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  • 1. Recruiting and BizDevon Linkedin and Twitter
    Mark Turpin & Nad Elias
    HT Staffing & HT Staffing Professional

2. Why Social Networks?
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3. Why Linkedin?
Over 40 M Business Users
71 Most visited website in US
Large percentage of users are in smaller companies (less than 100 employees)
Passive and Active Candidates
95% Are College Educated
37% Are Post-Grads
Average HHI is $110K
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4. Why Linkedin?
Job Titles:
C-Level Executives7.8%
EVP/SVP6.5%
Senior Management:16%
Middle Management:18%
50% Are Business Decision Makers In Their Companies
Computer Software DM/Influencer:32%
Computer Hardware DM/Influencer:22%
Business Consulting Services:18%
IT Consulting DM/Influencer:17%
Office Supplies DM/Influencer:17%
Business Equipment DM/Influencer:20%
Printing DM/Influencer:12%
Travel Services DM/Influencer:12%
Eagles don't flock, you have to find them one at a time Ross Perot
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5. Why Linkedin?
Nearly 20% of recruiters use no social networking sites at all.
LinkedIn67%
Facebook 8%
MySpace 1.5%
Twitter1%
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6. Where to Start
Your Profile
Recommendations
Groups
Personal/Company Group
Searching/Advanced Searches
Jobs
Discussions
Profile link in email address
Paid features
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7. Linkedin Resources
Books:
I'm on LinkedIn--Now What??? (2nd Edition) by Jason Alba
Happy About LinkedIn for Recruiting (2nd Edition) by Bill Vick
The LinkedIn Personal Trainer by Steven Tylock
Online:
http://www.recruitertrainingcenter.com/
www.linkedintelligence.com/smart-ways-to-use-linkedin/
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8. What is Twitter?
Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets.
Tweets are text-based posts of up to 140characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers.
Senders can restrict delivery to those in their circle of friends or, by default, allow open access. Users can send and receive tweets via the Twitter website.
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9. Why Twitter?
14 M users ?, has been doubling monthly
New tool, limited restrictions
New recruiting tool, 1% of recruiters are utilizing
Grow your network
Tool for branding
Become a SME
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10. Where to Start
Your Profile & Bio (160 Characters)
Tweeting (140 Characters)
Announcements
Jobs
Articles
Questions
Following, Followers
Tools
search.twitter.com (advanced search)
www.tweepsearch.com (bio search)
www.monitter.com (filtering)
www.twitdom.com (application search)
www.tweetingtoohard.com (fun)
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11. Resources
Online:
http://www.recruitertrainingcenter.com/
http://booleanstrings.ning.com/
Irina Shamaeva
www.slideshare.com
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12. Resources
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13. Interactive Session
Online Examples
Questions & Comments
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14. Thank You!!
Now go get connected.
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