let’s loop america! one home at a time. william diles, m.a
TRANSCRIPT
Let’s Loop America!One home at a time.
William Diles, M.A.
Learning Points
• Television is important to your patients
• Hearing aids alone are not adequate for television listening for most people
• Loop systems improve patient satisfaction with their hearing aids
TV Survey
• 160 respondents
• 3 1/2hours/day
TV Facts
• The average American watches more than 4 hours of TV each day According to A.C. Nielsen Co
• Men and women over 60 spent nearly 10 more hours per week than the national average watching TV. BBM Bureau of Measurement, surveying a sample of Canadians over a period of four weeks in 1997.
1000-1500 sold per month
• TV Ears
Over 400 homes looped in Sonoma County
TV Satisfaction(71 home loop users surveyed by audiologist Bill Diles)
0
10
20
30
40
50
60
70
1 2 3 4 5
Satisfaction Level (5 highest)
Percent of respondents
TV w /o Loop
TV w /Loop
Hearing Aid Satisfaction
0
10
20
30
40
50
60
1 2 3 4 5
Satisfaction Level (5 highest)
Percent of Respondents
HA w /o Loop
HA w /Loop
62 practices looped in US
• Bay Area & Northern California • Nevada• Utah• Arizona• Western Michigan• Indiana• Pennsylvania• New York
TV Satisfaction
0
2
4
6
8
10
1 2 3 4 5
Satisfaction Level (5 highest)
# of
Res
onde
nts
(16)
TV w /o Loop
TV w /Loop
Hearing Aid Satisfaction
0
2
4
6
8
10
12
1 2 3 4 5
Satisfaction Level (5 highest)
# of
Res
pond
ents
(16)
HA w /o Loop
HA w /Loop
Patients are more satisfied with their hearing aids
Hearing Aid Satisfaction
0
10
20
30
40
50
60
1 2 3 4 5
Satisfaction Level (5 highest)
Percent of Respondents
HA w /o Loop
HA w /Loop
Hearing Aid Satisfaction
0
2
4
6
8
10
12
1 2 3 4 5
Satisfaction Level (5 highest)
# of R
espo
nden
ts (1
6) HA w /o Loop
HA w /Loop
Why it makes sense for your practice
• Patient satisfaction
• Patient retention
• Patient referral
• Economics
Should I start home looping?
• Most of your patients want it.
• Many of your patients need it.
• Very few of your patients know about it.
• Who is going to tell them?
Installation is not difficult
• The work is not added to your day• Easy to find installers• Handyman• College student• Semi-retired patient• Family member• $100 pay per installation avg. 40 minute job
McDonald's Drive-Through3122 West Touhy AvenueChicago, IL 60645-2836
