General presentation - 6.10.2011

About us

Company overview• Founded in 2010

• Located in Oulu city center

• Expertise

- Online marketing

- Web development

• Clients in

- Finland

- Russia

- North America

Help businesses be more successful online

Mission

Services

TrainingOnline marketing

Web development

People

We know technologyOur technology stack

Online marketing• Search engine optimization

- Internal optimization

- Link building strategy

• Social media

- Social media integration

- Social media strategy

• Traffic and conversion analysis

• Online marketing in Russia

- Yandex direct

- VKontakte.ru

• Landing page optimizing

• Pay per click

- AdWords

- Social networks

- Facebook

- LinkedIn

Training• Public speaking

- Seminars

- Workshops

- Corporate events

• Training

- Search Engine Optimization

- Social media

- Online marketing strategy

- Conversion and traffic analysis

- Doing business online in Russia

- Search engine optimization in Russia

- Social networks in Russia

ValoStartup

We organize yearly event for Internet startups. More info at : www.valostartup.com

ValoStartup video podcast

In our podcast we highlight cool Internet startups in Baltic regionMore info: http://www.valostartup.com/podcast/

Project spotlights

Project spotlight: Unix-Tutorials

• Category

- Search engine optimization

• Client

- Internal project

• URL

- www.unix-tutorials.com

Project spotlight: Unix-Tutorials

• Created in 2 weekends

• Statistics for past 6 month

- Over 100 000 visitors

- Visitors from 204 countries

- 71,91% of traffic from search engines

• Marketing budget: 0€

Project spotlight: Jongla

• Category

- Web social service

• Client

- Jongla Oy

• URL

- www.jongla.com

Project spotlight: Jongla portal

• Custom made platform

• Made to scale to hundreds of thousands of visitors

• Technology used: Python, Django, jQuery, HTML5, jQuery Mobile

Project spotlight: Anton & Nina

• Category

- Search engine optimization for an e-commerce site

• Client

- Antoniina Oy

• URL

- www.antonnina.com

Project spotlight: Anton & Nina

- Total revenue increase +145,87%

- Total conversion rate increase +197,31%

- Revenue increase from search engines +264,23%

- Increase in organic search engine traffic +27,74%

- Conversion rate increase for search engine traffic +196.61%

- Total increase in visits +25,81%

Definition: Conversion rate is percentage of clicks that result in a commissionable activity (sale or lead)

Project spotlight: UBI Web App

• Category

- Custom web application

• Client

- Oulu city

Project spotlight: UBI Web App

- Custom web application designed for street UBI displays

- Fetches latest news from 65 Degrees North and adapts them for UBI displays

- Adapting content to work with touch screen interface

- Google Analytics integration

Project spotlight: 65 Degrees North

• Category

- Optimizing the site for mobile devices

• Client

- 65 Degrees North / City of Oulu

• URL

- www.65degreesnorth.com

- Brings 65 Degrees North’s content to mobile devices

- Works on iOS based devices (iPhone, iPad, iPod), Android, Palm

Project spotlight: 65 Degrees North

OpenSource strategy

To be a true OpenSource company that supports and contributes to the ecosystem

OpenSource projects: WP-Twitter

• Displays relevant Twitter statistics right in the admin panel

• Wordpress plugin

• License: GPL

• Source available

• Status: Alpha

OpenSource projects: Mootools-UI

• Project with the purpose of increasing the appeal of MooTools as a web application front-end platform by providing high-quality key components for state-of-the-art web development.

• Developed together with Robert Stjärnström from Cascade Creative Media

• Mootools based plugin

• License: GPL

• Source available

• Status: Alpha

Our clients

Challenge us to come up with a marketing idea for

your organization!

Contact us• Located in the heart

of Oulu

- Isokatu 28 as. 4, 90100 Oulu

• Contact:

- Artem Daniliants

- Mobile: +358504044299

- Email: info@lumolink.com