leveraging new media platforms for civic engagement in cities
DESCRIPTION
The presentation talks on using new age media to inform/consult/involve/collaborate/engage/empower. It shares few case studies how globally thinkers, urban designers, disruptors are planning better cities with use of new age media.TRANSCRIPT
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HI, I AM @KUMARMANISH9
Leveraging New Media Platform for Civic Engagement
CEPT University | Sept 11,2014#communicatekaro
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Traditional Approach of Civic Engagement
Closed Door Meetings Limited to Few Stakeholders/ Influential
People Newspapers Advertisements Letters to Editors Brochure/ Pamphlets Politician Say, Planners abide or Vice Versa Website, sometimes More or less, all these currently exists !
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Inform>Consult>Involve>Collaborate>Empower via New MEDIA
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Social Media : Breaking The Status Quo
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New Media Platforms/ Tools
Google Map Google Forms Mobile Applications Twitter Face book Gaming LinkedIn Quora Webinars Crowd funding/Crowd Sourcing platforms
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India
Social Media - Facebook 100 Million+ Users in India Social & Fastest Way To Communicate Catch Them Where They Are Targeted Messaging Run Campaigns/Competitions Platform to Bring Traffic to Your Website.
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Case Study : Fb/JaipurTrafficPolice
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People Engagement
Social Media – Twitter 33 million users in India/fastest growing
platform Tweet is faster than earthquake Micro blogging platform to attract traffic to
website Engaging way to connect with
followers/brands/cause/organization Response Management System/ Crisis
Communication Tool Can be great tool to create buzz around the
brand Trending/Competition/Campaigns
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Case Study : twitter@futurecapetown
image : Publicstuff.com
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Crowd Sourcing Civic Issues : Public Stuff
PublicStuff is different because it uses the frictionless model, which developers like, to help people understand how their government works and how they can help their government work better. At its best, Public Stuff gently reminds citizens that cleaning up the city is everyone’s job.”
- The New York Times
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Case Study : www.publicstuff.com
image : Publicstuff.com
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Case Study(India): www.changebhai.in
#communicatekaro
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Crowd Sourcing Cycle Share Stations : SF Bike Share
SF Bike Share website provides a place for you to tell us where you would like
Bay Area Bike Share stations in San Francisco. It also provides an
opportunity for the user to comment on the initial 35 pilot station locations
in San Francisco-Open Plans.org
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Case Study : www.openplans.org
image : Publicstuff.com
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Crowd Funding : Making Ideas Happen!
Crowd funding is the process of pooling money from many different people to make an idea happen - Indiegogo, a popular crowd funding platform
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Case Study : Transforming Industrial Silos at the Vancouver Biennale in to Public Art
$125,000 | Raised Over 20,000 $ Still Going
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Gaming : Do not plan the city, Play the city
Play the City is an Amsterdam and Istanbul based City Gaming Company. City Gaming Method can facilitate participatory processes, manage complex urban projects, resolve conflicts, help connect to communities.
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Mobile Phones: The Game Changer
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Mobiles: Dynamics Have Changed 933 million+ users in the world. 2nd
largest (TRAI,2014) Internet enabled Data Gatherer Mobile apps Accessibility Fastest two way communications
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Inform>Consult>Involve>Collaborate>Empowe
r.
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Tools You Can Use
http://www.wikihouse.cc/ http://openplans.org/ http://www.playthecity.nl/173/en/play-
the-city-studio @thisbigcity Follow #citytalk on Twitter http://thegovlab.org/about/ www.googlemaps.com
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Thanks,Kumar Manish Communications & Social Media Strategist email: [email protected]: @kumarmanish9instagram: @kumarmanish9 blog: www.communicatekarowordpress.com