lessons learned in the launching of corporate universities
DESCRIPTION
List of different situations that happend to me in the launching of new Corporate UniversitiesTRANSCRIPT
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Lessons learned in the launching of Corporate UniversitiesAntonio Rubio Nov 2012
Document structure
• To avoid A. Superficiality 3
• To avoid B. Regarding development… 4
• To avoid C. Working Process 5
• To avoid D. Client Perception 6
• To enhance A. Strategic Positioning 7
• To enhance B. Organization / CU Components 8
• To enhance C. Business Project 9
2
To avoidA. Superficiality
Basing the new CU model just on a new briefing to the
training suppliers
Focusing only on the Marketing of the CU
(Exchange name and send T-shirts)
Basing the decision-making process only on “political
reasons”
3
To avoidB. Regarding development…
Building the CU without a Learning Strategy
A weak Needs Detection System
The lack of different training methodologies
4
To avoidC. Working Process
5
Starting activities without a central Process Work-Flow
of the CU
Starting the launching without a common
language and speed in the operating team
To avoidD. Client Perception
Perception of distance between the CU and the
business
Inadequate logistic support for the participant
Small differences in training delivery compared with the
previous learning model
6
To enhanceA. Strategic Positioning
7
The definition and the impulse of an “own”
Leadership Style
The commitment of the CEO or the Board in every
step
To enhanceB. Organization / CU Components
8
The Creation of the figure of an Academic Director
Basing the team structure of the CU focusing on the
internal client (KAM’s)
The combination of Physical and Virtual
Campuses
Having an Internal Facilitator Certification
Program The creation of a CU multinational operating
team
To enhance C. Business Project
9
Communication, communication,
communication each step.
Having a Financial Controller in the
launching team from the beginning