Social Media – Sharing of experience

Madurai - Regional Media WorkshopPIB

Because we are not…

But individuals in a society

Social – the word

We are interconnected

Medium – the word

What has changed

• Journalist• Process• Tools• Output• Consumer• …

New ways

Icons

Disruptors

• Disintermediation• G2P, P2G• Virtual media room• Media services

Newspaper vs Internet

A few Es of media

• Expectations• Engagement• Enablers• Economics• Ethics

Constants

• Quest for truth• Appetite for stories• Taste for style• Staying relevant• Value of follow-up• Duty of due diligence• Enduring importance of ethics, respect

Appetite

The unknown

Needed

• Spot the gaps• Ask questions• Report facts• Read more• Use analytics• Add infographics• Have conversations

Conversations

Towards transparency

To Do

• Work on your body of work• Create and maintain your digital identity• Showcase your stories• Connect with your constituency• Put your shoulder to change for the better

Five Ws, and one H

Journalism 101

• Who• What• When• Where• Why• How

Who

The voiceless have a voice

A journalist’s job is to amplify it.

Workflow -- My 7 Cs

KM

Continuum

Required

Required -- Check

• Smartphone• Data• Tripod• Power-bank• Backup drive• Visiting card (with social media links)

Toolkit

Toolkit -- Check

• Email• Blog• Twitter handle• Facebook page• LinkedIn profile• About.me• YouTube channel• Cloud drive

Taxonomy

A daily exercise -- PIB

List of press releases

Share on Twitter

Share on Facebook

Share on LinkedIn

Share on WhatsApp

WIIFM

Success

Ideals

WIMFI

Salute your work

Flute

Link

Thanks

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