let us plan

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LET US PLAN เเเเเเเเเเ เเเเ คคคคคคคคคคคคคคคค

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Page 1: Let us plan

LET US PLAN เซอไพร์�จัดเต็ ม

คุ�ณขอมาเร์าจัดให้�

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A "television pilot: is a standalone episode of a television series that is used to sell the show to a television network. At the time of its creation, the pilot is meant to be the "testing ground" to gauge if a series will be successful, and pilot is therefore a test episode of an intended television series

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Let us Plan

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Leave people startled with a temporary untrue surprises which follow a positive outcome they would normally want.

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Watching the show creates the feeling that the audiences would want to say to their beloved ones; ‘do lie to me’.

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Famous Stars will plan the situation and they will have to get involved in it.

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People involved1.MC : “Floy”2.Star: Different in every week3.Audience

To match the concept of Edutainmentof Modern 9 TV1.Make-up: Expert (New Face)2.Psychology: Expert (New Face)

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Star: “Bie, The Star”

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*Situation: A girl knows that her boyfriend will propose to her so she wants to surprise him back.

*Surprise Situation: ‘Musical theme’

*>>> WATCH THE VIDEO >>>

*Reference: Dr. Susan Weinschenk , Psychologist

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Star: “Ken Teeradaj”

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Situation: A woman wanting to surprise her ‘Soap opera-lover’ mom on her Birthday

Surprise Situation: ‘Soap Opera comes to life!’

The daughter secretly plays a VDO on the usual Favorite Soap Opera day and Time

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Shock 1: The Soap Opera happens to continue from the last week but this time the actors and actress will talk about the mother’s birthday

Shock 2: The daughter will appear in the TV

Shock 3: Ken + A few extra stars will appear in the house, start acting a little, saying Happy Birthday and have dinner in the house with the family.

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Make-up Expert Content: How they actually put make up for actors and actress in Thai Soap Opera

Psychology Expert Content: Ken Teeradaj wants to use Red and Blue tone

as the main color for the special dinner decoration

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EPISODE THREE

Star: “Kalamae”

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Situation: A university boy is trying to surprise his friend who is crazy about fantasy films

Surprise Situation: “A fantasy land”

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Shock 1: Make a situation for taking him to telling him that he has some kind of disease that needed to see the doctorShock 2: The doctor gives him some pill and saying that one of the treatment is by x-raying and the eyes needed to be coveredShock 3: Pretending to Put him in the x-ray room (eyes cover), when he open his eyes he appear in a total strange world, full of jungle and strange things

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EPISODE FOUR

Star: “Udom”

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Situation: A girl is leaving to USA for her university, a group of very close friends (4 friends) from high school.

Surprise Situation: “Love has no boundary”

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Shock 1: The friends pretend that they cannot make to the airport on the day she leaves, and that they are careless about the situation(Udom >>> During appears sometimes on the airplane as a staff (undercover))

Shock 2: Two friends appear in the airport, saying that they came to USA first to surprised her. Another two friends appear in the hotel. Udom appears.

Shock 3: All go travel together for 3 days

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Make-up Expert Content: How to be dress as air-hostages, what are the dress-code rule and regulations EG. how many uniforms are needed and needed to be changed

Psychology Expert Content: Udom said ‘I can multi-task’

BUT! You Actually Can’t Multi-Task People can only attend to one task at a time You can only be conducting one mental activity at a

time. So you can be talking or you can be reading.

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Potential clients and Sponsorship 1. แบร์นด�ร์งนก คุนมนพร์�อม...เอาด�ได�ทุ�กอย่�าง 2. Coke สิ! : ต็�องซ�า ต็�องกล้�า ต็�องโคุ�ก 3. เม$องไทุย่ปร์ะกนชี�วิ!ต็ : บร์!ษัทุของคุนห้วิคุ!ดทุนสิมย่ 4. adidas ไม�ม�อะไร์ทุ�*เป+นไปไม�ได� 5. การ์บ!นไทุย่ ร์กคุ�ณเทุ�าฟ้-า 6. Swensen’s = คุวิามสิ�ขไม�ม�วินล้ะล้าย่ 7. Toshiba = น.าสิ!*งทุ�*ด�สิ/�ชี�วิ!ต็ 8. TOYOTA COROLLA ALTIS เปล้�*ย่นทุ�ก

สิ!*ง...อย่�างม�สิไต็ล้� 9. ฮานาม! ข�าวิเกร์�ย่บร์วิย่เพ$*อน

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DemographicAge : 16 – 28Sex : Male & FemaleEducation : High School - Bachelor Degree

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Psychographic

People who seek for new idea, love fun, have modern life style, like to stay up late and appreciate surprises.

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THAI TV RATINGS

I

n Thailand, a television rating system was introduced

in 2006 alongside a movie ratings for movies

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Culture Watch Centre has designed a TV rating system to make viewers know which programs are suitable for children or adults. 

Por (ป)means the TV content is suitable for primary age

children or those between 3 and 5 years old. 

Ror (ร) is for programs suitable for school-age children between

5 and 13 years old. 

Thor (ท) is designed for programs suitable for the general

audience. 

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Nor (น ) means parental guidance suggested

and this rating is used for content appropriate

for people aged 13 to 18. 

Phor (ผ ) is for programmes for adults. 

.  

Source: Thai National News Bureau Public

Relations Department - 04 August 2006 

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