linkedin marketing strategies 2015

10
Marketing strategies for 2015 BY

Upload: zdhsales

Post on 30-Dec-2015

57 views

Category:

Documents


0 download

DESCRIPTION

As brands strive to create authentic connections online, checkout the trending techniques of LinkedIn marketing. - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: LinkedIn Marketing Strategies 2015

Marketing strategies for 2015BY

Page 2: LinkedIn Marketing Strategies 2015

These 7 tips will help you do just that.

These 7 tips will help you do just that.These 7 tips will help you do just that.

Page 3: LinkedIn Marketing Strategies 2015

1. TURN YOUR COMPANY PAGE INTO A LEAD GENERATION PAGE

Leads don’t just fall into your lap. You

work for them.The best way is to

turn your business or company page

into a lead generation page.

Page 4: LinkedIn Marketing Strategies 2015

From your company page, click “Edit” and “Create a

Showcase Page.”

Larger header image – above the fold update posts - link your company page.

2. CREATE A SHOWCASE PAGE

Page 5: LinkedIn Marketing Strategies 2015

LinkedIn’s advanced search gives you an

incredible way of identifying.

The most powerful aspect of Advanced People Search is the center

column.

3. USE ADVANCED SEARCH

Page 6: LinkedIn Marketing Strategies 2015

Saved searches create a way to stay active in your prospecting. Keep in mind that without an upgraded subscription, you can only save three searches.

4. SAVE SEARCHES

Page 7: LinkedIn Marketing Strategies 2015

It’s a great approach, perform a simple group

search using relevant keywords.

5. SEARCH GROUPS

Page 8: LinkedIn Marketing Strategies 2015

LinkedIn groups offer a lot of great networking opportunities.As you join groups , you can interact and form a place where your target audience can gather.

6. START GROUPS

Page 9: LinkedIn Marketing Strategies 2015

Be aware that publishing has not yet rolled out to all users.If you have publishing access, be sure to use this platform for even more exposure.

7. PUBLISH CONTENT