FASHION RETAILER

BOB HAAS (CHAIRMAN)

R. JOHN ANDERSON (SVP, north american region operation)

HANS PLOOS VAN AMSTEL (svp & cpo)

GARY GRELLMAN(VP & CONTROLLER)

PAUL SMITH (VP, GLOBAL TAX DEPT)

MARY BOLAND (VP, FINANCE, LEVIS STRAUSS NORTH AMERICA)

DAVID BERGEN ()PRESIDENT, COO & DIRECTOR)

HILARY KRANE (SVP & GENERAL COUNSEL)

LAWRENCE RUFF (SVP, STRATEGY & WORLWIDE MARKETING)

DAN CHEW (VP, WORLWIDE & US COMMUNICATION)

AMY JASMER (DIRECTOR, LEVI'S PRESENCE & PUBLICITY)

JEFFF BECHMAN (DIRECTOR, WORLDWIDE & US COMMUNICATION)

EJ BERNAKI (SENIOR MANAGER, WORLDWIDE COMMUNICATION)

FRED PAULENICH (SVP, WORLDWIDE HR)

JULIE DAVIDSON (HR, UK)

ALAN HED(PRESIDENT, ASIA PACIFIC)

SHUMONE JAYA CHATTERJIE (MD, INDIA)

SCOTT LAPORTA (PRESIDENT & DIRECTOR OF LEVIS SIGNATURE US)

SHERRI PHILLIPS (VP, MARKETING LEVIS STRAUSS SIGNATURE)

ROBERT HANSON (PRESIDENT & COMMERCIAL GM OF LEVIS)

JULIE KLEE (GM, CANADA)

JOHN GOODMAN (PRESIDENT & COMMERCIAL GM OF DOCKERS US)

JIM TIBBS (SVP, DOCKERS MEN, MERCHANDISING, DESIGN AND LICENSING)

COMPANY’S ORGANIZATIONAL STRUCTURE

ANNUAL REPORT

Targeted Customers—• It target to middle income group to high income group.

• They generally target to teenager and college student in masses.

STORE LOCATION—

SAFFRON TRADERS205/206, 1 FLOOR,ISCON MALL,S.G. ROAD,AHMEDABAD-58.PH- 40088693.

STORE MANAGER-

Mr. RAJESH GOPLANI.

LEVIS

MENS WEAR

TOPS

SHIRTS

JACKETS

T-SHIRTS

VEST

BOTTOM

UNDERWEAR

JEANS

WOMEN WEAR

JEANS

T SHIRTS

JACKETS

PRODUCT LINE

ITEM SIE PRICE RANGEBASIC T-SHIRT S, M, L, XL, XXL 399-699POLO NECK S, M, L, XL, XXL 599-899VETAL NECK S, M, L, XL, XXL 1099-1299HIGH NECK S, M, L, XL, XXL 899-1099V NECK S, M, L, XL, XXL 797 (PACK OF 3)ROUND NECK S, M, L, XL, XXL 567 (PACK OF 3)

MEN’ WEAR

T – SHIRTS-

ITEM SIZE PRICE RANGEDENIM L,XL,XXL 2799-3699LEATHER L,XL,XXL 3599-5999SLEEVELESS L,XL,XXL 1299-3000WAIST COAT L,XL,XXL 1299-2199FORMAL L,XL,XXL 1499-2599

ITEM SIZE PRICE RANGECHECKS M,L,XL,XXL 999-1799PRINTED M,L,XL,XXL 1599-2999LINEN SHIRT M,L,XL,XXL 1699-3299

JACKETS—

CASUAL SHIRTS--

ITEMS SIZE PRICE RANGESTRAIGHT 28’-42’ 1799-6990BOOT CUT 28’-42’ 2299-3200NARROW 28’-42’ 2399-5300PENCIL FIT 28’-42’ 2799-7200

JEANS--

WOMEN WEAR

ITEM SIZE PRICE RANGEBASIC S, M, L, XL, XXL 299-599FULL SLEEVES S, M, L, XL, XXL 699-1799SLEEVELES S, M, L, XL, XXL 599-1299SPEGETIS S, M, L, XL, XXL 499-1099POLO SHIRTS S, M, L, XL, XXL 599-1299

T-SHIRTS

ITEM SIZE PRICE RANGEDENIM L,XL,XXL 4999-9999LEATHER L,XL,XXL 3599-23000SLEEVELESS L,XL,XXL 2499-8999Cotton L,XL,XXL 1499-2199

JACKETS

ITEM SIZE PRICE RANGECHECKS M,L,XL,XXL 999-1799PRINTED M,L,XL,XXL 1599-2999LINEN SHIRT M,L,XL,XXL 1699-3299

CASUAL SHIRTS

JEANS-ITEM SIZE PRICE RANGECAPRIS (DENIM) 28’-36’ 2199-3299CAPRIS (COTTON) 28’-36’ 1899-2499BOOT CUT 28’-36’ 2199-2899STRAIGHT 28’-36’ 1699-2299NARROW 28’-36’ 2599-3799PENCIL FIT 28’-36’ 2999-4199SLIM FIT 28’-36’ 2499-3499

INNERWEARITEM SIZE STYLE CODE PRICE RANGER/N INNER SHIRT S,M,L,XL 301 149-249SLEEVELESS INNER SHIRT

S,M,L,XL 302 149-249

COMFORT SHIRT S,M,L,XL 304 149-249SLEEVELESS VEST

S,M,L,XL 401 149-249

SQUARE NECK VEST

S,M,L,XL 402 149-249

VEST

BRIEF

ITEMS SIZE STYLE CODE

PRICE RANGE

MODERN TRUNK S,M,L,XL

403 199

FASHION BRIEF S,M,L,XL

601 250

RETRO BOXER S,M,L,XL

603 209

FASHION TRUNK S,M,L,XL

604 285

CRUISER SHIRT S,M,L,XL

607 299

FASHION BOXER SHORT

S,M,L,XL

608 399-500

BOXER BRIEF S,M,L,XL

101 200-300

HIP BRIEF S,M,L,XL

102 299

STRING BIKINI S,M,L,XL

103 399

COMFORT BRIEF S,M,L,XL

104 269

ACTIV BRIEF S,M,L,XL

105 309

INVENTORY STOCK-

It totally depends on the sales volume. But it generally replenish weekly.

JEANS MEN WOMENSIZES26’ 0 1028’ 15 1530’ 20 1032’ 18 834’ 18 636’ 15 538’ 12 040’ 12 042’ 10 0

26 28 30 32 34 36 38 40 4202468

101214161820

MENWOMEN

SIZE CASUALS SHIRT T SHIRTSSMALL 8 12MEDIUM 10 10LARGE 12 14EXTRA LARGE 6 8XXL 4 4

small

size

medium size

large

size

extra l

arge siz

e xxl0

4

8

12

CASUAL SHIRTST-SHIRTS

Stock replenishment—The company generally does thrice a year. It occurs in

seasonal change with new trends.

Discounts scheme—Occurs within a six month-

JanuaryAugust

• If an item is not sold for year the company gives 10%-30% discount on its goods and 40%-50% if not sold for 1.5 -2 years.

• Buy one get one free is another discount scheme.

• Giving discount on second purchased products which will be at lower rate of first product.

DEAD STOCK-It occurs when a product is not sold for six month from its

launched then it goes to dead stock. Which is later sold at factory outlet stores of the company

Gender Category ItemsMale Tops Checks

White colour product

Jeans Narrow fit Pencil fit Blue / black colours.

Female Tops Pink colour

Jeans Slim fits Blue colour

Sales volume—

Highest selling items-

Lowest selling items-Gender Category Items Male Tops Jackets

female Tops Jacket

Customers feedback-•Store maintain a customers feedback and complaint book.•Store do a call back or sms for giving information of new arrival or any new discount.

Customers feedback-Store maintain a customers feedback and complaint book.

Store do a call back or sms for giving information of new arrival or any new discount.

Payment mode—

CASH

CREDIT / DEBIT CARD

3 EMI PAYMENT OPTION

STORE FORMAT

IT’S A EXCLUSIVE BRAND OUTLET

5,000 square feet) in which customers wish to browse

Works best when merchandise is of the same type, such as fashion apparel

STORE LAYOUT

STORE DESIGN

Fixture type

STRAIGHT BAR

MARIQUENED-BARWALL

FIXTURE

FOCAL POINT

STRAIGHT BAR

NESTLE TABLE

D-BAR

WINDOW VIEW

THREE WAY FIXTURE

THANK YOU