leroux-lindsey news aggregators - werner kunz...news aggregators " add and prominently display...
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M A R C H 2 4 , 2 0 1 5 J U L I A L E R O U X - L I N D S E Y
News Aggregators
Also Known As…
! Feed Aggregator ! Feed Reader ! News Reader ! RSS Reader ! Aggregator What is it? A software or web application that consolidates syndicated web content such as online newspapers, blogs, podcasts, and vlogs in one location for easy viewing.
Image from http://www.problogger.net/archives/2007/02/14/11-ways-to-find-new-rss-subscribers-for-your-blog/
Types: News Aggregation Websites
! Uses algorithms to group similar stories together from news sources
! Examples: ! Google News ! Huffington Post ! Daily Beast ! SmartNews
Screenshot from www.news.google.com
Types: Feed Readers
! Users add their favorite web feed sources (blog, news, etc.) into one, single feed
! Linked to a personal account
! Examples: ! Digg ! Feedly
Screenshot from www.feedly.com
Types: Topic-Based News Readers
! Track and follow topics ! Aggregates related
tweets, a wikipedia page, articles, etc.
! Attractive GUI ! Examples:
! Pipes
Screenshot from www.pipesapp.com
Advantages Disadvantages
! Convenience ! Smart Suggestions ! Customizable ! Mobile Optimization ! Social Sharing
! Information Overload ! Up-Front Time
Investment
Evaluation: As a User
Advantages Disadvantages
! Convenience for Users ! Smart Suggestions ! Social Media
Connections
! Loss of Integrity ! Loss of Site Traffic ! Loss of Individuality ! Algorithms in Charge
Evaluation: As a Marketing Manager
Recommendations
! As a Marketing Manager: ! Make sure your site is easily imported/subscribed via these
News Aggregators " Add and prominently display ‘RSS Subscribe’ button: " Add other Social Media buttons for easy sharing:
! Make sure your blog/web site feed is compatible with News Aggregators " Requires some XML code standardization and metadata " Already set up for typical site builders like blogger, wordpress, etc.
! Develop a way to make your articles stand out from the rest of the readers’ subscriptions " Photos, media, and headlines are important
Future: Social Media Aggregators
! Collects content from social media, news sources, and other sites
! Aesthetics are important ! Optimized for mobile ! Examples:
! Flipboard ! Nuzzel
Screenshot from www.flipboard.com
Future Trends
! “News About News” ! Even Smarter and More
Social Feeds ! Example: Blur
! Apps vs Browser-based ! Pricing
Image from http://www.newsblur.com/
References
! The 10 Best News Aggregator Apps For Those On The Go. Sumply Zesty. Retrieved March 23, 2015, from http://www.simplyzesty.com/Blog/Article/September-2012/The-10-Best-News-Aggregator-Apps-For-Those-On-The-Go
! Cheredar, T. (2013, May 22). Zite's new iOS app update welcomes (but doesn't cater to) mournful Google Reader users. Venture Beat. Retrieved March 20, 2015, from http://venturebeat.com/2013/05/22/zite-holds-wake-for-google-reader/
! Feedly. Retrieved March 15, 2015, from www.feedly.com ! Flipbaord. Retrieved March 15, 2015, from www.flipboard.com ! Google News. Retrieved March 15, 2015, from www.news.google.com ! Hansell, S. (2002, September 24). All the News Google Algorithms Say Is Fit to Print. The New York Times. Retrieved
March 20, 2015, from http://www.nytimes.com/2002/09/24/technology/24GOOG.html ! Lardinois, F. (2012, July 30). YC-Backed NewsBlur Takes Feed Reading Back To Its Basics. Tech Crunch. Retrieved
March 15, 2015, from http://techcrunch.com/2012/07/30/yc-backed-newsblur-takes-feed-reading-back-to-its-basics/ ! LiCalzi O'Connell, P. (2001, January 29). New Economy; Yahoo charts the spread of the news by e-mail, and what it
finds out is itself becoming news. The New York Times. Retrieved March 20, 2015, from http://www.nytimes.com/2001/01/29/business/new-economy-yahoo-charts-spread-e-mail-what-it-finds-itself-becoming.html
! NewsBlur. Retrieved March 23, 2015, from http://www.newsblur.com/ ! Perez, S. (2014, October 2). Personalized News-Reading App Pipes Now Smartly Summarizes Articles, Without The
Help Of Editors. Tech Crunch. Retrieved March 23, 2015, from http://techcrunch.com/2014/10/02/personalized-news-reading-app-pipes-now-smartly-summarizes-articles-without-the-help-of-editors/
! Rowse, D. (2007, February 14). 11 Ways to Find New RSS Subscribers for Your Blog. ProBlogger. Retrieved March 24, 2015, from http://www.problogger.net/archives/2007/02/14/11-ways-to-find-new-rss-subscribers-for-your-blog/
T H A N K Y O U !
Questions or Comments