Earliest Adopter

Most Connected

Most Popular

Most Endorsed

IceBreakInMahesh Muralidhar

People Operations Canva

LaurenMudge

Marketing ManagerSamsung

Sheeda Cheng

Marketing ManagerTemando

MarkVozzo

Digital Marketing ManagerGoogle

HIRE MARKET SELL LEARN

8 million+Australian

Members

LinkedIn Has Evolved!

2010

2015

LinkedIn Now!More

Engagement

15×

News2MM+ Publishers

Brands7MM+ Company Pages

Thought Leaders500+ Influencers

Peers130k/wk Member Posts

Professional Publishing Platform

9 Billion impressions content impressions per week

Jennifer LopezRelationship statusRoyal CommissionAmerican Music AwardsMaliDancing with the Stars

#thanksgivingwithblackfamilies#neetamanishaa#bufvsneviolencebruce#sydney

Cloud ComputingVenture CapitalManagementSocial Media MarketingFinancial AdvisoryEmployee EngagementTime ManagementLean ManufacturingIntegrated MarketingMarketingSelf-EsteemSecurityMortgage lending

Aspirational & Professional Mindset

Source: Australia Region | LinkedIn Trending Content; Twitter trending; Facebook trending – November 2015

LinkedIn is the top destination for Australians versus other news platforms

Monthly Unique Audience (Desktop, Mobile, Tablet)Nielsen Digital Ratings Monthly, March 2016

LinkedIn news.com.au smh.com.au ABC News Websites

Daily Mail Australia

ninemsn News Websites

The Guardian Yahoo7 News Websites

The Age Herald Sun0

1,000,000

2,000,000

3,000,000

4,000,000

5,000,000

6,000,000

7,000,000

8,000,000

9,000,000

7.1M

Source: Nielsen Digital Ratings Monthly, March 2016.