LinkedIn: How to Use to Find Great Candidates

Download LinkedIn: How to Use to Find Great Candidates

Post on 21-Jan-2015

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We offered this training for The Ohio Staffing & Search Association in Put-In-Bay, June 2014.

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<ul><li> 1. LINKEDIN How to Use LinkedIn to Find Great Candidates By Holly Solomon, Expand Socially </li></ul> <p> 2. Agenda WhyShouldWeUseLinkedIn? LinkedInProleOverview:Se:ngs Search LinkedInCompanyPage Groups ManagingYourContacts HowtoUseLinkedIntoFindGreatCandidates 3. WorldsLargestProfessionalNetworkontheInternet; Leadingprofessionalsharingcommunity 107Millionuniquevisitors;2+Memberssignuppersecond ResearchcapabiliQes FollowyourcompeQtors Boostyourbusiness NocostadverQsing/branding;Nocontactinfoneeded Spreadmessagesquickly/messagesinbulk Insightsoncompanypages Indirectlycheckonyourcandidatesbeforehiring Keepupwithfriends&amp;understandwhattheydo WhyShouldWeUseLinkedIn? 4. LinkedInProle:Se@ngs Most Important: 1. Turn OFF Broadcasts 2. Profile photo 3. Headline 4. Make public profile open 5. Gotoyournameinthetoprightcornerphotoiconanddropdownto Privacy/Se:ngs. Underproletab,Turnon/oHowYouRank:UncheckthissoLinkedIn doesntsharehowyoucomparetoothers. Turnon/oyouracQvitybroadcasts:DoNOThaveitcheckedor everyonewillgetanupdateeveryQmeyoumakechangestoyour LinkedInprole. Whatothersseewhenyouveviewedtheirprole:Checkyouwillbe totallyanonymousorpeoplewillseeyouwerelookingatthem. Changeyourprolephoto&amp;visibility:CheckEveryoneandadd photo. EditPublicProle:Makesureallischeckedsopeoplecanndyouno ma`erhowconnectedtheyare. UnderGroups,Companies&amp;ApplicaQons,clickonTurnon/o noQcaQonswhenjoiningGroupssothisdoesnthityourupdates. LinkedInMostImportantSe@ngs 6. PopulatethecompanynamewhenaddingaposiQon UsekeywordsinjobdescripQon InSummarysecQon-ListahighleveldescripQonofyourprofessional experienceand/orgoals InSpecialQessecQon-Listyourareasofexperience InAddiQonalInformaQonsecQon-Listwebsites,interests,groups,and/or honors&amp;awardsyouhavereceived Addskills-includeskillsyouwanttobeknownfor/trytouseskillsalready populated PersonalinformaQon-donotlistfullb-day-addcellanduseworkemailas primaryemail Contactse:ngs:Clickallboxesunderopportunitypreferencesandconsider lisQngsomethinglikeImopentonetworkingandyoucanemailmeat holly@expandsocially.com UseEmailtooltoinvitepeopleyouknowtoyournetwork MostImportantLinkedInProleSuggesDons 7. LinkedInSearch 8. Quotedsearches-Foranexactphrase,enclosethephraseinquotaQonmarks (e.g."productmanager"). NOTsearches-ToexcludeaparQcularterm,typethattermwithanuppercase NOTimmediatelybeforeit(e.g.programmerNOTmanager). ORsearches-Toseeresultsthatinclude1ormoretermsinalist,separatethe termswithanuppercaseOR(e.g.salesORmarkeQng). ANDsearches-Togetresultsthatmustinclude2ormoretermsinalist,youcan usetheupper-casewordANDasaseparator(e.g.managerANDdirector).Note: Youdon'tneedtouseAND.Ifyousearch2ormoreterms,you'llautomaQcally seeresultsthatincludeallofthem. ParentheQcalsearches-Todoacomplexsearch,youcancombinetermsusing parentheses.Forexample,tondpeoplewhohave"VP"intheirproles,orhave bothdirectorANDdivisionintheirproles,type:VPOR(directorANDdivision). TypesofSearch 9. FollowingCompanies: Searchforcompanies Followunlimitedcompanies Seewhoyouareconnectedtowithinthecompany PeopleAlsoViewed ManagingYourCompanyPage: CreateastatusupdateonyourCompanyPageregularly LinkedInCompanyPages 10. UpdateYourCompanyPage 11. Youcanjoinupto50groupsataQme Youcanconnectand/ormessagepeopleingroupsdierently Sharegroupwithyournetwork Searchwithinagroupsmembers(sampleisingroupof3673 membersforClevelandRecruiterStang)whichshowed30 members LinkedInGroups 12. Creategroupsofyourcurrent&amp;futurecontacts ReviewofTags Filteryourcontactsbynewandtagappropriately ManagingYourContacts Ifyouarenot connectedtocontact yet,clickon: Ifyouarenotyet connectedtothe personyet,usesave tocontacts(drop downmenuorclickon star: 13. Network-AddConnecQons UseEmailTooltoseewhoyoucaninvitethatyoualreadyknowbyuploading contactlist ***Gmailintegra-on Uploadyourownspreadsheet(.csv,.txtor.vcf) ALWAYSPERSONALIZEYOURINVITES AddingConnecDons-Email 14. Employers:GotocompanyLinkedInPage Sendinvitestopeoplefromcurrent/pastcompanies Alumni:Sendinvitestopeoplefromyourcollege Network-FindAlumniandsortthroughinterestedconnecQons AddingConnecDons-Employers&amp;Alumni 15. HollySolomon ExpandSocially (614)440-7988 holly@expandsocially.com www.expandsocially.com DoyouhavequesQons? QuesDons? </p>