Horizon 2020 Boost your business by shaping the future

Via A. da Recanate 1, 20124 Milano

Tel. +39 02 80583223

Fax. +39 02 80583227

www.lowendalmasai.com

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Horizon 2020

│ Agenda

Lowendalmasaï at a glance

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São Paulo

Mumbai

Sydney

Hanoi

Shanghai

Tokyo

Astana

Moscow

Tel Aviv

Tunisi

Izmir

Istanbul

Consulting Office Sourcing Office Strategic Partner

London

Madrid

Paris

Milan

Rome

Düsseldorf

Copenhagen

Barcelona

Lisbon

Bratislava

Prague

Oslo

Geneva

Amsterdam

Thessaloniki

400 EMPLOYEES IN THE

WORLD

2,500 ACTIVE CLIENTS FROM

ALL BUSINESS SECTORS

20 YEARS OF EXPERIENCE

We support our Clients at local and global level providing innovative solutions

which lead to measurable and sustainable results

Corporate

Profile

Enterprise Cost Management: we aim at reducing enterprise costs generating cash and lightening

tax burden, without resorting to cuts or human capital reductions

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Our areas of expertise are characterized by an efficient combination of strategy

and pragmatism

Enterprise

Cost Management

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Lowendalmasaï remuneration model (fixed and variable fees) is orientated to

success and based on tangible and measurable results

Results

% Lowendalmasaï

Variable Fee

Lowendalmasai

key assets

Lowendalmasaï key success factors

• Lowendalmasaï success fee is based on reached and validated results

• We always align our objectives with the client’s

• Lowendalmasaï aims at providing effective and durable results, as we base our success on the client’s satisfaction

Operational support

• Coaching during

implementation

• Doers, not sayers

Know How

• Successful methodology

• Cost optimization

specialization

• Business sector expertise

Results

• Tangible and

measurable results

• Partnership

Collaboration with the

Client

• Culture based on listening

• Relationship with

operational contact people

Lowendalmasaï garantees:

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We are proud of our prestigious Client portfolio, which includes both

international groups and middle-sized dynamic companies

Transport Logistics & Services

Automotive & Aerospace

Energy and Oil & Gas

Chemical-Pharma & Healthcare

Food Beverage & HoReCa

Retail Distribution and Consumer

Goods

Banking Finance Insurance

Luxury & Fashion

IT Electronics & Appliances

Industry & Construction

Advertising, Publishing & Services

Our Clients

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│ Agenda

Horizon 2020

Lowendalmasaï at a glance

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│ Horizon 2020:

What is it

Horizon 2020 is the EU framework programme to support research and innovation

with a budget of more than 70B€ for the period 2014-2020

Excellent Science Industrial Leadership Societal Challanges

24.578m€

17.938m€

31.748m€

How long does it last With which resources

Where does it born Where does it aim at

Horizon 2020 joins three previous

programmes of the period 2007-2013

2014 2020

7 years

Better birdge research and the market

Identify solutions for health, clean energy and transport

areas as a priority

Easy the access to funding for companies, SMEs,

Universities and other organizations

1

2

3

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│ Horizon 2020:

structure

To face the placed challenges, Horizon 2020 is structured into 3 main pillars along

which has been set up different thematic work programmes

European Research Council

Excellent Science Industrial Leadership Societal Challenges

Future and emerging

technologies

Marie Sklodowska Curie

actions

Research infrastructures

Leadership in enabling and

industrial technologies

Access to risk finance

Innovation in SMEs

Health, demographic change

and wellbeing

Food security, sustainable

agriculture, marine research

and bioeconomy

Secure clean and efficient

energy

Smart, green and integrated

transport

Climate action, environment,

resource efficiency and raw

materials

Inclusive, innovative and

reflective societies

Secure societies

Frontier research by the best

individual teams

Collaborative research to

open new fields of innovation

Opportunities for training and

career development

Ensuring access to world

class facilities

ICT, nanotechnologies,

materials, biotechnology,

manufacturing, space

Leveraging private finance

and venture capital for

research and innovation

Fostering all forms of

innovation in all types of

SMEs

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│ Horizon 2020:

main participation

rules To maximize programme’s benefit the EU established some bonds for general

participation together with specific requirements related to the objectives of each call

Intellectual property

rights

Terms for funding

Eligible costs

• Property: who produces the output own it

• Protection: if the output can be exloited at

commercial/industrial level

Subjects

Actions

Research and

Innovation

Innovation

Actions

Non-

Profit 100% 100%

Profit 100% 70%

Direct costs:

• Personnell cost

• Subcontracting

• Other direct cost: T&Es, materials,

equipment, consulting, ecc.

Indirect costs:

• 25% of direct costs fix rate (except

subcontracting)

Terms for

participation

Selection citeria

• 3 indipendent entities established in 3 different

member states or partner countries

• Excellence

• Impact

• Quality and efficiency in implementation

Technology

Readiness Level

(TRL)

• TRL 1: basic principles observed

• TRL 2: technology concept formulated

• TRL 3: experimental proof of concept

• TRL 4: technology validated in lab

• TRL 5: technology validated in relevant

environment

• TRL 6: technology demonstrated in

relevant environment

• TRL 7: system prototype demonstration

in operational environment

• TRL 8: system complete and qualified

• TRL 9: actual system proven in

operational environment

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│ Horizon 2020:

SMEs instrument

Furthermore, to promote SMEs participation it has been created a secific instrument

transversal to Industrial Leadership and Societal Challenges plllars

Phase 1 Phase 2 Phase 3

Concept & Feasibility

Assessment

Demonstration

Market Replication

R&D

Commercialization

Fu

nd

ing

50k€ (lump sum) 1-3m€ (70% funding) Risk finance

(Private/Public)

Idea > Business Plan Elaborated Business Plan Market Success

Su

pp

ort

ed

Ac

tivit

ies

• Prove technical and commercial

viability

• Explore IP regime

• Design study

• Develop pilot application

• Risk assessment

• Prototyping

• Testing

• Piloting

• Scaling-up

• Application development

• EU quality label (promotion and

networking with financires/clients)

• Investment readiness training

• EU financial facilities (EIB)

• Link to public procurement networks

Coaching

6 months 12-24 months

No deadline: open call

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│ Other programmes

In addition to the general programme there are alsto other fundining instruments

aiming at improving international cooperation on specific issues

Public Private Partnership

The public-private partnerships purpose in Horizon 2020 is to boost the

innovation process on strategic issues involving main economic players

Other programmes

In addition to Horizon 2020, Eurpean States developed at the same time

other funding programmes, for instance for ecnomic development or

environmental sustainability

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│ Calls calendar

The first work programmes have been published in December 2014 and have a 2

years time horizon

2014

H2020:

FoF; EeB; SPIRE

SME Instrument

Energy

H2020:

BIOTEC

FoF; EeB; SPIRE

Energy

Transport

Health

Food, Marine & Bioeconomy

Space

H2020:

Health

Innovative Societies

Space

ICT

Environment

H2020:

NMP

Energy

H2020:

SME Instrument

Energy

Innovative Societies

Food, Marine & Bioeconomy

H2020:

Transport

Secure Societies

H2020:

SME Instrument

Energy

Innovative Societies

H2020:

NMP

Environment

H2020:

Space

ICT

H2020 Marie Curie:

ITN (09/04/14)

IF (11/04/14)

RISE (27/04/14)

H2020 Marie Curie:

COFUND (02/10/14)

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│ The proposal of

Lowendalamasaï

Lowendalmasaï can support its clients in all the phases of the perticipation process,

starting from the production of an ad hoc strategic positionig

Idea

WP/Calls

Identification

Consortium

creation/integration

Drafting of

required

documents

Proposal

submission

(Participant Portal)

Proposal

evaluation

Grant Agreement

Negotiation

Project kick-off

The participation process The proposal of Lowendalmasaï

Strategic positioning Drafting of project

proposals

Consotium building Partner search

Technical support Lobbying

• Identification of fundable

projects

• Analysis of existing/potential

partners

• Detection of funding

opportunities

1 2

3 4

5 6

• Preparation of project documents

• Business plan outlining

• Project submission (participant

portal)

• Identification of scientific and

industrial partners

• Operational support in

consortium creation

• Integration with existing

consortia

• Profile definition

• Identification of ad hoc partner

• Relation building with potential

paartners

• Support in interacting with EU

Commission

• Identification the players relevant

for the project

• Direct contacts with institutional

contacts

• Review of technical and economic

proposals

• KPIs definition

• Definition of business plan and

communication strategy

Lowendalmasaï Italia

Via Antonio da Recanate 1 – 20124 Milano

Tel: +39 02 80 58 32 23 – Fax: +39 02 80 58 32 27

www.lowendalmasai.com

Paris - HQ

EUROATRIUM

7, rue Emmy Noether

93400 St Ouen

France

T : 33 (0) 1 83 72 72 00

London

5th Floor Bridewell Gate

9 Bridewell Place

EC4V 6AW – London,

United Kingdom

Tel. +44 (0) 203 697 81 00

Lisbon

Rua da Misericórdia 76,

1200-273,Lisbon Portugal

T: (+351) 213 210 219

Düsseldorf

Louise-Dumont-Str. 5

D-40211, Germany

T: +49 (0) 211 71 06 75 0

Madrid

Avenida de Bruselas, 7,

28108,Alcobendas, Spain

T : +34 91 319 28 75

Barcelona

Torre Inbisa

Plaça Europa, 9 – Planta 14-A

L’Hospitalet de Llobregat

08908 Barcelona - Spain

Tel: (+34) 93 201 07 00

Amsterdam

Mauritsstraat 11

2011 VN, Harlem, Netherland

T: +31 23 511 2980

Shanghai

Hong-Kong Plaza, 283 Middle

Huaihai Road, Room 1503,

Shanghai 200021, China

T: +86 (21)63411255

Tokyo

Kitasando DT Bldg. 5F,

4-16-7Sendagaya Shibuya-ku,

TOKYO 151-0051 - Japan

T : +81 (0)3 6661 4501

Rome

Via Salaria, 58

00198, Rome, Italy