licensing 101
TRANSCRIPT
Microsoft Volume Licensing
Microsoft Center of Excellence Overview
En Pointe Has Scale
Experience: Founded in 1993
Breadth: Nationwide Footprint Localized Support
ISO Integration Centers
Diverse: Certified Minority Company
Robust: Systems (SAP ERP and AccessPointe E-Business)
En Pointe Delivers
Single Point of Contact: Standardization, flexibility, simplicity
Experienced Team of Professionals: Tenured, certified employees
High Level Relationships with Vendors: Lower costs, better consultation
Flexibility and Nimbleness: Better integration to your business
We are flexible - How can we do business YOUR way?
Contact Mitch Nabki Guerra
310-97-7400
Why En Pointe?
Software
• Licensing
• Contracts
Management
• Vendor
Management
• Compliance
• SAM
Hardware
• Procurement
• Integration
• E-Business
• Logistics
• Configuration
• Asset
Management
Consulting
Services
• Virtualization
• Service Desk
• Security
• Systems and
Storage
• Networking
• Messaging
Cloud
• Hosted Virtual
Desktop
• Hosted Servers
• App
Virtualization
• Hosted Voice
and Video
• Cloud Storage
En Pointe’s Strengths
Agenda
• Licensing Basics – What is a Software License
– Perpetual vs. Non Perpetual License
• Different Microsoft Software Licenses (FPP/OEM/Volume Licensing)
• Software Assurance
• Volume Licensing Programs
– Select Plus
– Enterprise Agreements (EA)
• Enrollments to Enterprise Agreement (EA’s)
– Enrollment for Core Infrastructure (ECI)
– Enrollment for Application Platform (EAP)
What is a Software License?
• A software license is the legal right to install, use, access, display,
run, or otherwise interact with a software program.
• The license agreement defines the way in which software can be
used. Customers are required to agree to the terms of the license
agreement in order to legally use the software.
When customers acquire and install new software:
• They are often asked to read and accept the End User License
Agreement (EULA) or Product Use Rights (PUR) that governs their
rights over the software.
• They may require a software license for each individual computer
or device on which the software is installed.
Perpetual vs. Non-Perpetual License
Perpetual Licenses – Everlasting licenses
– Valid if the software is being used in accordance with the EULA
requirements
– Generally available when acquiring software from a local computer store
or from an OEM
Non-Perpetual Licenses
– Temporary licenses
– Provide a time-limited right to use a particular product until a specific
end-date
– Are only available through certain Comprehensive Programs
Different Microsoft Software Licenses
• Original Equipment Manufacturer (OEM)
• Full Packaged Product (FPP)
• Volume Licensing Agreements – Open License
– Select Plus
– Enterprise Agreement
MICROSOFT SOFTWARE ASSURANCE
Putting Software Assurance to Work
Software Assurance reduces costs per user
Source: IDC, Whitepaper: The Business Value of Software Assurance July 2011
MICROSOFT LICENSING PROGRAMS
“Right Program for Right Customers”
Select Plus Agreement
Evergreen Agreement – Never Expires
License (L), License/SA or SA (software assurance)
Based on Pool Points purchases each year
Price Levels
Level A (500 per year)
Level B (4,000 per year)
Level C (10,000 per year)
Level D (25,000 per year)
Payments
Upfront for License only
Multiple payments options for L/SA
Work with LAR (Large Account Reseller)
Enterprise Agreement and Enterprise Subscription
• Annuity-Based Volume Licensing
– Perpetual: Enterprise Agreement
– Non-Perpetual: Enterprise Subscription Agreement
• Entry level of 250 PCs
• Entity-wide standardization
– Optional additional software programs
• 3 Year Agreement – Committed Pricing
• Channel-assisted direct model
Enterprise Agreement
• 3 year licensing program
• License + Software Assurance or Software Assurance Renewal
• Perpetual Licenses
• Enterprise Licenses: Office / Windows Upgrade / CORE Client Access Licenses
• Can include Additional Products (not Enterprise Wide) – Server Products
• Price Levels
– Level A 250 to 2399 DTs
– Level B 2400 to 5999 DTs
– Level C 6000 to 14,999 DTs
– Level D 15,000 + DTs
• Enrollment minimum - 250 DTs
• Additional DT license requirements declared annually as True Up orders
• Payments
– Annualized payments
– Spread over 3 years
– Work with LAR (Large Account Reseller)
• Price Protection over the term of the agreement
Licensing Options - Example
Segment
Transactional: order licenses for installed software
per device.
SA is optional
Relational: Fixed price per PC per year for fixed set of Microsoft products.
Software Assurance is included
Perpetual* Non-perpetual*
Enterprise Customers
Select Plus Enterprise Agreement
Enterprise Subscription Agreement
Solutions Offerings and Enrollment
Why to Buy:
• Packaged solutions to facilitate customer standardization
• Aligned offerings to support the sales motion
• Solutions that map to the customer’s business drivers and where
they are at in the Infrastructure Optimization (IO) model
How to Buy:
• Enroll via the Enterprise Agreement (EA):
– Enrollment for Application Platform (EAP)
– Enrollment for Core Infrastructure* (ECI)
• For commercial and government
Agnostic Model-based
Approach
Infra
structu
re
Pla
tform
*Enrollment for Core Infrastructure is also available through the Enterprise Subscription Agreement (EAS).
Evolving Enterprise Agreement
• Share: Increase Windows Server coverage in datacenters
• Attach: Drive broader attach of management and security
• Private Cloud: Enable private cloud growth Go Giants
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Why Enrollment for Core Infrastructure?
Enterprise Agreement
Desktop Platform Enrollment for
Application Platform
Enrollment for Core
Infrastructure
Simplifying Infrastructure Selling
• Simplify server virtualization licensing
• Single licensing suite aligned to capability-led selling
– Server Management
– Identity & Access Management
– Security & Networking
– Data Protection & Recovery
• Make it easier for you to sell and license infrastructure
– Drives Windows Server share
– Increases Microsoft management and security attach
– Grows mix of premium edition sales
Simplified Licensing How servers get licensed
Sta
nd
alo
ne L
icensi
ng
Per Processor Simplicity
Per Server
Per Processor
Enrollment for
Core Infrastructure
Per Processor
Enrollment for Application Platform (EAP)
Objectives
• Enable customers to standardize on the Microsoft Application
Platform.
• Increase annuity revenue through Microsoft Software
Assurance attach.
• Accelerate deployment of the Application Platform products
for mission-critical applications through significant price
savings on Premium Editions.
Customer Benefits
• Standardization made affordable: – Low up-front costs to take advantage of the latest product innovations.
– Up to 40 percent savings on license costs for new deployments.
• Rapidly adopt the latest software technology: – Helps increase employee productivity and return on investment (ROI)
through Software Assurance benefits, including 24x7 Problem Resolution Support and training.
– Deploy on the customer’s schedule with unlimited deployment rights for Application Platform products across the organization.
– Eligible customers with qualifying Software Assurance can also qualify for Unlimited Problem Resolution Support.
• Flexible purchasing model: – Licensing models that meet the customer’s needs.
– Predictable costs with fixed payment for the life of the term with the three-year True Up model.
Available Products Application Platform Products Available:
Products Premium Edition 40 Percent Savings (License Only)
Standard Edition 15 Percent Savings (License Only)
Microsoft SQL Server database software
• SQL Server Enterprise
(Processor or Server)
• SQL Server Standard
(Processor or Server)
• SQL Server Client Access License (CAL)
Microsoft SQL Server Datacenter • SQL Server Datacenter Edition
Microsoft SQL Parallel Data Warehouse • SQL Parallel Data Warehouse
Microsoft BizTalk Server • BizTalk Server Enterprise Edition • BizTalk Server Standard
Microsoft Visual Studio Developer Tools • Visual Studio Ultimate with MSDN • Visual Studio Premium with MSDN
• Visual Studio Professional with MSDN
Microsoft Visual Studio Test Professional • Visual Studio Test Professional with MSDN
Microsoft Visual Studio Team Explorer
Everywhere
• Visual Studio Team Explorer Everywhere
Microsoft Visual Studio Foundation Server • Visual Studio Team Foundation Server
• Visual Studio Team Foundation Server CAL
Microsoft Visual Studio Load Test Virtual
User Pack (1,000 users)
• Visual Studio Load Test Virtual User Pack
(1,000 users)
Microsoft Expression Studio • Expression Studio Ultimate • Expression Studio Web Professional
Microsoft SharePoint Server • SharePoint Server
SharePoint Server for Internet Sites
Enterprise
• SharePoint Server for Internet Sites
Enterprise
FAST Search Server for SharePoint • FAST Search Server for SharePoint
Why Drive the EAP in Your Accounts?
Larger Deals and Increased Customer Satisfaction
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© 2008 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market
conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation.
MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.