arcticempire.com

Logo Design

ABOUT ARCTIC EMPIRE

We are a full service digital agency specializing in branding solutions.

MOBILE. SOCIAL. GAMES

MOBILE    Mobile apps, mobile games and mobile web. Founded as a mobile-focused agency, we specialize in achieving seamless versatility in our digital products. Whether it’s iOS, Android or cross-platform development you need, we’ve got you covered.

 

SOCIAL    Social is connectedness. What do you want your digital presence to say about you? Through branded engagement, social media strategy and creative content creation, we close the gap between you and your audience. Together we can create your buzz-worthy digital culture.

GAMES    With deep roots in game development, we have the skills and expertise to create unique gaming experiences that separate you from your competitors. With our uniquely tailored games and gamified experiences, we take branding to the next level.

With over 20 years of combined experience in technology and marketing, Josh knows what it takes to produce quality products that thrive in the mobile space. Having completed numerous mobile applications to date, including "Cricket for JIRA”, "Bet to Win” and “Office Attacks!”, Josh has proven himself as leader and visionary of Arctic Empire and its growing reservoir of successful products.

OUR TEAM

AVI DAVIES – CO-FOUNDER/DIRECTOR OF OPERATIONS/GAME DESIGNER

Before co-founding Arctic Empire, Avi had a natural talent and passion for gaming and game development. Specializing in backend logic, Avi has acquired over 10 years experience with game mechanics, system design, backend architecture, and analytics system development.

RICO EVANGELHO – CO-FOUNDER/COO/LEAD DESIGNER

Rico is a passionate artist who always strives for perfection. With a solid foundation in Facebook game and web design, Rico moved seamlessly to creating beautiful designs for mobile platforms. As sole graphic designer for the multitude of products Arctic Empire has launched, Rico knows how to match design to project with creative flare and stunning quality.

FOUNDERS JOSH GARELLEK – CO-FOUNDER/CEO

OUR TEAM

STEVE KANTER – LEAD DEVELOPER

Over the past 3 years, Steve has helped propel Arctic Empire into a new generation of systems. As Lead Developer of our development team, Steve is the driving force behind our quick and agile development. Since coming on board with Arctic Empire, Steve’s backend and API skills have developed to a point of mastery along with his iOS expertise.

PROJECT MANAGEMENT JENNIFER JUNE – PRODUCER Since joining the team at Arctic Empire, Jennifer has had the opportunity to act as lead on a number of projects. Her experience with team management and cross-platform development makes her perfectly suited to direct Arctic Empire’s design and development team. Her scrupulous attention to detail when it comes to user experience (UX) ensures a polished final product every time.

DEVELOPMENT TEAM

TIM PARK – SOFTWARE DEVELOPER Tim is a software developer with over 20 years of industry experience. From migrating databases to creating Adobe Flash games to even creating DVD games, Tim has done it all. Equipped with a well of experience in iOS, Android, cross-platform and web development, Tim’s technological savvy is vast and unmatched.

SOME OF OUR LOGOS

OUR LOGOS

The Modern Twist Our modern take on the classic snowflake communicates innovation and creativity.

The Blue and White Colour Scheme These colours conjure mental images of cold and ice, which carry the Arctic brand.

 

The Star Traditionally, the star is a symbol of guidance and hope and conveys the idea that our clients can follow our lead.

 

The Snowflake The snowflake furthers the Arctic brand and also symbolizes the unique nature of each client.  

JUMP NATURAL

The Combined Effect These elements all work together to convey one united visceral feeling of opportunity, optimism and warmth.

The Orange to Red Gradient These colours are reminiscent of a sunrise, new beginnings or a new day. This falls in line with Jump Natural’s mandate of helping individuals start over as they gaze upon the horizon of their health.

The Smile Underneath the ‘U’ in ‘Jump’, there is a smile to conjure images of happiness, cheer and optimism. This reinforces the positive outlook Jump Natural encourages its clients to have when taking on the challenge of healthy living.

 

The Jumping U Apart from smiling, the ‘U’ in ‘Jump’ is also jumping. This carries the brand name and reinforces the company slogan: “Jump into your new life!”

 

Jump Natural is a product development and marketing company that specializes in supplement products. With their logo, they wanted to capture the company mission: to encourage their clients to jump into a healthy, balanced lifestyle.

CRICKET FOR JIRA

Cricket for JIRA is a native iOS client that allows users to track bugs, issue tasks and stay on top of their coworkers. They requested a logo that would convey organization and structure.

The Cricket The shape of the cricket is subtle, with the use of geometric shapes and elegant clean lines for an overall aesthetically pleasing form.

The Shades of Green The different shades of green are true to the subject matter, while also creating a calming and serene sense of organization and control.

 The Eye The letter ‘C’ functions dually as the cricket’s eye as well as the lettering in the actual name of the application uniting design and text.

The Square Containment If one were to contour the logo with straight lines, it would form a square. The square shape is traditionally associated with stability, balance and reliability.

 

RESTOGO

The Button The 3D effects of the green button make this logo jump out at the audience, as if begging to be pressed. Ease and efficiency are conveyed by a single round button.

The Stoplight Green This specific shade of green is psychologically associated with advancing. As the universal colour for “go”, we communicate a sense of moving forward, and starting a quick and painless process.

restoGo is a mobile application and website that offers customers the ability to order food from all of their favourite local restaurants. They wanted to accomplish a sense of ease and efficiency with their logo.

15 - 20 Original Concepts

4-5 Contenders

1-2 Finalists

TIMELINE

This is where we glean your direction. Have a gander at our original concepts we create with your vision in mind and select your favourites.

After you’ve selected your favourite designs, we flush them out further and provide you with multiple variations to choose from.

Once we’ve narrowed it down to the specific variations of your choice, we work with you to get your logo to perfection.

2 days

1 day

4 days

7 days Your Logo Tada!

Founded  on  a  desire  to  create  unique  digital  experiences  through  next-­‐genera5on  branded  entertainment,  our  mission  is  to  create  great  products  for  awesome  clients.  

We pride ourselves on what we have to offer as we integrate your vision with our experience.

GREAT PRODUCTS. AWESOME CLIENTS.

THANK YOU  Thank  you  for  your  5me.  We  hope  you  have  enjoyed  our  proposal.  To  see  more  examples  of  our  work,  please  visit  our  website.  www.arc&cempire.com  

All  informa5on  in  this  document  is  confiden5al  and  is  the  property  of  Arc5c  Empire  Inc.