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Who am I?

• Scott Michaels, Vice President Atimi Software

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About Atimi

• Founded nine years ago in Vancouver BC

• Named one of BC’s fastest growing tech companies 2006 and 2007

• Founder and President, Steven Gully, named one of Business in Vancouver's Top 40 Under 40 in 2007

• Operate as a service firm, we don’t produce product under our own name

Porting Lessons from the Trenches

Orchard - The Atimi iPhone KitAtimi created a set of features most common to iPhone applications, allowing for faster development with high quality

• Server - Side component (messages, data, etc)

• Queue management to take care of all the interruptions to applications (phone calls, etc)

• Photo gallery with all expected bells / whistles

• Integration with statistics tracking packages

• Mapping

• Javascript Bridge to Cocoa

• Much more...4

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Atimi iPhone Releases

Access Hollywood

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Atimi iPhone Releases

New York Times

Reader6

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Atimi iPhone Releases

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Etch a Sketch

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Atimi iPhone Releases

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HaHaHa

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Atimi iPhone Releases

Sex and the City

Carrie’s Closet 9

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Atimi iPhone Releases

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Sesame Street

iRead

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Atimi iPhone Releases

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Poop the World

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Atimi iPhone Releases

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Gin Rummy Deluxe

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Atimi iPhone Releases

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Go Fish

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Secret Projects - NDA

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• Major Children’s show - 7.5 GB install footprint

• Sports Network - Suite of apps

• News Network - Suite of apps

• Video playing app

• Video Store Chain

• Magazine and Traditional Publishing Apps

• AD / Promotional Apps

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Lessons From the Trenches

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Starting Up

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Libs / Helpers

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• Java

• Flash

• Animation Libraries (Talking Mouth)

• Open GL (Beyond ES 1.1)

What Don’t You Have?

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• Server side components

• Mac Frameworks

• Helpers such as Unity 3D, the Playfirst SDK

• MapNinjas

What Do You Have?

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• Frameworks: It ‘All’ has to work

• Performance

Dealbreakers

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Evaluating

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Overcoming the Limitations

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Interface

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Common Mistakes

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Interruptions

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Testing

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Considerations

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• Can you change your app

• Why would you

Serious Thought

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Leverage

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Contact Atimi

Scott Michaels, Vice President

smic@atimi.com(604) 787-1000

Address

311 Water Street, Suite 620

Vancouver, BC, Canada

V6B 1B8

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