lucid customer experience design model

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© Ayman Basheer 2012

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The LUCID model is a customer experience analysis & design model built upon the concept of connecting value / brand to customers through “smart” touchpoints. LUCID Model is crafted to understand your business thoroughly and understand how you interact with you customers, where we can explore the opportunities that we can make the perfect use of. While LUCID is anything but ordinary, I have taken it a further step ahead. Thanks to the creativity injection concept adopted in LUCID, now we can design an extraordinary experiences to our customers based on the world’s best and most effective creativity practices. More of excitement you can surely enjoy by checking out the LUCID model presentation here.

TRANSCRIPT

Page 1: LUCID Customer Experience Design Model

© Ayman Basheer 2012

Page 2: LUCID Customer Experience Design Model

LUCID Model, When success means “WOW”!

Page 3: LUCID Customer Experience Design Model

LUCID is a customer experience analyze & design model built upon the concept of connecting value / brand to customers through SMART touchpoints.

Brand

Smart Touchpoints

Customers

Page 4: LUCID Customer Experience Design Model

SMART = We understand YOU

Page 5: LUCID Customer Experience Design Model

LUCID gives you the tools you need to offer your customers smart touchpoints, those touchpoints which are TAILORED to your business and to your customers perfectly.

Page 6: LUCID Customer Experience Design Model

Are you CONNECTED?

Page 7: LUCID Customer Experience Design Model

To be connected is all about knowing what is your business, who are your customers, how to reach them and how the experience design connects the RING between all.

Page 8: LUCID Customer Experience Design Model

The RING:

Business Analysis

Touc

hpoi

nts

Analys

isExperience

Design

Page 9: LUCID Customer Experience Design Model

The experience design process in LUCID is based on the most effective creativity injection practices out there, which make the opportunities LIMITLESS!

Page 10: LUCID Customer Experience Design Model

LUCID is an organic model as its creativity practices are subject to continuous addition and upgrade. This enables LUCID to GROW over time and ultimately increases its value proposition.

Page 11: LUCID Customer Experience Design Model

Special Thanks:

Mr. Khaled SadeddinManaging Partner at ADabisc Fusion

Mr. Maher KaddouraBusinessman & Owner of Meydan Business Incubator

Special thanks to you, my great mentor and my endless inspiration. Thank you for believing in me and supporting me through all the past years.

My gratitude to you for offering me such an exceptional high-end experience at Meydan Business Incubator, which opened to me so much doors of amazing opportunities I’ve never dreamed of before.

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About The Model Developer:

Ayman BasheerSMEs & Startups Business Consultant

Ayman Basheer is an SMEs and Startups Business Consultant. He brings an international level experience in entrepreneurship, strategic planning and business development fields. Ayman’s expertise was deployed in many projects focusing on incubators models development, processes and tools development to a number of international organizations as, INJAZ Al-Arab and Aramex. Ayman enjoys a solid experience inherited by his prior role at Meydan Business Incubator as a Business Knowledge Manager. In addition, Ayman worked in the fields of strategic planning, business modelling and blueprinting, branding, market research, plus to funding and investment proposals development with a number of reputable entities, such as Al-Jude NGO, Retail Group Jordan and ADabisc-Qatar.

Ayman acquired a diverse job experience started during attending university while working in real-estate marketing and sales field, and remarkably he got the ‘Consultant’ title at age of 24 as recognition of his work on INJAZ Al-Arab Incubation Program project.

A graduate of the University of Banking and Financial Sciences (UBFS-JO), holding a B.S. in CIS with an honours degree.

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For more info, please you can REACH through the following:

Ayman BasheerMobile : +962 78 5839 887E-mail : [email protected] : 7570 Amman 11118 Jordan

LUCID on Facebook (click here)