REPUTATION > RÉSUMÉ

@LeslieBradshaw @madebymany || #DoLeader #INBOUND15

a lot of things look good on paper

my ex

most political & economic systems

thoughts from “thought leaders”

all the employees you’ve ever fired

if we can’t trust what’son paper or online,

then what do we do?

let’s first look at it metaphorically,then break it down tactically

till

plant

weed water prune

harvest

lie fallow

sell replant / store

farming

mindset reboot

heads downpractice

significant outcome

repeat

speak / share

patience

mentor

your craft

“…you can’t always be in a season of

harvest.”

—Joel Orsteen

“Better to be known as a do leader than recognized as a thought leader.”

—Leslie Bradshaw

tactically, this is about…

what you deliver

how you deliver it

“The era of procrastination,of half-measures,

of soothing expedients,of delays is coming to a close. In

its place we are enteringa period of consequences.”

—Winston Churchill

what you deliver

insightful on-targetexcellence follow-throughright level of effort

proof-read

what you deliver

outcomesanticipate

questions & needs

make everyone’s lives easier

… until it’s done

what you deliverconsistent

sharp

prompt

dependable

proof-read

what you deliverconsistent

outcomesanticipate

questions & needs

sharp

make everyone’s lives easier

insightful on-target

… until it’s done

prompt

dependable

excellence follow-throughright level of effort

proof-read

consistent

outcomesanticipate

questions & needs

sharp

make everyone’s lives easier

insightful on-target

… until it’s done

prompt

dependable

excellence follow-throughright level of effort

typos!

all over the place

busy workmakes too

many assumptions

unclear

takes a lot of extra work from others

obvious misses the mark

leave with the whistle

tardy

can’t becounted on

shoddy half-bakedtoo much /too little

red flags

“…keep your head when all about you are

losing theirs and blaming it on you…”

—Rudyard Kipling

“…talk with crowds and keep your virtue, or walk with Kings—

nor lose the common touch…”

—Rudyard Kipling

how you deliver it

get dirty, in the trenchescan do!

valuing & empowering

others

no job too small

virtuous cycle of giving to get

how you deliver it

calm, cool, collected take initiativemanage

expectationstake

responsibilitylift up others

how you deliver italways ready

to chip in

lead with empathy

team > me

positive attitude & body

language

collaboratively

with grace

decisivelywith kindness

self-aware with a smile

how you deliver italways ready

to chip in

calm, cool, collected

lead with empathy

take initiative

get dirty, in the trenches

manage expectations

team > me

positive attitude & body

language

can do!valuing &

empowering others

no job too small

take responsibilitylift up others

virtuous cycle of giving to get

collaboratively

with grace

decisivelywith kindness

self-aware with a smile

take responsibility

red flags always ready to chip in

lift up otherscalm, cool, collected

lead with empathy

take initiative

virtuous cycle of giving to get

get dirty, in the trenches

manage expectations

team > me

positive attitude & body

language

can do!valuing &

empowering others

no job too small

blame others / pass the buck

always dipping out early

take all / too much credit

irritable, curt, moody

indifference

waiting for instruction

always taking / always asking

only likes the easy, white glove stuff

underdeliver

team < me

negative attitude & body

language

all the reasons why

you can’tun-self awareacting above

certain tasks

but what about hiring others?

play the talent long game

have intention in the short term

play the talent long game

weed outre-hire turtles

from the trenches

keep a running list of A players mentorstay in touch

protect your network

tag your talent in a CRM

realrecognize

real

make it enjoyable & memorable

treat people well

have intention in the short term

scrappy > linear

tap others you trust to share their Rolodex

share a meal, observe manners

test time management & comms skills

run a simulation

don’t micromanage

don’t let toxic people stay

gracefully accept when people leave

prepare people for what’s next

be the place great talent

wants to work

closing thoughts

take stock

what outcomes have you helped drive?

do people genuinely enjoy working with you?

are you in the trenches regularly, or are you on the sidelines?

what season are you in? need to be in?

stock up

skill up and give more than you take

do great work, drive great outcomes

be patient and be grateful

seek advocates and be an advocate

materially impact 2 people per year

for the next 40 years

and they do the same…

… and you’ve positively

impacted 850,00 people.

“To laugh often and much; to win the respect of intelligent people and the affection of

children; to earn the appreciation of honest critics and endure the betrayal of false

friends… to know even one life breathed easier because you have lived. This is to have

succeeded.”—Ralph Waldo Emerson

thank you!

@lesliebradshaw

tinyletter.com/lesliebradshaw Professionally Excellent Resources:

Stay In Touch:

leslie@madebymany.com linkedin.com/in/lesliebradshaw

slideshare.net/lesliebradshaw