and Understand Your Information Magnify Search 1

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Magnify Search. Find and Understand Your Information. Portal to Data Discovery. WebFOCUS Magnify. Goal: Business Intelligence for the Masses Challenges Familiar – no training! Flexible – need to be able to ask next question In the Flow Solutions: Active Technologies Guided Self Service - PowerPoint PPT Presentation

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Page 1: Magnify Search

Portal to Data Discovery

Find and Understand Your InformationMagnify Search

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Page 2: Magnify Search

WebFOCUS Magnify

Goal: Business Intelligence for the Masses Challenges

Familiar – no training! Flexible – need to be able to ask next question In the Flow

Solutions: Active Technologies Guided Self Service WebFOCUS Magnify!

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Page 3: Magnify Search

WebFOCUS Magnify

WebFOCUS Magnify

Familiar – Google like interface Flexible

Sortable Results Drillable to whatever detail desired HTML5 Graphical results Secure

In the Flow Everybody uses search engines – why not use as BI

interface?

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Single Access Point to all Applications and Databases

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Single Point of Information Access

IT

BusinessAnalysts

Anyone

Multiple Application Interfaces

Mainframe Servers Reports Documents Images Multi MediaFormsDatabases

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How Does Magnify Work?

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The Magnify Process

• Capture content in real time as information is added or edited.

• Catalog content with a search engine index using tags to categorize, secure, rank and present results stored.

• Cost effective and highly scalable solution leveraging open source Lucene.

• Business intelligence reports presenting various ways to view found content.

• Clustered indexes keep search within one application as more information becomes available.

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Search Request

Magnify Results

Report Request

WF Report

Enterprise Content

Transform Content into Searchable Information

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Leverage the Power of Search & Business Intelligence

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SearchKeyword Query

BINumbers Query

Information Inquiries

(1) Search for customer account

(2) Search for vendor transaction

(3) Get account balances (4) Get all transactions

exceeding $ X.xx

• Leverage the strengths of each technology• Leverage hardware and software• Simplify development, maintenance & deployment• Offer better and more complete user experience

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Search Interface Overview

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Magnify: Interface Overview

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Magnify: Search Overview

Search Syntax Case In-Sensitive

Double Quote multiple words

Logical Expressions

Eg. ("music teachers" OR (MP3 AND VHS)) NOT "New York“

Wild Card Character (*)

~ for Similar word results

Eg. Blu~ returns Blu Ray, Blue etc…

+ in front of words that must display in result

Eg. +Blu George - returns results always containing “Blu” and results that may/may not contain George

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Demo: Search Interface Overview

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Magnify: Making Enterprise Data Searchable

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Magnify: Getting Started

Steps to setup search Create WebFOCUS procedure with following column-names:

C#_column – Category

S#_column – Detail Returned for each result

SearchTitle – Returned Result

TITLEURL – Drill from Search title

Link_Display_Name# - Drillable text under search result

Link_URL# - Drill URL from Display Name

MagnifyID & WF_INDEX_UNIQUE_KEY – Unique record keys

ENGINE MAGNIFY settings – system settings for Magnify (can be included)

ON TABLE HOLD FORMAT MAGNIFY AS SEARCHNAME

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Demo: Transform Raw Data Into Search Content

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Magnify Examples

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Call Center Account Lookup

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Law Enforcement Analytics

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Root Cause Analysis and Reporting

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Geographical Intelligent Search

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eCommerce Search

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Magnify Latest Enhancements

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Sentiment Analysis: Score emails, documents, database records etc., to identify negative/positive messages to facilitate churn reduction/upsell

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The Cases for Sentiment Analysis

Conventional methods of gauging customer sentiment, such as surveys and focus groups, provide neither real time nor customer level information.

Hard to take immediate action on them

Sentiment Analysis: Translates expressed emotions into hard data

Monitor blogs, news articles, online forums, social networks, etc. in real time

Pinpoint customer perceptions and trigger action:

Prevent customer attrition

Measuring customer experience

Improve brand perception

Monitor product adoption

In government – measuring the pulse of the public

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Demo: Find Files & Searching with Sentiment

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Magnify File Indexing

How It Works File Adapter Enhancements

Monitor file life cycle

Use FORMAT Magnify to keep search in sync with repository

Log file repository actions

Track any format type

Traverse all sub directories

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Magnify Roadmap

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Removing All Implementation Obstacles

Eliminated the complexity to develop search applications by introducing Magnify format:

We solved the skills and learning problem – any BI developer or SE can build a search application.

Index common file formats – PDF, Word, Excel, TXT, etc

Scalability Index very large amounts of data in clustered indexes Indexing any language via our partnership with Basis Technology

Basis Technology language analyzers are OEM-ed by practically every search vendor

Next initiative: Add Crawler Next initiative: Filtered Navigation Enhancements

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Magnify: BI Search Applications

New FORMAT Magnify in Application Studio allows BI developers to build BI search applications in the same manner as they build BI reports

New User Interface that incorporates the HTML5 charts into the category tree for better visualization of search results and easier data discovery

UI for format Magnify Feed for SOLR: 95% of deployments use SOLR and the feeder will

allow us to upgrade some of these applications with BI content Advanced search features: date range, file type, and attribute based

Objective: Make it easier for BI developers to create BI search apps. We are the first BI tool for building search apps.

8.0

8.x

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Where Should You Start?

Do you have a current plan to put “Google”-like functionality on top of your organizations informational assets?

Do you have any text based data? Support Cases/Call Center Project Management Notes Product/Part Catalog Information Manifest or Shipping Information Claims Data Warranty Data People Skill Data Feedback/survey information Social Media generated content

Do you have overly complex Guided Ad Hoc Screens? Would there be value in adding Sentiment Analysis to your textual information?

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Magnify Search

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Thank You!

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