link me in.presentation for geek festival 11.10.11
TRANSCRIPT
Link Me In: Find or Be Found
on
Link Me
• Why should I be LinkedIn?
• Inside and Outside Views + Tips
• How can I develop connections?
• How can I stay active?
2
LinkedIn is the world’s largest professional network with over 135 million
members and growing rapidly.
LinkedIn connects you to your trusted contacts and helps you exchange
knowledge, ideas, and opportunities with a broader network of
professionals.
What is LinkedIn ?
“Our mission is to connect the world’s professionals
to make them more productive and
successful.”
Link Me
• What do you want to accomplish?
• Are you joining “just to join”?
• Is there a better forum for industry
contacts? (ex. industry organizations)
• Job Search Strategy
• Marketing Plan
• Find and Be Found
Link Me
• Stay in touch
• Reconnect
• Expand network same profession
• complementary industry
• other mutual interests
• Job opportunities
• Information exchange
• Global presence online
Consider Your Purpose
Link Me
Link Me
STEP 2:
Link Me
• Online resume/CV in slideshare or box.net
• Don’t be “cutesy” (e.g. “Big Cheese” or
“Office Queen”)
• Be honest and authentic
• Proper grammar and spelling
• Keyword Rich
Link Me
• Don’t do anything you wouldn’t want your
mother to know about.
• Do be creative – let your personality show
through
• Watch, follow, listen and learn
• Give before you ask
• Share – don’t sell
Link Me
YOU
Two Degrees Away
Friends of friends each connected to
one of your connections
First Degree, Your Connections
Your trusted friends and colleagues
Three Degrees Away
Reach these users through a friend and
one of their friends.
Link Me
• Import connections
• Get introduced
• Search for everyone you know, work
with, have done business with
• Send personalized invitations
• Don’t fret if someone doesn’t respond
Link Me
Link Me
Link Me
• Posted in Groups
• Search using the Jobs tab
• If seeking a job, reflect that in your
Profile (ex. “Seeking Executive
Assistant Position”)
• Post an update to your network
• Email contacts directly who you think
might be able to help you
Link Me
• Company Pages
• Profile applications (Box.net, SlideShare,
Reading List, & more)
• Searchable Skills section
• News
• Event calendar
• Mobile
• Outlook Toolbar
• Facebook Tab
• Make LinkedIn your homepage on your
browser and visit at least once a week,
if not more
• “Power Users” check frequently each
day
• It takes work and constant attention to
build your network
• Complete your profile
• Get Recommendations
• Join Groups
• Build Your Network of Contacts
• Ask for Introductions & Make Connections
•HAVE
•FUN!
