Madhya Pradesh Agency for Promotion

of Information Technology

Awareness &

Communication

Department of Information TechnologyGovt. of Madhya Pradesh

3-days Residential Training Program for Assistant e-Governance Managers

29th April to 1st May 2013

Awareness & Communication

Objectives:• Create awareness among citizens about e-Governance• Build distinctive NeGP brand across Departments /

Motivate stakeholders.

Progress:• NeGP logo/tagline developed; NeGP awareness stalls

frequently put-up at key events and conferences.• First burst of Mass Media Campaign completed (Press,

TV, Radio ads)• Outreach Campaign in rural / urban-fringe locations to

generate NeGP/CSC awareness via personal contact.

2

Awareness & Communication........

IT News letter:

1. Quarterly IT newsletter is released from MAP_IT.

2. E-Governance initiatives, success stories in the field of IT/ e-Governance, innovations and activities happening in the state is covered in the IT News letter.

Workshops:

1. Workshop on various IT/ e-Governance is being organised by MAP_IT.

2. E-Payment, digital signature, IPV6, state consultations etc workshops organized in Bhopal.

3. Total 10 Division Level Workshops planed. So far 3 division level workshops had been organized in Indore, Gwalior and Rewa Division.

Awareness & Communication........

4. Rest 7 divisional workshops will be organized in the month of June, July and August months of 2013.

District Level Workshop:1. District Level Workshops also planned for all 50 districts.

2. Fund for organizing these workshops is transferred in account of DeGS by MAP_IT, @ Rs. 50,000/- each.

3. Action Plan to organized these workshop are being called from District e-Governance Societies.

Awareness and Communication

5

Activities required:• Preparation of Awareness and Communication Plan as per

districts specific needs and present it before DeGS for approval and necessary action.

• Concurrent assessment of Awareness and Communication Needs in the district.

• Conduct regular workshops, seminars, IT events, etc. to generate awareness on IT/e-Governance.

• Conduct Rural Outreach Activities to generate awareness among citizens on IT enabled or Online services available in their locality.

• Preparation of content for Press News to be published in news papers.

e-Governance Seminar in 50 Districts

Requirements- 1. Hall with Projector and Screen

2. 100 attendees sitting arrangement.

3. Printing of posters and brochures.

4. Printing of Invitation Cards.

5. PPT presentations on e-Gov initiatives/projects rolled out in district.

6. Speakers (at least 3)

7