linkedin marketing
TRANSCRIPT
#LinkedInMktg
Marketing On LinkedIn
Shipra Chauhan
#LinkedInMktg#LinkedInMktg
2
LinkedIn: Worlds largest professional networkNorth America:
100M+
Latin America and Caribbean:
20M+
Europe, Middle East and Africa:
50M+ Asia Pacific: 50M+
Australia: 5M+
Members Worldwide
+2 newMembers Per Second
180M+Monthly Unique Visitors
300M+
#LinkedInMktg 3
Largest business & professional Social Network.
Your Targeted customer are there for business & Career Opportunities.
Tools to Brand & Position Yourself & Your Business.
Discover new business and professional opportunities.
Why ?
#LinkedInMktg 4#LinkedInMktg
Attract Engage ConvertBuild a Great Profile
Win Search Ranking
Company Page
Networking
Groups
Online Visibility
Call To Action
Lead Generation
Mail List
Marketing on LinkedIn
321
#LinkedInMktg 5#LinkedInMktg
Build a Great Profile
#LinkedInMktg 6#LinkedInMktg
Profile Headline
#LinkedInMktg 7#LinkedInMktg
Use Profile Summary & Experience To Tell Your Story
#LinkedInMktg 8#LinkedInMktg
Win Search Ranking
Completed Profile
Network
Keywords
#LinkedInMktg 9#LinkedInMktg
Company Page
Build Your Business Identity
#LinkedInMktg#LinkedInMktg 10
Discoverable through search
Deliver content through Company Updates and Sponsored Updates
Attract a unique set of followers
Key Features
Build Your Business Identity
#LinkedInMktg 11#LinkedInMktg
Networking
#LinkedInMktg 12#LinkedInMktg
Stay Engaged with your Customers
Groups
#LinkedInMktg 13#LinkedInMktg
Check Group Statistics
#LinkedInMktg 14#LinkedInMktg
Create Your Own Group
#LinkedInMktg 15#LinkedInMktg
Add Value To Your Network
Online Visibility
#LinkedInMktg 16#LinkedInMktg
Call to Action
#LinkedInMktg 17#LinkedInMktg
Export Connections To Excel
#LinkedInMktg#LinkedInMktg
Marketing On LinkedIn
How To Measure Success
#LinkedInMktg 19#LinkedInMktg
Profile Views
#LinkedInMktg 20#LinkedInMktg
Profile Ranking
#LinkedInMktg 21#LinkedInMktg
Weekly Invitations Average!!
#LinkedInMktg 22#LinkedInMktg
Company Page Insights
#LinkedInMktg 23#LinkedInMktg
4 Keys To Gain Credibility
Recommendations
1 2 3 4
Projects
PortfolioSkills & Endorsement
