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Life Lived Deliciously MISSION STATEMENT With Cooking Light , good food does much more than fill the plate; it fills a good life with limitless possibilities. We give you the know-how to prepare and share what you love with who you love, so you can nourish everyone, inside and out. With fresh ideas and a flavor all our own, Cooking Light makes life healthy, joyful and delicious. 2013

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Page 1: Life Lived Deliciously - Cooking Light · Life Lived Deliciously MISSION STATEMENT With Cooking Light, good food does much more than fill the plate; it fills a good life with limitless

Life Lived Deliciously

MISSIO

N STATEM

ENT

With Cooking Light, good food does much more than

fill the plate; it fills a good life with limitless possibilities.

We give you the know-how to prepare and share what you

love with who you love, so you can nourish everyone, inside and

out. With fresh ideas and a flavor all our own, Cooking Light

makes life healthy, joyful and delicious.

2013

Page 2: Life Lived Deliciously - Cooking Light · Life Lived Deliciously MISSION STATEMENT With Cooking Light, good food does much more than fill the plate; it fills a good life with limitless

EDITO

RIAL

ISSUE ON SALE CLOSE PRINT FEATURES/THEMES DIGITAL FEATURES*

JAN/FEB 1/1/14 11/11/13 • Start Your Year Off Light • Start Your Year Off Light • Valentine’s Day

MARCH 2/14/14 12/30/13 • Perfect Chicken • Make Ahead • Fix and Freeze Meals • Easter • Healthy Pet Guide

APRIL 3/14/14 1/27/14 • Spring • Spring Produce • Cooking Light Garden • Baking Guide

MAY 4/11/14 2/24/14 • 25-Minute Mains • Gluten-free Baking • Mexican • Breakfast/Brunch

JUNE 5/9/14 3/24/14 • Summer Cookbook • Summer Cookbook • Casual Entertaining

JULY 6/13/14 4/28/14 • Summer Fun • Fourth of July • Great Sandwiches of America • Grilling

AUGUST 7/11/14 5/27/14 • No Cook • No Cook • Back-to-School

SEPTEMBER 8/15/14 6/30/14 • Food on the Move • Food on the Move • Cooking Class/How-To

OCTOBER 9/12/14 7/28/14 • New American Family • New American Family • Fall Favorites • Science of Healthy Eating

NOVEMBER 10/17/14 9/2/14 • Easy Holiday Entertaining • Holiday cookbook • Taste Test Awards • Thanksgiving • Trailblazing Chef Awards • Appliance Science

DECEMBER 11/14/14 9/29/14 • Ultimate Chocolate Desserts • Holiday Cooking and Baking • Slow Cooking • Chocolate • Bake a 2nd Batch

PREMIUM POSITIONS: Close 1 week prior to ROB close WE PRINT (INSERT/GATEFOLDS): Paper commitment 1 month prior to ROB close

Editorial CalendarWith Cooking Light, good food does much more than fill the plate; it fills a good life with limitless possibilities. With fresh ideas and a flavor all our own, Cooking Light makes life healthy, joyful and delicious.

Editorial subject to change *Features are launched during issue on-sale period

| COOKING LIGHT : LIFE LIVED DELICIOUSLY |

2014

Page 3: Life Lived Deliciously - Cooking Light · Life Lived Deliciously MISSION STATEMENT With Cooking Light, good food does much more than fill the plate; it fills a good life with limitless

BEAUTY ED

ITORIAL

FRESH DRUGSTORE ISSUE ON SALE CLOSE INSPIRATION COWGIRL JAN/FEB 1/1/14 11/11/13 • Grapefruit • Eye Creams

MARCH 2/14/14 12/30/13 • Yogurt • Blush

APRIL 3/14/14 1/27/14 • Apricot • Day Moisturizer

MAY 4/11/14 2/24/14 • Mint • Mascara

JUNE 5/9/14 3/24/14 • Strawberries • Body Wash

JULY 6/13/14 4/28/14 • Mango • Facial Scrubs

AUGUST 7/11/14 5/27/14 • Plums • Shampoo

SEPTEMBER 8/15/14 6/30/14 • Apples • Toothpaste

OCTOBER 9/12/14 7/28/14 • Carrots • Deodorant

NOVEMBER 10/17/14 9/2/14 • Bananas • Concealer

DECEMBER 11/14/14 9/29/14 • Honey • Stocking Stuffers

Beauty Edit CalendarCooking Light serves up a fresh, new recipe with whole life editorial that includes beauty in every issue. In Cooking Light, healthy living energizes beauty from the inside out—letting you look as good as you feel.

Editorial subject to change

FRESH INSPIRATION: collections of beauty products themed around tantalizing flavors and ingredients

DRUGSTORE COWGIRL: the latest and greatest in affordable, fun beauty products focused on a different category each month

MONTHLY BEAUTY FEATURE

| COOKING LIGHT : LIFE LIVED DELICIOUSLY |

2014

Page 4: Life Lived Deliciously - Cooking Light · Life Lived Deliciously MISSION STATEMENT With Cooking Light, good food does much more than fill the plate; it fills a good life with limitless

• Cooking Light’s Quick and Healthy Menu Maker, winner for best paid, interactive tablet app, MIN’s Best of the Web Awards 2012

• Cooking Light’s Quick and Healthy Menu Maker app, finalist for the 2012 National Magazine Awards for Digital Media

• 2011 ASME National Magazine Award Finalist— the first time in the Leisure Interest category

• 2011 Adweek Hot List: Readers’ Choice Winner, Food Category

• Cooking Light’s Quick and Healthy Menu Maker app for the iPad was chosen as one of Apple’s favorite apps of 2011 in the lifestyle category in its year-end feature App Store Rewind 2011

• Advertising Age “A” List 2010 Winner

• MIN’s 25 Most Notable Launches of the Last 25 Years (December 2010)

Industry Recognition

| COOKING LIGHT : LIFE LIVED DELICIOUSLY |

ACC

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ES

2013

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MAG

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Rate Card

4-COLOR 1X

Page $137,600²/³ Page $111,000½ Page or Digest $86,000¹/³ Page $60,100

2-COLOR 1X

Page $122,400²/³ Page $97,900½ Page or Digest $76,400¹/³ Page $53,100

BLACK & WHITE 1X

Page $110,000²/³ Page $88,000½ Page or Digest $68,800¹/³ Page $47,700

COVERS 1X

Cover 2 $165,000Cover 3 $144,500Cover 4 $172,000

SUPPLIED BRC 1X

4x6 $110,1006x6 $124,400

WE PRINT BRC 1X

4x6 $137,6006x6 $158,200

GENERAL ADVERTISING RATES Rate Card No. 28 | Effective Jan/Feb 2013 | Rate Base: 1,775,000

Circulation includes the print and digital editions of Cooking Light. Qualified full-run advertisements will run in both editions. See MAGAZINE ADVERTISING TERMS AND CONDITIONS for additional information including opt-out and upgrade options.

With Cooking Light, good food does much more than fill the plate; it fills a good life with limitless possibilities. We give you the know-how to prepare and share what you love with who you love, so you can nourish everyone, inside and out. With fresh ideas and a flavor all our own, Cooking Light makes life healthy, joyful and delicious.

Features89 2012 TASTE TEST AWARDSOur third annual guide to the best supermarket and artisanal products in 19 categories

104 CHICKEN STRUTS ITS STUFFBright new ideas for America’s favorite bird: kung pao tacos, curry fritters, a noodle bowl, a different coq au vin, and more

110 CHI LE MA? HAVE YOU EATEN?Ming Tsai leads his family on a three-generational noodle- and-dumpling quest through Beijing and Hong Kong.

120 QUICK SLICE OF HEAVENLuscious quick breads studded with streusel, cranberries, and nuts, and a couple of fresh takes on the banana classic

OCTOBER SPOTLIGHT

FAMILY FOCUS30 Our kids’ tasting panel couldn’t stop eating this stir-fry.

46 Chocolate chip cookies so good, you’ll want seconds

108 No fights at the dinner table with our take on crisp chicken Parmesan

124 Banana breads, ready for grab-and-go breakfasts

Kung Pao Chicken

Tacos, p. 106

O C T O B E R 2 0 1 2 C O O K I N G L I G H T 3

OCTOBER | VOL. 26 NO. 9

CONTENTS

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: JA

MIE

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M; P

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G: T

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| COOKING LIGHT : LIFE LIVED DELICIOUSLY |

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Cooking Light Magazine 2013 Magazine Advertising Terms And Conditions

The following are certain general terms and conditions governing advertising published in the U.S. print and digital editions of Cooking Light Magazine (the “Magazine”) published by the Time Inc. Lifestyle Group (the “Publisher”).

1. Rates are based on average total audited circulation, effective with the issue dated Jan/Feb, 2013. Announcement of any change in rates and/or circulation rate base will be made in advance of the Magazine’s advertising sales close date of the first issue to which such rates and/or circulation rate base will be applicable. The Magazine Rate Card specifies the publication schedule of the Magazine, and its on-sale dates.

2. The Magazine is a member of the Alliance for Audited Media (the “AAM”). Total audited circulation is reported on an issue-by-issue basis in publisher’s statements audited by the AAM. Total audited circulation for the Magazine is comprised of paid plus verified.

3. An advertiser running a full-run qualifying advertisement in the Magazine will automatically run in the print and digital edition of the Magazine, unless the advertiser explicitly opt-outs in writing of running in the digital edition, either on the insertion order or via email, by no later than the ad close date. In the event the advertiser opts-out of running in the digital edition of the Magazine for any reason other than legal or regulatory considerations that advertiser reasonably believes would prevent the advertisement from running in the digital edition, such advertiser’s ad placement will no longer be deemed a “full-run” buy, and the advertiser would therefore not be entitled to the benefits of advertising on a full-run basis (by way of example and not limitation, the advertisement would not be eligible for IBIT credits and may not be considered for premium placement). Certain advertisements that are not standard and/or full-page run-of-book advertisements may not qualify to run in the digital version, including but not limited to, scented units, non-standard fractionals (such as fractionals that are less than 1/3 page) and business reply cards. Please consult the Publisher for details. If an advertiser elects to opt-out of the digital edition, such opt-out will apply to all devices and platforms.

With respect to the digital edition of the Magazine, depending on the device and/or platform on which it is viewed, the Magazine may be viewed in one of two formats: (i) a straight from print magazine format, which is an exact reproduction of the design and content of the print version of the Magazine (the “Straight From Print Magazine Version”) or (ii) a designed for tablet/enhanced for tablet magazine format, in which the design of the Magazine has been optimized for viewing on the device on which it is displayed (the “Designed For Tablet Magazine Version”). Please consult the Publisher for details.

Qualifying advertisements, depending on various factors, including but not limited to the device and/or platform on which they are viewed, may be viewed in one of three formats: (i) “straight from print advertising format” or “SFP” where the page on screen looks exactly like the advertisement appearing in the print edition; (ii) “designed for tablet advertising format” or “DFT” where the same creative has been resupplied and designed for optimal reading on the device and/or platform and is meant to be displayed at 100%; and (iii) “enhanced for tablet advertising format” or “EFT” where an advertisement that has added enhancements and bonus content to transform the print content to more fully utilize the digital medium (e.g., hotspots, photo slide shows, video, audio, in-app browser, etc.).

Qualifying advertisements running in the Straight From Print Magazine Version or the Designed For Tablet Magazine Version of the digital edition of the Magazine will automatically run in a straight from print advertising format. If an advertiser wishes to include its qualifying advertisement in the digital edition in a format other than straight from print (i.e., designed for tablet advertising format or enhanced for tablet advertising format), it must so indicate prominently on the insertion order by the ad close date. Designed for tablet advertising format or enhanced for tablet advertising format may not be available on all platforms or devices. Please consult the Publisher for details.

With respect to qualifying advertisements in a straight from print advertising format, if a URL exists in the print creative, such URL shall be automatically activated unless advertiser notifies Publisher otherwise in writing; if the print creative has multiple URLs, Publisher shall activate the brand’s main URL unless notified otherwise in writing. With respect to qualifying advertisements in a “designed for tablet” advertising format, if such advertising creative contains one URL, Publisher shall automatically activate that URL; if the advertisement contains more than one URL, Publisher shall activate the brand’s main URL.

4. With respect to national advertisements that are less than a full-page but equal to or greater than ¹/³ page that are running the digital edition of the Designed For Tablet Magazine Version, such advertisements will be framed by white space unless they are upgraded to a full page. Please consult the Publisher for details regarding the opportunity to upgrade such advertisement. National advertisements that are less than a full-page that are running in the digital edition of the Straight From Print Magazine Version shall appear as they appeared in the print edition of the Magazine.

5. Advertisers may not cancel orders for, or make changes in, advertising after the closing dates of the Magazine.

6. The Publisher is not responsible for errors or omissions in any advertising materials provided by the advertiser or its agency (including errors in key numbers) or for changes made after closing dates.

Continued on next page

2013

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7. The Publisher may reject or cancel any advertising for any reason at any time. Advertisements simulating the Magazine’s editorial material in appearance or style or that are not immediately identifiable as advertisements are not acceptable.

8. All advertisements, including without limitation those for which Publisher has provided creative services, are accepted and published in the Magazine subject to the representation by the agency and advertiser that they are authorized to publish the entire contents and subject matter thereof in all applicable editions, formats and derivations of the Magazine and that such publication will not violate any law, regulation or advertising code or infringe upon any right of any party. In consideration of the publication of advertisements, the advertiser and agency will, jointly and severally, indemnify, defend and hold the Publisher harmless from and against any and all losses and expenses (including, without limitation, attorney’s fees) (collectively, “Losses”) arising out of the publication of such advertisements in all applicable editions, formats and derivations of the Magazine, including, without limitation, those arising from third party claims or suits for defamation, copyright or trademark infringement, misappropriation, unfair competition, violation of the Lanham Act or any rights of privacy or publicity, or any unfair commercial practice or misleading advertising or impermissible comparative advertising or from any and all claims or regulatory breaches now known or hereafter devised or created (collectively “Claims”). In the event the Publisher has agreed to provide contest or sweepstakes management services, email design or distribution or other promotional services in connection with an advertising commitment by advertiser, all such services are performed upon the warranty of the agency and advertiser that they will, jointly and severally, indemnify and hold the Publisher harmless from and against any and all Losses arising out of the publication, use or distribution of any materials, products (including, without limitation, prizes) or services provided by or on behalf of the agency or advertiser, their agents and employees, including, without limitation, those arising from any Claims.

9. In consideration of the Publisher’s reviewing for acceptance, or acceptance of, any advertising for publication in the Magazine, the agency and advertiser agree not to make promotional or merchandising reference to the Magazine in any way without the prior written permission of the Publisher in each instance.

10. No conditions, printed or otherwise, appearing on contracts, orders or copy instructions which conflict with, vary, or add to these Terms and Conditions or the provisions of the Magazine’s Rate Card will be binding on the Publisher and to the extent that the Terms and Conditions contained herein are inconsistent with any such conditions, these Terms and Conditions shall govern and supersede any such conditions.

11. The Publisher has the right to insert the advertising anywhere in the Magazine at its discretion, and any condition on contracts, orders or copy instructions involving the placement of advertising within an issue of the Magazine (such as page location, competitive separation or placement facing editorial copy) will be treated as a positioning request only and cannot be guaranteed. The Publisher will attempt to keep the same running order of advertisements in the digital edition as they appeared in the print edition, but the Publisher does not make any adjacency guarantees or other promises regarding competitive separation of the positioning of any advertisements in the digital edition. The Publisher's inability or failure to comply with any condition shall not relieve the agency or advertiser of the obligation to pay for the advertising.

12. The Publisher shall not be subject to any liability whatsoever for any failure to publish or circulate all or any part of any issue(s) of the Magazine because of strikes, work stoppages, accidents, fires, acts of God or any other circumstances not within the control of the Publisher.

13. Agency commission (or equivalent): up to 15% (where applicable to recognized agents) of gross advertising charges after earned advertiser discounts.

14. nvoices are rendered on or about the on-sale date of the Magazine. Payments are due within 20 days from the billing date. The Publisher reserves the right to change the payment terms to cash with order at any time. The advertiser and agency are jointly and severally liable for payment of all invoices for advertising published in the Magazine.

15. All pricing information shall be the confidential information of the Publisher and neither advertiser nor agency may disclose such information without obtaining the Publisher’s prior written consent.

16. Any and all negotiated advertiser discounts are only applicable to and available during the period in which they are earned. Rebates resulting from any and all earned advertiser discount adjustments must be used within six months after the end of the period in which they were earned. Unused rebates will expire six months after the end of the period in which they were earned.

17. None of creative fees, special advertising print production premiums, digital edition upgrade fees or DFT or EFT production fees earn any discounts or agency commissions.

18. The Magazine is subject to Time Inc.’s standard 2013 issue-by-issue tally (IBIT) pricing system.

19. Publisher reserves the right to modify these terms and conditions.

These Advertising Terms and Conditions were revised August 13, 2013 2013

Cooking Light Magazine 2013 Magazine Advertising Terms And Conditions M

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Time Inc. 2013 Issue-By-Issue Tally (IBIT) Pricing System

1. Magazine circulation delivery of the U.S. and North American editions of magazines published by Time Inc. and its affiliates (collectively, referred to herein as the “Publisher”) is measured on an issue-by-issue tally (IBIT) pricing system for full-run circulation advertising only. The IBIT pricing system is administered by comparing, for each issue of a magazine in which an advertiser books space and remits a cash payment for such advertisement, the issue’s total audited circulation as reported in the magazine’s publisher’s statement (issued by the Alliance for Audited Media (AAM) or BPA Worldwide (BPA) for the first or second half of the 2013 calendar year) and the published total circulation rate base as set forth in the applicable magazine’s rate card.

2. In order to permit advertisers to apply earned IBIT credit in a timely manner, AAM Publisher’s Statements and BPA Circulation Statements are used to calculate IBIT credit. The calculation may only be made following the issuance of the Publisher’s Statements or Circulation Statements for second half of the 2013 calendar year (July – December) and will be based on final billed earned advertising rates.

3. Total audited circulation for magazines audited by the AAM is comprised of paid plus verified (plus analyzed non-paid for those magazines who count analyzed non-paid in their rate base). Total audited circulation for magazines audited by BPA is comprised of qualified paid plus qualified non-paid.

4. IBIT credits will be calculated on an individual insertion basis and will only be credited to an advertiser if the total audited circulation of the issue booked by the advertiser is lower by more than two percent (2%) than its published circulation rate base.

5. If the total audited circulation of the issue booked by an advertiser is lower by more than two percent (2%) than its published circulation rate base, the advertiser’s IBIT credit will be calculated by multiplying the net cost after agency commissions (excluding production premiums) (“Net Cost”) of the advertiser’s insertion in that issue by the difference between two percent and the actual percentage by which the total audited circulation is less than its published circulation rate base. By way of example, if the “Net Cost” of the advertiser’s insertion is $100,000 and the total audited circulation of an issue is three percent lower than its published circulation rate base, the IBIT credit would be calculated as follows: $100,000 x (3% - 2%) = $1,000.

6. IBIT credit must be used against future insertions, must be applied at the magazine at which it was earned and must be used within 12 months after the issuance of the Publisher’s Statements or Circulation Statements for the second half (July – December) AAM/BPA reporting period and calculation of the 2013 IBIT credit. An advertiser may apply IBIT credit to any brand, product or division within the same advertiser parent company.

7. IBIT credit will be issued net of agency commissions and must be applied to invoices net of agency commissions. No agency commissions will be paid by the magazine on IBIT credit.

8. IBIT credit may be applied to production charges.

9. The magazine will not refund IBIT credit as cash.

10. Only full-run circulation advertising in regular issues as reported in Paragraph 3 of the Publisher’s Statements issued by AAM and Paragraph 2 of the Circulation Statements issued by BPA are eligible for IBIT credit. The following are not eligible for IBIT credit: (a) special issues published in addition to the normal frequency of a magazine (including those listed in Paragraphs 3 and 2 of the AAM Publisher’s Statements and BPA Circulation Statements, respectively) and (b) any issues specifically excluded from being eligible for IBIT per the applicable magazine’s rate card. Notwithstanding the foregoing, if the advertiser opts-out of running its advertisement in the digital edition of the magazine because of legal or regulatory considerations such advertisement shall remain eligible for IBIT credit.

1 1. No barter (whether cash paid or trade), standby or remnant advertising is eligible for IBIT credit.

12. IBIT credit will only be issued against eligible insertions that have been paid in full at the final earned and billed (pre-IBIT) rate.

Issued: November 15, 2012

| COOKING LIGHT : LIFE LIVED DELICIOUSLY |

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Specifications PRINT ADV

ERTISING

| COOKING LIGHT: LIFE LIVED DELICIOUSLY. |

DISPLAY AD SPECS

TRIM SIZE 8” x 10½”

BINDING

Perfect, jogs to foot

FILE TYPE

PDFX1a is the accepted format. * Supply spreads as spreads, and

all other ads as single pages.

FILE SPECS For complete ad specs visit http://direct2time.timeinc.com/

FILE SUBMISSION

Please upload your ad to https://direct2time.sendmyad.com/

PROOFING No Proof Required. We are now using Virtual Proofing and no longer use hard proofs.

PRODUCTION QUESTIONS Email [email protected] or call 212.522.8142.

MATERIALS EXTENSION Email [email protected] or call 212.522.4177

Build ads to trim size and extend bleed ¹/8” beyond trim on all sides.

* Allow ¼” safety on both sides of gutter for spreads.

2013

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Shaded area indicates Cooking Light print advertising units. Please contact your local Cooking Light Sales Representative for additional sizes of on-page advertising units.

FULL SPREAD*

²/³ VERTICAL

½ HORIZONTAL

¹/³ SQUARE

DIGEST

BRC (6X4)*

TRIM: 16 x 10½” highNON BLEED: 15½ x 10” highBLEED: 16¼ x 10¾” high

TRIM: 5 x 10½” highNON BLEED: 4½ x 10” highBLEED: 51/4 x 10¾” high

TRIM: 8 x 51/8” highNON-BLEED: 7½ x 45/8” highBLEED: 8¼ x 5 3/8” high

TRIM: 5 x 51/8” highNON-BLEED: 4½ x 45/8” highBLEED: 5¼ x 53/8” high

TRIM: 5 x 67/8” highNON-BLEED: 4½ x 63/8” high BLEED: 5¼ x 7 1/8” high

SUPPLIED: 6½ x 43/8” highTRIM: 6 x 41/8” high

FULL PAGE

½ VERTICAL

½ HORIZONTAL SPREAD*

¹/³ VERTICAL

COVERS

BRC (6X6)*

TRIM: 16 x 51/8” highNON-BLEED: 15½ x 45/8” highBLEED: 16¼ x 53/8” high

TRIM: 25/8 x 10½” highNON-BLEED: 21/8 x 10” highBLEED: 2 7/8 x 10¾” high

TRIM: 8 x 10½” highNON-BLEED: 7½ x 10” highBLEED: 8¼ x 10¾” high

SUPPLIED: 6½ x 61/8” highTRIM: 6 x 6” high

TRIM: 3 7/8 x 10½” highNON-BLEED: 33/8x 10” highBLEED: 41/8 x 10¾” high

TRIM: 8 x 10½” highNON-BLEED: 7½ x 10” highBLEED: 8¼ x 10¾” high

Advertising Unit Sizes PRINT ADV

ERTISING

| COOKING LIGHT: LIFE LIVED DELICIOUSLY. |

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Preprinted Inserts/Bind-In CardsMECHANICIAL/SHIPPING SPECSCOOKING LIGHT PRODUCTION CONTACT:

George Woods JrCOOKING LIGHT Magazine | Time & Life Building1271 Avenue of the Americas (Rm: 27-302)New York, NY 10020Phone: (212) 522.8142 | Fax: (212) 467.3127

MAGAZINE SPECS

Bleed Size: 8¼” x 10¾”Trim Size: 8” x 10½”Live Area: 7½ x 10

BINDING

Method is perfect binding which requires a 1/8” gutter grind-off. All cards jog to the foot and require 1/8” foot trim.

INSERT SIZE SPECIFICATIONS

Pocket specification: minimum size 4 1/8” x 5” | maximum 8¼” x 10¾”Note: if full size insert, adhere to 7½”x10” live area Postal specification: minimum size 5” x 3½” | maximum 6” x 4¼”

PAPER STOCK

Business Reply Cards: minimum 7 pt. card stockMultiple Page Inserts: Based on size and number of pages. Single Leaf: Minimum 60#

DUE DATES FOR PREPRINTED INSERTS

All preprinted inserts are due at Quad Graphics, in Sussex, WI , ready for binding two months preceding issue date. Please contact Production Department for exact dates.

PRINT ORDER

Please call production department for specific issue quantities.

PROOFS

Proofs and stock samples of all inserts must be submitted to the Production Manager of COOKING LIGHT for approval prior to issue close date and PRIOR TO PRINTING of the supplied insert.

PERFORATION SPECIFICATIONS

75% paper/25% perf (12 tpi). Perforation must be a minimum of 3/8” from binding edge.

POSTAL REGULATION - BUSINESS REPLY CARDS

Publisher assumes no responsibility for assuring that advertiser’s card meets with Postal Regulations. Any additional mail charges are the liability of advertiser.

LEFTOVER MATERIAL

Leftover inserts will be automatically destroyed upon completion of issue binding by Publisher unless written disposition is provided to Production Manager at time of issue close.

PACKING REQUIREMENTS

Materials being delivered must meet the following requirements. 1) All materials must be accompanied by a detailed packing

list and Bill of Lading (BOL). 2) Each skid and/or carton should be clearly marked on

all four sides with the following information: a. Counts per lift/carton b. Total counts per skid c. Total number of pieces (forms) for roll stock

and/or fanfold d. Description of piece (keycode, unique identifier) e. Title and issue or a Quad Graphics job number 3) All skids must be secured, wrapped and banded with

plastic banding, not metal. 4) The total height of the skid can be no more than 45”, the

dimensions of which must be no more than 48” long by 40” wide and not less than 46” long by 36” wide.

Quad Graphics reserves the right to refuse delivery of materials that do not meet the packaging requirements.

QUAD GRAPHICS JOB NUMBER*

All product shipments MUST be accompanied by Quad Graphics’ six-character “Job Number” on the BOL. If the Quad Graphics job number is not available, the BOL must include the title and issue of the product being delivered.

SCHEDULED DELIVERY APPOINTMENTS

In order to avoid delays, all deliveries MUST be scheduled at least 24 hours in advance with Quad Graphics Inventory Department. All carriers should call to make an appointment at which time an appointment number will be provided. This appointment number must appear on the BOL. If no appointment is made the delivery will not be refused, but it will be delayed until the receiving schedule permits an unscheduled delivery. When calling please specify “Insert Receiving”.Delivery appointments should be made between the hours of 7:00am and 6:00pm CST. Delivery appointments can be made at the following number: (414) 566-2100.

LABELING/SHIPPING ADDRESS

Attention: Robin LeTendreQuad Graphics - SussexN61 W23044 Harry’s WaySussex, WI 53089Cooking Light/IssueJob#____________________________*

Revised: 03/07/12

PRINT ADV

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Designed For Tablet (DFT)

GUIDELINES

• Ad must be designed to specs to fit perfectly within 4:3 & 16:9 tablets

• A web-element/URL is accepted and will be displayed through an in-app browser. Ad can have only one web-element/URL. All design elements including the URL must be designed within safety zones as crops will be applied to the sides or top and bottom to fit devices

• All working images in InDesign layouts should be 300 DPI or vector art

• Ad converted to DFT must be consistent with print and have the same brand, product messaging, and image content in the creative

• A spread ad can be re-designed to a single cell for all orientations. If spreads are not re-designed for single cell, user will see LHP first and swipe to reveal RHP

• If resources are needed to assist with creative re-design, e-mail [email protected] or call Ron Redfern at (212) 522-7551. Time Inc. Studios specs can also be found at: http://direct2time.timeinc.com/tablet/ under Designed For Tablet link

POSITIONING / MAKE-UP

• Final ad placement is subject to editorial approval

• No competitive separation guarantees

• Editorial sensitivities will not need considerations since there are no ad/edit adjacencies

FILE / CREATIVE SUBMISSION

• InDesign CS4 or CS5.5 templates will be provided if needed. Submit a .ZIP compressed folder via Time Inc ad portal. Folder must contain flattened JPEGs exported from InDesign: export resolution is 300 DPI for 4:3-ratio device and 300 DPI for 16:9 ratio device

AD PORTAL INSTRUCTIONS

• New users will need to create an account; current ad portal users can use their existing account

• From navigation bar on left, under “actions”: 1) Select “send files,” 2) Select “tablet/mobile ad,” 3) Choose correct title/issue date and enter appropriate file information

• Attach .zip folder and click upload

COUPON ADS & TRACKING PIXELS POLICY

• Straight From Print (SFP) ads with coupons will not be accepted in tablet. Advertiser can supply alternate print creative or DFT materials without the coupon. Either must be uploaded as a JPEG to the ad portal tablet site as indicated above

• We do not currently accept tracking pixels. For those inquiring on metrics, please reach out to your respective sales representative

Continued on next page

TABLET ADS (D

FT )

DESIGNED FOR TABLET (DFT): non-interactive ads designed to fit 4:3 or 16:9 tablet devices

1

2013

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Designed For Tablet (DFT)

Page Dimensions, Pixels & Points

Hot Zones

Web-Elements

TABLET ADS (D

FT )

Based on InDesign settings, measurements are:

InDesign CS4 or older (size in points: w x h) InDesign CS5 or newer (size in pixels: w x h)

• Portrait: 768 pt. x 1074 pt. • Portrait: 768 px. x 1074 px.

Tablet hot zones are at left, right and bottom margins. Design Web-element/URL within safety zone:

Portrait

• 78 pt./px. from left and right

• 105 pt./px. from bottom

• Web element/URL can be designed anywhere in page within safety zone. Web content should be designed (if possible) to display correctly within browser frame. Although a site may display perfectly in a browser, it’s not guaranteed that it will display as well in the device

• Web content is the legal responsibility of the advertiser. Content is available only when user is online

• Sites should be HTML-based

Specifications for all tablet devices

2

SPECIFICATIONS*

| COOKING LIGHT : LIFE LIVED DELICIOUSLY |

2013

Safety Zone

Hot Zone

Safety Zone

Hot Zone 60 pt./px.

105 pt./px.

59 pt./px.78pt./px.

IMPORTANT AD ZONES

Portrait viewapplies to all devices

Landscape viewapplies to iPad only.

* All Time Inc. titles run portrait-only, except: Entertainment Weekly, Fortune, Golf, Money, People, Sports Illustrated, Sports Illustrated for Kids, Time

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Enhanced For Tablet (EFT)

POSITIONING / MAKE-UP • Final ad placement is subject to editorial approval• No competitive separation guarantees• Editorial sensitivities will not need consideration since there are no ad/edit adjacencies TRACKING PIXELS POLICY • We do not currently accept tracking pixels. For those inquiring on metrics, please reach out to your

respective sales representative FILE / CREATIVE SUBMISSION • Templates will be provided• Storyboards should be submitted prior to start of production• Materials received on due dates or prior will receive a video ad simulation for final approval• Materials need to be delivered as a .ZIP compressed folder via the Time Inc Ad Portal. Details are provided on the following pages.• If resources are needed to assist with creative re-design, email [email protected] or call Ron Redfern at (212)522-7551.

Time Inc. Studios specs can also be found at: http://direct2time.timeinc.com/tablet/ under Enhanced For Tablet link FUNCTIONALITY • Ad consists of a base page plus up to 3 additional hotspot layers/pages• Each ad can contain a total of 3 interactive elements. Each interactive element must be in its own page/layer. Interactive elements

can be a combination of slideshow, sound, video and widgets. Combined file size cannot exceed 10 MB. HTML5 cannot be combined with any other functionality

• Embedded image slideshows can include up to 10 photos total (must be gallery images, not additional advertising pages)• Combined run time for videos can not exceed 120 seconds. Videos cannot be updated once published• Web elements are accepted. Ad can have a maximum of three web-elements in addition to the hotspots• Advertiser logo must appear on at least 1st page in each orientation• Ad will feature an optional interactive ad butt on that will fade out after 3 seconds FORMAT AND DELIVERABLES Submit a .ZIP compressed folder via Time Inc Ad Portal. Direct link is: https://direct2time.sendmyad.com/ Compressed folder should contain:• Flattened JPEGs exported from InDesign: Export resolution 300 DPI for 4:3-ratio device and 300 DPI for

16:9-ratio device. JPEG export quality must be set as “Maximum”• Slideshow images at 300 DPI resolution. One set of slideshow images only for either or both orientations.

Slideshow JPEG images displayed in small frame should be 300 DPI at exact frame dimensions• Images for 360 Viewer at 132 DPI resolution. All images must be same size and named in numerical order (ex: image01.jpg)• Video files: .MP4 file format videos• Audio files: Format .MP3• Rich Text document containing URL info or directions AD PORTAL INSTRUCTIONS • New users will need to create an account. Current ad portal users can use their existing account.• From navigation bar on left, under “actions”: 1) Select “send files,” 2) Select “tablet/mobile ad,”

3) Choose correct title/issue date and enter appropriate file information• Attach zip file and click upload AD PRODUCTION INFORMATION We encourage our partners to submit storyboards to us prior to the material due dates to check everything is correct and in order. Clear material instructions must be included in the Ad Portal job ticket. If any information changes after the materials are uploaded, an e-mail must be sent to the entire Ad Production team (contact info available by selecting contact info in Direct2Time.com) identifying what is changing and if/when new materials should be expected. For pickup materials from a previous week, please send an e-mail to the entire Ad Production team clearly identifying the appropriate materials for pickup.

Continued on next page

TABLET ADS (EFT )

ENHANCED FOR TABLET (EFT): fully-interactive ads designed with hotspots for extra layers and capabilities

1

GUIDELINES

2013

Page 15: Life Lived Deliciously - Cooking Light · Life Lived Deliciously MISSION STATEMENT With Cooking Light, good food does much more than fill the plate; it fills a good life with limitless

TABLET ADS (EFT )

Based on InDesign settings, measurements are:

InDesign CS4 or older (size in points: w x h) InDesign CS5 or newer (size in pixels: w x h)• Portrait: 768 pt. x 1074 pt. • Portrait: 768 px. x 1074 px.

Tablet hot zones are at left, right and bottom margins. Design Web-element/URL within safety zone:• 78 pt./px. from left and right • 105 pt./px. from bottom

• Photo slideshows can be put on any page. Photo goes full screen when user taps• Image dimensions must be the same in both orientations on 4x3 devices. Total number of images is 10• Format is JPEG. Resolution 300 DPI. RGB color space• Slideshow pages/images should include arrow indicators. Total file size for slideshows should not exceed

3 MB. Files must be named according to order of slideshow. (A portrait and landscape version of the same image will be considered 1 image)

• All video will be streamed. In the initial view of the video, it should have an image and not a blank frame• Video frame must be positioned 78 points from the right and left margins and 105 points from bottom.

Play button should not be included• On any pages containing video, video window should be designed large enough in case users decide

not to play full-screen• Combined run time for videos is 120 seconds at maximum and 7 MB in combined size. Video ends on

final frame. Final frame must be a visual not a blank frame. Audio combined size should be 3 MB at maximum• Auto-play video without sound can be embedded. Max file size is 1 MB and max run time is 30 seconds.

Video bar will display temporarily• There is no support for Adobe Flash Video on iPad• Video can be enlarged from frame size to full-screen TECHNICAL SPECS:• File Format: .MP4• Format/Compression: H.264; Frame Rate: 29.97 fps• Preferred size: — 4x3: 480x360 pixels (no letterboxing). To avoid black bars (top/bottom) when video is launched to

full size, video aspect ratio/size must be 4x3 — 16x9: 480x270 In 16x9 (Android) devices, to avoid black bars (top/bottom) when video is launched

to full size, video aspect ratio/size must be 16x9• Variable Bit Rate: Target Bit Rate: .6 Mbps (600kbits); Maximum Bit Rate: .8 Mbps (800kbits)• Audio: MP3, 32 kbps, 22 kHz, Mono (sound level normalized to -6dBFS)

Continued on next page

Specifications for all tablet devices

2

Enhanced For Tablet (EFT)

SPECIFICATIONS*

2013

Page Dimensions,Pixels & Points

Hot Zones

Slideshows

Video & Audio

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TABLET ADS (EFT )

• Web elements can be designed on either the base page or any hotspot layer. Direct URL provided by advertiser. Web content should be designed (if possible) to display correctly within browser frame. Although a site may display perfectly in a browser, it’s not guaranteed that it will display as well in the device• The web page will display as soon as the user taps the web-enabled area button in the ad page. Web

content is the legal responsibility of the advertiser. Content is available only when user is online NOTE:• Web content will be displayed through in-app browser• Sites should be HTML-based. Flash sites will not work on iPad

• Static base page with a web element to launch to an advertiser hosted HTML5 unit. Base page needs to be provided for both portrait and landscape (for applicable titles)• Unit is viewable only when user is on-line. When off-line, user receives a “no internet connection” message• Advertisers should arrange to test the unit with Time Inc. In advance of the due date• Time Inc. can not provide hosting services for HTML5 units• HTML5 functionality is not supported on Android devices due to inconsistent performance within

the reader application. Static base page must be supplied with a web link to an HTML-based site

• Unit must not exceed 10 MB• Unit is viewable when user is off-line• CLICK ATTACHMENT for Embedded HTML5 specifications and recommended file structure• HTML5 functionality is not supported on Android devices due to inconsistent performance within

the reader application. Static page must be supplied. Can substitute standard reader functionality such as web elements, slideshows, video

• Format is JPEG. Resolution 132 DPI. Required number of images is 24• All images must be the same size and must be named in numerical order without special characters or

spaces. Ex: image01.jpg• The widget contains no visible slider or any other indication that it has functionality. All instructions must

be designed into the layout but be completely outside the graphic frame that contains the widget• Widget should not overlap any other interactive elements• Advertisers must designate how widget should display: 1. Flip Book: user can swipe from first frame to last and back 2. Complete 360° Viewer: functions as a continuous loop. User can swipe from first frame to last and

then start again with the first frame. How many times it plays depends on the size of the image and how far across the image the reader swipes their finger. It is not possible to control or predict how many times this will “loop” before the reader reaches the edge of the frame

• HTML5 functionality is not supported on Android devices due to inconsistent performance within the reader application. Advertiser may replace the widget with a video. (See video specifications above)

Specifications for all tablet devices

Continued on next page 3

Enhanced For Tablet (EFT)

SPECIFICATIONS

Enhanced For Tablet (EFT)

SPECIFICATIONS

Enhanced For Tablet (EFT)

SPECIFICATIONS*

2013

Web-Elements

HTML5Hosted

HTML5Embedded

360° Viewer Widget

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TABLET ADS (EFT )

ENHANCED FOR TABLET (EFT) INTERACTIVE DESIGN & STRUCTURE

• Objects should be placed within safety zones

• Logo must appear once on the base page

• This page can have web-elements. Note that hotspot pages can also contain web-elements

• Visual design should be clear so the user knows where to tap

• Hotspot pages can be any combination of video, slideshow or sound playing and can contain one interactive element

• Hotspot pages must contain supplied close key. Video play button placed by Time Inc.

BASE PAGE HOTSPOT PAGE 1 HOTSPOT PAGE 2 HOTSPOT PAGE 3

4

Enhanced For Tablet (EFT)

SPECIFICATIONS

Enhanced For Tablet (EFT)

SPECIFICATIONS

Enhanced For Tablet (EFT)

SPECIFICATIONS*

NOTES:

2013

Enhanced For Tablet (EFT) or fully-interacti ve ads designed with hotspots for extra layers/capabiliti es.MAKEUP/POSITIONING• Final ad placement is subject to editorial approval.• No competi ti ve separati on guarantees.• Editorial sensiti viti es will not need considerati on since there are no ad/edit adjacencies. TRACKING PIXELS POLICY• We do not currently accept tracking pixels. For those inquiring on metrics, please reach out to your respecti ve sales

representati ve.FILE / CREATIVE SUBMISSION• Templates will be provided • Storyboards should be submitt ed prior to start of producti on• Materials received on due dates or prior will receive a video ad simulati on for fi nal approval• Materials need to be delivered as a .ZIP compressed folder via the Time Inc Ad Portal. Details are provided on the following

pages.• If resources are needed to assist with creati ve re-design, e-mail studios@ti meinc.com or call Ron Redfern at (212)522-7551.

Time Inc. Studios specs can also be found at: htt p://direct2ti me.ti meinc.com/tablet/ under Enhanced For Tablet link.FUNCTIONALITY• Ad consists of a base page plus up to 3 additi onal hotspot layers/pages.• Each ad can contain a total of 3 interacti ve elements. Each interacti ve element must be in its own page/layer.

Interacti ve elements can be a combinati on of slideshow, sound, video and widgets. Combined fi le size cannot exceed 10MB. HTML5 cannot be combined with any other functi onality.

• Embedded image slideshows can include up to 10 photos total (must be gallery images, not additi onal adverti sing pages)• Combined run ti me for videos can not exceed 120 seconds. Videos cannot be updated once published. • Web elements are accepted. Ad can have a maximum of three web-elements in additi on to the hotspots.• Adverti ser logo must appear on at least 1st page in each orientati on.• Ad will feature an opti onal interacti ve ad butt on that will fade out aft er 3 seconds.

ENHANCED FOR TABLETAD SPECS & GUIDELINES

All Time Inc. titles run portrait-only, except: EW •Fortune •Golf •Money •People •SI •SI for Kids •Time

NOTES:• Objects should be placed within safety zones.• Logo must appear once on the base page.• This page can have web-elements. Note that hotspot pages can also contain web-elements.• Visual design should be clear so the user knows where to tap.• Hotspot pages can be any combinati on of video, slideshow or sound playing and can contain one interacti ve element.• Hotspot pages must contain supplied close key. Video play butt on placed by Time Inc.

Double-click att achment for an Illustrati on of a digital ad safety zones

Base Page

website.com

Hotspot 1 Hotspot 2 Hotspot 3

Product

EnhancedForTablet(EFT)interactivedesign&structure

Hotspotpage3

Product Details

Hotspotpage2

Slideshow

* Swipe for more images

Add indicatorarrows

to swipefor more images

Hotspotpage1

Video

Play butt onadded

by Time Inc.

Suppliedbutt on addedby designer.Do not alter

red colorin “x“

v updated 1/10/2013

140pt x 59pt

* All Time Inc. titles run portrait-only, except: Entertainment Weekly, Fortune, Golf, Money, People, Sports Illustrated, Sports Illustrated for Kids, Time

There is the option of including an interactive ad flag on EFT creative. Flag will fade out after 3 secondsAdvertisers must identify preferred treatment: 1. An approved Time Inc. flag. Default color will be red, positioned top / center.|Position and / or color

may be adjusted based on creative 2. Advertiser may design a flag. Recommended size is 140 pt. x 59 pt. delivered as a PNG. Advertiser

may decide position of flag. Flag should not be designed to overlap other functionality or hot zones

SPECIFICATIONS

Interactive Flag

Specifications for all tablet devices

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View Online http://direct2time.timeinc.com/online/prop/cookinglight/

ADVERTISING GUIDELINES

• Inventory subject to change and is basedupon availability at the time of commitment

• Opportunities available on a first-come, first served basis

• Rich Media executions may incur additional fees

Digital Advertising

SPECIFICATIONS

ADVERTISING SPECIFICATIONS

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AUD

IENC

EDemographic Profile AU

DIEN

CE

INDEX (000) % COMP TO U.S.

AUDIENCE

Total Adults 11,268

Women 9,709 86% 167

Married 6,041 62% 1 2 0

Moms 3,909 40% 93

AGE

25-49 4,843 43% 97

25-54 6,307 56% 104

Median 51

EDUCATION

Attended College+ 7,874 70% 124

Graduated College+ 4,890 43% 155

OCCUPATION

Employed 6,834 61% 101

Professional/Managerial 3 , 49 3 31% 135

HOUSEHOLD INCOME

HHI $50,000+ 7,885 70% 1 2 1

HHI $75,000+ 5,850 52% 134

HHI $100,000+ 4,211 37% 146

Median $78,302

THE COOKING LIGHT CONSUMER... affluent, educated and in her prime

| COOKING LIGHT: LIFE LIVED DELICIOUSLY |

Source: MRI Spring 2013

2013

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AUD

IENC

E

0 2000 4000 6000 8000 10000 120000 2,000 4,000 6,000 8,000 10,000 12,000

11,268

An Audience Leader Among Food Magazines

| COOKING LIGHT: LIFE LIVED DELICIOUSLY |

Source: MRI Spring 2013

2013

11,226

7,791

6,408

4,808

6,266

Food Network Magazine

Every Day with Rachael Ray

Bon Appétit

Eating Well

Food & Wine

(000)

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Source: Nielsen @Plan Q2 2013

DEMOGRAPHICS

74% Women

83% Attended College +

37% Have Kids

47 Median Age

$67,344 Median HHI

69% Homeowners

FOOD ENTHUSIASTS

2X more likely to search online for recipes/meal planning suggestions

70% are grocery decision makers

26% more likely to purchase natural/organic food

43% more likely to enjoy gourmet cooking

INFLUENCERS

More likely than average online user to provide frequent advice on:

INDEX

Foods & beverages 132Household products 167

AUD

IENC

ECookingLight.com Consumer Profile

2014

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1. TOTAL AVERAGE PAID & VERIFIED CIRCULATION

2. PRICES

Average for the

Statement Period % Rate Base

Above (Below)

% Above (Below)

Paid & Verified Circulation: (See Par. 6)

Subscriptions:Paid

Print 1,602,865 89.2Digital (Replica) 19,541 1.1

Total Paid Subscriptions 1,622,406 90.3Verified

Print 37,926 2.1Total Verified Subscriptions 37,926 2.1

Total Paid & Verified Subscriptions 1,660,332 92.4Single Copy Sales

Print 132,584 7.4Digital (Replica) 3,524 0.2

Total Single Copy Sales 136,108 7.6

Total Paid & Verified Circulation 1,796,440 100.0 1,775,000 21,440 1.2

Suggested Average Price (2) Retail Prices (1) Net Gross (Optional)

Average Single Copy $4.99Subscription $22.00Average Subscription Price Annualized(12 issue frequency) $15.40Average Subscription Price per Copy $1.28

(1) For the Statement period(2) Represents subscriptions for the 12 months ended December 31, 2012.

MAGAZINE Publisher’s StatementSix months ended June 30, 2013Subject to Audit

Field Served: As a food and healthy lifestyle magazine, COOKING LIGHT is dedicated to helping itsreaders eat smart, be fit and live well. The magazine uniquely blends its sophisticated approach to foodwith contemporary coverage of entertaining, fitness, health, beauty, travel and shelter to bring greattastes, style and balance to the active, fit and adventurous lifestyle of today’s woman.

Published by Time Inc. Lifestyle Group

Frequency: 12 times/year

04-0219-648 W. Seegers Road • Arlington Heights, IL 60005-3913 • T: 224.366.6939 • F: 224.366.6949 • www.auditedmedia.com

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3. PAID & VERIFIED CIRCULATION BY ISSUE OF PRINT AND DIGITAL REPLICA

4. AVERAGE CIRCULATION BY REGIONAL, METRO & DEMOGRAPHIC EDITIONS

5. TREND ANALYSIS

Paid Subscriptions Verified Subscriptions Single Copy Sales

Issue PrintDigital

(Replica)

TotalPaid

Subscriptions Print

TotalVerified

Subscriptions

TotalPaid &Verified

Subscriptions PrintDigital

(Replica)

TotalSingle Copy

Sales

TotalPaid &Verified

CirculationPrint

TotalPaid &Verified

CirculationDigital

(Replica)

TotalPaid &Verified

Circulation

Jan./Feb. 1,565,945 12,673 1,578,618 20,085 20,085 1,598,703 207,765 3,710 211,475 1,793,795 16,383 1,810,178Mar. 1,621,431 18,472 1,639,903 39,968 39,968 1,679,871 100,699 3,801 104,500 1,762,098 22,273 1,784,371Apr. 1,613,814 20,403 1,634,217 39,943 39,943 1,674,160 101,370 3,132 104,502 1,755,127 23,535 1,778,662May 1,600,599 21,863 1,622,462 44,850 44,850 1,667,312 110,170 3,196 113,366 1,755,619 25,059 1,780,678June 1,612,535 24,297 1,636,832 44,780 44,780 1,681,612 142,918 3,783 146,701 1,800,233 28,080 1,828,313

None

2008 % 2009 % 2010 % 2011 % 2012 %

Subscriptions:

Paid 1,620,157 89.2 1,547,268 87.3 1,582,358 88.5 1,598,704 89.4 1,628,471 89.5

Verified 7,178 0.4 51,363 2.9 35,810 2.0 36,380 2.1 40,769 2.3

Total Paid & Verified Subscriptions 1,627,335 89.6 1,598,631 90.2 1,618,168 90.5 1,635,084 91.5 1,669,240 91.8

Single Copy Sales 189,386 10.4 174,162 9.8 170,232 9.5 152,733 8.5 149,866 8.2

Total Paid & Verified Circulation 1,816,721 100.0 1,772,793 100.0 1,788,400 100.0 1,787,817 100.0 1,819,106 100.0Year Over Year Percent of Change 2.3 -2.4 0.9 -0.0 1.8Avg. Annualized Subscription Price $15.70 $15.43 $14.59 $15.66 $15.72

Page 2 of 6 • 04-0219-6Alliance for Audited Media

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6. SUPPLEMENTAL ANALYSIS OF AVERAGE PAID & VERIFIED CIRCULATIONThe following averages, as reported below, are included in Par. 1 and annotated here per applicable rules. See Par. 9 for full explanation.

6A. ADDITIONAL ANALYSIS OF VERIFIED PUBLIC PLACEThe following represents the average public place copies made available during the statement period to the following public areas:

6B. ADDITIONAL ANALYSIS OF VERIFIED INDIVIDUAL USEThe following represents the average individual use copies made available during the statement period to the following individuals:

PrintAverage for

Period

Digital(Replica)

Average forPeriod Total

% of Circulation

PAID SUBSCRIPTIONSIndividual Subscriptions* 1,485,928 19,541 1,505,469 83.8Combination Subscriptions* 94,095 94,095 5.2

Award Point* 22,842 22,842 1.3TOTAL PAID SUBSCRIPTIONS 1,602,865 19,541 1,622,406 90.3

VERIFIED SUBSCRIPTIONSPublic Place (See Par. 6A) 37,926 37,926 2.1

TOTAL VERIFIED SUBSCRIPTIONS 37,926 37,926 2.1TOTAL PAID & VERIFIED SUBSCRIPTIONS 1,640,791 19,541 1,660,332 92.4

SINGLE COPY SALES Single Issue Sales 132,584 3,524 136,108 7.6

TOTAL SINGLE COPY SALES 132,584 3,524 136,108 7.6TOTAL PAID & VERIFIED CIRCULATION 1,773,375 23,065 1,796,440 100.0

*Included in Average Price calculation

Verified Subscription:

Doctor/Health Care

Providers

PersonalCare

Salons Other

TotalPublic Place

Copies

Public Place 28,951 8,975 37,926

None

Page 3 of 6 • 04-0219-6Alliance for Audited Media

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7. GEOGRAPHIC DATA for the January/February 2013 issueTotal paid & verified circulation of this issue was 0.8% greater than the total average paid & verified circulation.

PAID SUBSCRIPTIONS VERIFIED SUBSCRIPTIONS SINGLE COPY SALES

State PrintDigital

(Replica)

TotalPaid

Subscrip-tions Print

TotalVerified

Subscrip-tions

TotalPaid &Verified

Subscrip-tions Print

Digital(Replica)

TotalSingle Copy

Sales

TotalPaid &

Verified Circulation

Print

TotalPaid &Verified

CirculationDigital

(Replica)

TotalPaid &Verified

Circulation

Alabama 19,818 19,818 110 110 19,928 2,597 2,597 22,525 22,525Arizona 26,981 26,981 124 124 27,105 4,175 4,175 31,280 31,280Arkansas 8,528 8,528 13 13 8,541 1,575 1,575 10,116 10,116California 176,853 176,853 1,360 1,360 178,213 18,251 18,251 196,464 196,464Colorado 50,657 50,657 185 185 50,842 3,763 3,763 54,605 54,605Connecticut 27,112 27,112 657 657 27,769 2,970 2,970 30,739 30,739Delaware 4,964 4,964 72 72 5,036 756 756 5,792 5,792District of Columbia 3,723 3,723 161 161 3,884 683 683 4,567 4,567Florida 89,170 89,170 1,532 1,532 90,702 14,206 14,206 104,908 104,908Georgia 43,621 43,621 595 595 44,216 6,859 6,859 51,075 51,075Idaho 7,547 7,547 50 50 7,597 953 953 8,550 8,550Illinois 64,940 64,940 911 911 65,851 8,341 8,341 74,192 74,192Indiana 27,280 27,280 225 225 27,505 3,809 3,809 31,314 31,314Iowa 17,388 17,388 44 44 17,432 1,414 1,414 18,846 18,846Kansas 14,619 14,619 112 112 14,731 1,164 1,164 15,895 15,895Kentucky 16,000 16,000 88 88 16,088 2,292 2,292 18,380 18,380Louisiana 16,500 16,500 62 62 16,562 2,387 2,387 18,949 18,949Maine 10,550 10,550 93 93 10,643 1,276 1,276 11,919 11,919Maryland 29,920 29,920 889 889 30,809 4,145 4,145 34,954 34,954Massachusetts 51,758 51,758 1,163 1,163 52,921 6,579 6,579 59,500 59,500Michigan 49,868 49,868 523 523 50,391 6,697 6,697 57,088 57,088Minnesota 36,540 36,540 224 224 36,764 3,943 3,943 40,707 40,707Mississippi 9,458 9,458 35 35 9,493 1,281 1,281 10,774 10,774Missouri 26,125 26,125 198 198 26,323 2,671 2,671 28,994 28,994Montana 6,032 6,032 16 16 6,048 619 619 6,667 6,667Nebraska 10,231 10,231 60 60 10,291 814 814 11,105 11,105Nevada 10,002 10,002 49 49 10,051 1,893 1,893 11,944 11,944New Hampshire 12,121 12,121 175 175 12,296 1,681 1,681 13,977 13,977New Jersey 45,866 45,866 1,821 1,821 47,687 5,429 5,429 53,116 53,116New Mexico 7,293 7,293 17 17 7,310 975 975 8,285 8,285New York 85,050 85,050 3,460 3,460 88,510 11,071 11,071 99,581 99,581North Carolina 51,046 51,046 479 479 51,525 8,291 8,291 59,816 59,816North Dakota 3,664 3,664 7 7 3,671 247 247 3,918 3,918Ohio 63,726 63,726 617 617 64,343 7,240 7,240 71,583 71,583Oklahoma 12,438 12,438 63 63 12,501 1,783 1,783 14,284 14,284Oregon 25,630 25,630 38 38 25,668 3,255 3,255 28,923 28,923Pennsylvania 71,206 71,206 1,185 1,185 72,391 9,296 9,296 81,687 81,687Rhode Island 6,795 6,795 131 131 6,926 865 865 7,791 7,791South Carolina 22,503 22,503 241 241 22,744 3,649 3,649 26,393 26,393South Dakota 4,775 4,775 9 9 4,784 302 302 5,086 5,086Tennessee 26,557 26,557 260 260 26,817 3,800 3,800 30,617 30,617Texas 94,403 94,403 745 745 95,148 12,658 12,658 107,806 107,806Utah 8,231 8,231 106 106 8,337 1,177 1,177 9,514 9,514Vermont 5,906 5,906 82 82 5,988 653 653 6,641 6,641Virginia 50,821 50,821 830 830 51,651 6,607 6,607 58,258 58,258Washington 48,498 48,498 77 77 48,575 5,805 5,805 54,380 54,380West Virginia 6,797 6,797 55 55 6,852 967 967 7,819 7,819Wisconsin 33,864 33,864 133 133 33,997 3,103 3,103 37,100 37,100Wyoming 2,621 2,621 3 3 2,624 284 284 2,908 2,908TOTAL 48 CONTERMINOUS STATES 1,545,996 1,545,996 20,085 20,085 1,566,081 195,251 195,251 1,761,332 1,761,332

Alaska 3,620 3,620 3,620 549 549 4,169 4,169Hawaii 3,799 3,799 3,799 522 522 4,321 4,321TOTAL ALASKA & HAWAII 7,419 7,419 7,419 1,071 1,071 8,490 8,490U.S. Unclassified

TOTAL UNITED STATES 1,553,415 1,553,415 20,085 20,085 1,573,500 196,322 196,322 1,769,822 1,769,822Poss. & Other Areas 906 906 906 231 231 1,137 1,137U.S. & POSS., etc. 1,554,321 1,554,321 20,085 20,085 1,574,406 196,553 196,553 1,770,959 1,770,959

Canada 10,466 10,466 10,466 11,112 11,112 21,578 21,578International 46 46 46 100 100 146 146Other Unclassified 12,673 12,673 12,673 3,710 3,710 16,383 16,383Military or Civilian Personnel Overseas 1,112 1,112 1,112 1,112 1,112

GRAND TOTAL 1,565,945 12,673 1,578,618 20,085 20,085 1,598,703 207,765 3,710 211,475 1,793,795 16,383 1,810,178

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8. ANALYSIS OF TOTAL NEW AND RENEWAL PAID INDIVIDUAL SUBSCRIPTIONSTotal gross subscriptions (new and renewal) sold in the six month period ended June 30, 2013

9. EXPLANATORY

ANALYSIS BY ABCD COUNTY SIZE for the January/February 2013 issue

CountySize

% ofHouseholds

TotalPaid & Verified

Circulation% of TotalCirculation

Index(% of Circulation/% of Households)

A 40 733,987 41.7 104B 30 581,246 33.0 110C 15 250,461 14.2 95D 15 195,638 11.1 74

County Size Group Definitions by the A.C. Nielsen Company- Data for the conterminous 48 states.

A. DURATION %(a) One to six months (1 to 6 issues) .............................. 9,848 1.2(b) Seven to eleven months (7 to 11 issues)................... 8,141 1.0(c) Twelve months (12 issues) ........................................ 594,539 70.3(d) Thirteen to twenty-four months.................................. 215,914 25.5(e) Twenty-five months and more .................................. 17,144 2.0

Total Subscriptions Sold in Period ............................. 845,586 100.0

B. USE OF PREMIUMS(a) Ordered without premium.......................................... 820,583 97.0(b) Ordered with material reprinted from this

publication............................................................. None(c) Ordered with other premiums, See Par. 9 ................. 25,003 3.0

Total Subscriptions Sold in Period ............................. 845,586 100.0

C.CHANNELS %(a) Ordered by subscriber action via direct mail, direct

mail agents, inserts, online, renewals, catalogs, or other outlets available to the subscribers............. 633,831 75.0

(b) Ordered by subscribers in response to unsolicited telemarketing and door to door selling................. 4,609 0.5

(c) Ordered by subscribers in response to fund-raising programs of schools, churches, and other similar organizations........................................................ 207,146 24.5

(d) Subscriptions as part of membership in an organiza-tion ....................................................................... None

Total Subscriptions Sold in Period ............................ 845,586 100.0

(a) Suggested Retail Prices: Average Single Copy: Canada, $6.50. Subscriptions: Noadditional prices.

(c) Post expiration copies: None.

(d) DESCRIPTION OF DIGITAL (Replica) - The digital edition is consistent with theprint edition - all editorial content is included as an exact replica or in a format and de-sign created specifically for the device being used. The digital edition is availablethrough various offers and digital stores.

(e) This publication publishes double issues during the year. Each double issue repre-sents two copies of service during the subscription period. This publication publishedone double issue during the average price calculation period. The average price andthe annualized price are based on 12 issues.

(b) Average non-analyzed non-paid circulation for the 6 month period: 65,481copies per issue.

(f) 63,604 subscriptions were sold in combination during this statement period.

Combination PublicationSubscriptions

SoldSubscription

TermPrice of

CombinationSuggested

Retail Prices

All You 30,588 12 issues $25.00 $26.88Real Simple 16,623 12 issues $35.00 $28.95Various Newspapers 6,767 Various Various VariousHealth 5,588 6-10 issues $10.00-$39.95 $9.90-$16.50Family Fun 3,952 10 issues $30.00 $14.95Fitness 86 12 issues $30.00 $20.36

(g) Award Point Subscription Sales: The average of 22,842 copies per issue, shown inPar. 6 and included in Par. 1, represents the following:

An average of 2,615 copies per issue, represents copies purchased through the re-demption of Airline Frequent Flyer miles valued at 3¢ per mile.

An average of 20,227 copies per issue, represents copies purchased through the re-demption of award points valued at 6¢ to $1.00 per point.

(h) Use of Premiums: A cookbook, with no advertised or stated value, was offered withsome subscriptions.

(i) Pursuant to a review by the AAM Board of Directors, copies distributed through theNext Issue Media Unlimited program are reported as paid single copy sales based onconsumer payment for the program and consumer’s request for this specific maga-zine. Included in Digital (Replica) single copy sales is an average of 2,106 copies perissue from this program.

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10. VARIANCELatest released Audit Report for 12 months ended June 30, 2012; Variation from Publisher’s Statements

Audit PeriodEnded

Rate Base(Paid & Verified)

Audit Report(Paid & Verified)

Publisher’sStatements

(Paid & Verified)

Difference(Paid & Verified)

Percentageof Difference

(Paid & Verified)

06-30-12 1,775,000 1,802,829 1,801,755 1,074 0.106-30-11 (a) 1,788,875 1,788,704 171 0.006-30-10 1,750,000 1,777,421 1,777,843 -422 -0.006-30-09 1,750,000 1,785,219 1,783,571 1,648 0.106-30-08 (b) 1,823,801 1,823,657 144 0.0

(a) Effective 01/01/11 changed from 1,750,000 to 1,775,000(b) Effective 01/01/08 changed from 1,700,000 to 1,750,000

We certify that to the best of our knowledge all data set forth in this Publisher’s Statement are true and report circulation in accordance withAlliance for Audited Media’s Bylaws and Rules.

Parent Company: Time Inc.COOKING LIGHT, published by Time Inc. Lifestyle Group • 2100 Lakeshore Drive • Birmingham, AL 35209

MICHELLE GARCIA KARLA PARTILLA Date Signed: July 29, 2013Vice President, Consumer Marketing PublisherP: 212.522.1212 • URL: www.cookinglight.com Established: 1987 AAM Member since: 1988

Page 6 of 6 • 04-0219-6Alliance for Audited Media

Copyright © 2013 All rights reserved.

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Analyzed Issue Date04-0219-6 Analyzed Issue Text (for double month issue date) 01-02/01/13

Average Single Copy Price 4.99Association Subscription PriceU.S. Subscription Price 22.00Canadian Subscription PriceInternational Subscription Price

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Traffic

SITE TRAFFIC

1.9 million unique visitors (up 33% YoY) 15 million page views (up 21% YoY)

MOBILE TRAFFIC

1.5 million unique visitors 1 1 million page views

DIG

ITAL METRIC

S

| COOKING LIGHT : LIFE LIVED DELICIOUSLY |

2014

Source: comScore September 2013 (Media Metrix); August 2013 (Mobile Metrix)

Source: comScore September 2013 (Media Metrix); August 2013 (Mobile Metrix)

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AUD

IENC

E

2012

CO

NTAC

TS

| COOKING LIGHT: LIFE LIVED DELICIOUSLY |

NEW YORK TIME & LIFE BUILDING, 1271 AVENUE OF THE AMERICAS, 20TH FLOOR, NEW YORK, NY 10020

Karla T. Partilla, Publisher 212-522-5638 | [email protected] Michelle Lamison, Vice President, Marketing 212-522-5609 | [email protected] Lee Cordobés, Associate Publisher 212-522-4639 | [email protected] Erin Clinton, Associate Director, Public Relations 212-522-2710 | [email protected] SALES TEAM

NEW YORK Kate Brower 212-522-4439 | [email protected] Pete Holfelder212-522-4312 | [email protected] Jim McNally 212-522-4230 | [email protected] Jennifer Yanosey 212-522-6513 | [email protected] DETROIT39577 WOODWARD AVENUE, SUITE 200, BLOOMFIELD HILLS, MI 48304 Danielle Miller248-988-7833 | [email protected] Laurie Felton248-988-7815 | [email protected] LOS ANGELES11766 WILSHIRE BOULEVARD, SUITE 1700, LOS ANGELES, CA 90025 Mary Payne 310-268-7191 | [email protected] MIDWEST541 N. FAIRBANKS, 22ND FLOOR, CHICAGO, IL 60611 Sara Brown312-832-0848 | [email protected] Quinn Nelson312-832-0856 | [email protected]

SOUTHEAST3399 PEACHTREE ROAD NE, SUITE 1600, ATLANTA, GA 30326 Margaret Barnhart404-888-1958 | [email protected] SOUTHWEST4809 COLE AVENUE, SUITE 300, DALLAS, TX 75205 Dawn Bar214-523-4016 | [email protected] SAN FRANCISCO 2 EMBARCADERO CENTER, 19TH FLOOR, SAN FRANCISCO, CA 94111 Alexandra Cowley415-434-5245 | [email protected] DIRECT RESPONSE M.I. INTEGRATED MEDIA Jennifer Langendoerfer860-542-5180 | [email protected]

2014