Describe a fashion design center Explain the impact of design centers on

local economies Identify key design centers

City district where fashion design and production firms are clustered

Host ‘Fashion Weeks’Twice per yearSpring-Summer linesFall-Winter lines

Direct revenue to local governmentsTaxesHotels RestaurantsCorporate tourism

Paris, France

Haute couture ‘High fashion’ExpensiveTrend-settingCustom-made

apparel Couturiers

Professional fashion Designing Producing Selling Coco Chanel Yves St. Laurent

High exposure Global reputation One of top-three export industries Top employers Many design schools

Milan, Italy

Milan Design Center

Fashion 2nd largest industry

Fashion fairs Alta moda

‘high fashion’ Rome

Milan designers Ready-to-wear Fabrics Prints Leader in leather Family businesses

New York City, USA

NYC Fashion District

Emerged during WWIISuppliesLabor

2/3 fashion manufacturing

8 schools Fashion weeks

follow French shows

London, England

London Fashion Week Promotions

Originally for men’s class style business suits

High-quality Ready-to-wear 1960’s youth styles

Mary Quant Twiggy

Princess Diana 10 design centers

Tokyo, Japan

Tokyo Fashion Town

After WWII Adoption of western

styles Emerged in 1960’s

ColorsAsymmetrical

balanceShapesFibers

Licensed for European and American apparel

New York City

Fashion Week at Bryant Park

18% of women’s outerwear

28% of dresses Fashion Week

Twice a year Bryant Park,

Manhattan Over 50 shows

Los Angeles, CA

LA Fashion District

Largest concentration in western U.S.

Leading employers in California

Focus on women’s apparel Sportswear Surf-wear Hollywood-style

evening wear Active wear

Textile Shows

Dallas, TX

Dallas Fashion Incubator

Moderately-priced apparel linesMen’s and

boys’36% of apparel

manufacturing in Texas