linkedin gangnam style by tina powell

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Fairleigh Dickinson University - Silberman College of Business Professional Development Program LinkedIn Gangnam Style by @tinacpowell LinkedIn Gangnam Style

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A talk on the importance of using LinkedIn (Gangnam Style) in Professional Development for college students given by Tina Powell

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Page 1: LinkedIn Gangnam Style by Tina Powell

Fairleigh Dickinson University - Silberman College of Business Professional Development Program LinkedIn Gangnam Style by @tinacpowell

LinkedInGangnam Style

Page 2: LinkedIn Gangnam Style by Tina Powell

Gangnam Style

“Gangnam” means “south (nam) of the river (gang) in Korean.

Icon of the rapid economic development of South Korea in 1970s and 80s.

Regarded as the place where people are rich, girls are pretty and everything is supposed to be cool.

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Most wealthy area in the entire South Korea.

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LinkedIn Gangnam Style

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LinkedIn

175 m in 200 countries - The largest professional network on the Internet (as of August 2, 2012)

As of June 30, 2012, LinkedIn counts executives from all 2011 Fortune 500 companies as members; its corporate hiring solutions are used by 85 of the Fortune 100 companies

As of May 2012, there are over 20 million students and recent college graduates - fastest growing demographic!

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85% of recruiters go to LinkedIn before anywhere else to find talent

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LinkedIn Gangnam Style

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LinkedIn Gangnam Style

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LinkedIn Success Story #1

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Discussion Forums Work & Academics In His Field

Build His Network

LinkedIn Gangnam Style

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LinkedIn Success Story #2

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LinkedIn Search InMails to Promote Warm Response

LinkedIn Gangnam Style

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LinkedIn Success Story #3

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Advanced Search Locate Company Connect with Traveler

LinkedIn Gangnam Style

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Picture - Think Professional Headline - Keywords Summary - Be original & kill it Experience - Past & present Recommendations - Get some, use

restraint Skills & Expertise - Share the love Education - Clubs, awards, sports

Profile

LinkedIn Gangnam Style

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1. Classmates, friends, acquaintances2. Teachers, professors, tutors,

administration3. Family and loved ones4. FDU Alumni5. Business 6. Community groups7. Coaches and school sports teams8. Workout partners9. Email lists10. PEOPLE YOU MAY KNOW (HOME)

Connect

LinkedIn Gangnam Style

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1. Your Groups - Fairleigh Dickinson University Alumni 6,292

2. Groups You May Like 3. Groups Directory4. Create A Group

Groups

LinkedIn Gangnam Style

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1. Like, Comment, Share2. Send a message3. Add a Google or Slideshare

Presentation4. Attach a link to an article, video, blog

posting, article, infographic, picture, press release, student club, events, poll, athlete of the week, game, webinar

5. Add your twitter6. Top sources only!

Publish

LinkedIn Gangnam Style

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How Important Is Social Media

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LinkedIn Gangnam Style

1 Profile

2 Connect

4Publish

3Groups

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Be PSYBe Confident

Don’t be afraid

to show off your

personality

Dress to Impress

Show your unique value

Have fun & go Gangnam Style! Presented by @tinacpowell