linkedin for new businesses
DESCRIPTION
LinkedIn for New Businesses provides a brief introduction of LinkedIn, shares some references to articles about LinkedIn membership and history, provides stats from Compete.com, Google Insights and Quantcast, provides business benefits of using LinkedIn to promote your business and concludes with four action points that if taken, can provide immediate business benefits.TRANSCRIPT
for New Businesses
Biz ROI, Inc.
Rick NoelInternet Marketing ConsultanteBiz ROI, Inc.Web: http://www.eBizROI.comEmail: [email protected]: +1 518 557-3502LinkedIn: http://www.linkedin.com/in/ricknoel
LinkedIn Intro• Business-oriented social networking site
• Primarily used for professional networking
• Launched in May 2003*
• 60** million registered users, spanning more than 228*** countries
* Source: Wikipedia reference: "Linked-In — Profile". alarm:clock. 2004-08-06.**Source: Wikipedia reference: "LinkedIn Now 60 Million Strong". Techcrunch: 2010-02-11*** Source: http://advertising.linkedin.com/audience/
2Biz ROI, Inc., http://www.eBizROI.com +1 518 557-3502 [email protected]
Key LinkedIn Statistics
Source: http://advertising.linkedin.com/audience/ Source: http://www.quantcast.com/linkedin.com
3Biz ROI, Inc., http://www.eBizROI.com +1 518 557-3502 [email protected]
Interest in LinkedIn is Growing
Source: http://www.google.com/insights/search/#q=Linkedin&cmpt=q
Global Interest in Particular
4Biz ROI, Inc., http://www.eBizROI.com +1 518 557-3502 [email protected]
How Does LinkedIn Compare?
LinkedIn has more than 9 times the number of unique monthly visitors as its nearest competitors
Source: http://siteanalytics.compete.com/linkedin.com+plaxo.com+spoke.com+jigsaw.com+zoominfo.com
5Biz ROI, Inc., http://www.eBizROI.com +1 518 557-3502 [email protected]
LinkedIn Business Benefits
• Connect with communities of Interest
• Establish credibility with new prospects
• Build online brand reputation
• Use in prospecting efforts
6Biz ROI, Inc., http://www.eBizROI.com +1 518 557-3502 [email protected]
LinkedIn: Your Homework
• Connect with 20 additional contacts
• Create a company page for your Business
• Join 2 additional groups relevant to target
• Start discussions, comment on existing
discussions and answer questions
7Biz ROI, Inc., http://www.eBizROI.com +1 518 557-3502 [email protected]
LinkedIn: http://www.linkedin.com/in/ricknoel
Email: [email protected]
Now ... Lets connect on
8Biz ROI, Inc., http://www.eBizROI.com +1 518 557-3502 [email protected]