lost and found types

7/24/2019 Lost and Found TYpes...

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YPOGRA

PHY:

LO S

T&

F O

UN

D

N a m h e e H y u n

Typo

graph

y

Han

dybo

ok


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C O N T E N TIntroduction

-Typograghy Anatomy..... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3

Decorative TYpeface..4

Blackletter TYpeface..16

Condensed TYpeface18

Geometric TYpeface...20Graffiti23

Ligatures..26

Monospace Typeface.30

Proportional Typeface.34

Serif TYpeface.38

Sans-serif TYpeface..44

Script TYpeface.....48

Excerption


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3

IN

TR

O

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U

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TIO

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Type Anatomy

The cap height is the distance from the top of the capital letter

to its bottom. Some vert ical e lements (ascenders) may extend

sl ightly above the cap height.

The x-height is the height of the main body of the lowercase

letter (or the height of a lowercase x ) , excluding its ascenders

and descenders . The bigger the x-height is in re lat ion to the

cap height, the bigger the letters wil l look.

The basel ine is the most stable axis along a l ine of text . The

curves at the bottom of letters such as a or c hang s l ight ly

be low the base l ine . Commas and semico lons a l so c ross the

base l ine . I f a typeface were not pos i t ioned th is way , i t wouldappear to tee te r p reca r i ous l y , l ack i ng a sense o f phys i ca l

grounding.


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5

D

ECO

RATIVE/D

IS

PLAYFON

T

TRUE GRIT

DECORATIVE/DISPLAY TYPEFACE

Source: Novel l Book Cover

Origin: Egyptian/Slab SerifCharacteristic : Slab-serif , Heavy Weight, Sol id

Decorative Type

While serifed and sans-serif typefaces c an often be used

for text typesetting, there are a vast majority of f onts and

typefaces whose legibi l ity wanes when used in smaller

point sizes. These typefaces are often developed with a

specific use in mind and are designed f or larger point size

use in headl ines, posters and bi l lboards. Decorative is less of

a classification and can inclu de a wide variety of typefaces

underneath the umbrel la of the term.


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6

D

ECO

R

ATIV

E/D

ISPLAY

FO

N

T

CONVEV PTV LTDCONTSTRUCTION DEVELOPMENT


Source: SignboardOrigin: Geometric

Characteristic : Sans-serif , Ligature, Even

Stroke Width


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D

ECO

RATIVE/D

IS

PLAYFON

T

Nando's


Source: Shop sign

Orgin: Humanist Serif TypeCharacteristic : Serif , Ital ic


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D

ECO

RATIVE/D

IS

PLAYFON

T

Foam


Source: Handwash Product Cover

Origin: Humanist Serif TypeCharacteristic : Serif , Cal igraphic,

Heavy Weight

SOUTHWEST HOME PLANS


Source: Architecture Book Cover

Origin: Transit ional/Anonymous Sans Serif

Characteristic : Sans-serif , Condensed, Even Weight


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D

ECO

RATIVE/D

IS

PLAYFON

T

BANANA BOAT


Source: Sunscreen Product Cover

Origin: Geometric Sans SerifCharacteristic : Sans-serif , Even Heavy Weight


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D

ECO

R

ATIVE/D

ISPLAY

FO

N

T


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D

ECO

RATIVE/D

IS

PLAYFON

T

Precious memories


Source: Journal Cover

Origin: Cal igraphy

WITCH AND WIZARD


Source: Journal Cover

Origin: MesquiteCharacteristic : Upper case only, Slab-serif , Condensed

Magic spells


Source: Journal CoverOrigin: Blackletter Type


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D

ECO

RATIVE/D

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PLAYFON

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BEATRIX POTTERTHE COMPLETE TALES


Source: Journal CoverOrigin: Roman Type


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BL

ACKLETTER

TYPE


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B

LAC

KLETTER

TY

PE

Blackletter

Blackletter typefaces are a script style of cal l igraphy

that were popularized in Germany, although they

were used al l over Europe from the middle ages

through the Renaissance. A highly ornamental style of

typgraphy, different styles are often associated with

the different regions in which they were developed

and used. The main classifications include Textura,

Schwabacher, Cursiva and Fraktur . Textura is the most

closely related to the cal l igraphic style and often

includes a large number of l igatures. Schwabacher

typefaces have a simplified, rounded stroke and

several of their lowercase letters, including 'o ' , are often

analogous forms. Cursiva, as the name suggests, is

closely related to cursive letters and can be recognized

by the more frequent presence of descenders and

looped ascenders. Fraktur is the most common form of

Blackletter and is characterized by broken strokes.


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C

O

N

D

EN

S

ED

TYP

E

C

O

N

D

EN

S

ED

TYP

E


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GEOM

ETRIC

TYPE

GEOMETRIC FONTSThe repetit ion of simple geometric shapes forms a daily part of our

environment. Throughout the 20th century and into the 21st ty pefaces

whose designs have taken advantage of this have remained popular . But

finding exactly the right mood can be tricky. For your convenience, we have

grouped some of our favorite geometric typefaces (mostly sans serif and

symbol) into four categories: circles, squares, ovals, and triangles.


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GEOM

ETRIC

TYPE


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GEOM

ETRIC

TYPE


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G

R

A

FFITTI

Graffiti

Graff i t i ( s ingular : graff i to ) i s wr i t ing or drawings that have been scr ibbled ,

scratched, or sprayed i l l ic it ly on a wal l or other surface in a publ ic place . [ 1 ]

Graff it i ranges from simple written words to elaborate wal l paint ings, and ithas existed since ancient times, with examples dating back to Ancient Egypt,

Ancient Greece, and the Roman Empire.


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26

LIG

ATU

R

ES

Ligature

In writ ing and typography, a l igature occurs where two or more graphemes

or letters are joined as a single glyph. Ligatures us ual ly replace consecutive

characters sharing common components and are part of a more general

class of glyphs cal led "contextual forms" , where the specific shape of a letter

depends on context such as surrounding letters or proxim ity to the end of a

l ine.

By way of example, the common ampersand ( "&") represents the Latin

conjunctive word et, for which the Engl ish equivalent is the word "and" . The

ampersand's symbol is a l igature, join ing the old handwritten Latin letters e

and t of the word et, so that the word is represented as a single glyph.


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LIG

AT

UR

ES


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LIGATU

R

ES


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M

ONOSPACE

TYPE

Monospace Type

A monospaced font , a lso cal led a f ixed-pitch , f ixed-width or non-proport ional font ,

is a font whose letters and characters each occupy the same amount of horizontal

space.This contrasts with variable-width fonts, where the letters differ in size from one

another.


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M

ONO

SPACE

TYPE


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M

ONOSPACE

TYPE


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M

ONO

SPACE

TYPE


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PR

O

R

PO

TION

AL

TYPE

Proportional Typeface

A proportional typeface contains glyphs of varying widths, while

a monospaced (non-proportional or fixed-width) typeface uses a

single standard width for al l glyphs in the font .

Most people general ly find proportional typefaces nicer-looking

and easier to read, and thus they appear more commonly in

professional ly publ ished printed material .


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PR

O

R

P

OTION

ALTYPE


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PR

O

R

P

OTION

ALTYPE


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S

ER

IF

VOGUEType: Modern

Modern serifed typefaces developed in the late 18th and early 19thcentury and were a radical break fr om the traditional typography of the

time with high contrast of strokes, straight serifs and a total ly vertical axis .

Example: Bodoni .

DAVID JONES

Type:Transitiona l

The bridge for the gap between Old Style and Modern serifed typefaces,

Transit ional type has a more vertical axis and sharper serifs than humanist

forms. Example: Baskervi l le .

Serif

In typography, a serif is a small l ine attached to the end of a stroke in a

letter or symbol , such as when handwrit ing is separated into distinct units

for a typewriter or typsetter . eg )


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S

ER

IF


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S

ER

IF


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S

ER

IF

EgyptianEgyptian , or s lab-serifed , typefaces have heavy ser ifs and were

used for decorat ive purposes and headl ines because the heavy

serifs impeded legibi l ity at small point sizes. Example: Rockwell .


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S

ER

IF

Old Style

The Old Style or Humanist serif typefaces developed in the 15th

and 16th centuries and are characterized by a low contrast in strokeweight and angled serifs . Example: Garamond.


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S

ER

IF


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SA

N

S

-SER

IF Sans-Serif

Just exact ly l ike what is sounds, a sans-serif typeface is a

typeface without ser i fs . They can be found in h istory as

early as the 5th century , a lthough the classical revival of

the Ital ian Renaissance return to old style serifed typefaces

made them v i r t ua l l y obso l e te un t i l the 20th centu ry .

The i r was much deve lopment of sans-ser i f typefaces in

Germany as a revo l t against the ornate letter ing of the

popular Blackletter styles which led to sans-serif typefaces

based on the purity of geometric forms. Much l ike serifed

typefaces, there are many different classifications for sans-

ser if typefaces, including Gothic , Grotesque, Doric , L inear ,

Swiss and Geometric .


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SA

N

S-

SER

IF


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SA

NS

-SER

IF


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S

C

R

IP

T-

C

alig

rap

h

y Calligraphic

Letters associated with the art of cal l igraphy and the fonts developed

from their production can be classified as cal l igraphic. Cal l igraphic letters

can be, although do not have to be, classified as Chancery, Etruscan or

Uncial . Chancery letters have sl ight ly s loping narrow letters and were

influential in the development of serif ital ics. Etruscan faces do not have

lowercase letters and are based on an early form of Roman cal l igraphy

in which the brush was held at a steep angle . The Celt ic style , Uncial

letters are created from holding the brus h at an almost horizontal angle.

There is only one case in Uncial designs, although they did become the

basis for the development of the roman lower case.


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S

C

R

IP

T-C

alig

rap

h

y


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S

C

R

IP

T-

C

alig

rap

h

y

S


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S

C

R

IP

T-C

alig

rap

h

y


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SC

RIPT-Handw

ritten

S


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SCRIP

T-Handwrit

ten

n


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SC

RIPT-Handw

ritten

S


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SCRIP

T-Handwritten

n


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SC

RIPT-Handw

ritte

Typograghy Anatomy(http://papress.com/thinkingwithtype/letter/anatomy.htm) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3

Decorative TYpeface

(http://www.designishistory.com/1450/type-classification/) ..4

Blackletter TYpeface

(http://www.designishistory.com/1450/type-classification/) ..16

Geometric TYpeface

(http://www.designishistory.com/1450/type-classification/) ...20

Graffiti

(http://en.wikipedia.org/wiki/Graffiti )23

Ligatures

(http://en.wikipedia.org/wiki/Typographic_ligature) ..26

Monospace Typeface

(http://en.wikipedia.org/wiki/Monospaced_font) .30


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Proportional Typeface

(http://en.wikipedia.org/wiki/Typeface#Proportion) .34

Serif TYpeface

(http://en.wikipedia.org/wiki/Serif) .38

Sans-serif TYpeface

(http://en.wikipedia.org/wiki/Sans-serif) ..44

Script TYpeface

(http://www.designishistory.com/1450/type-classification/) .... .48


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