leaving the chaser to start manic times. business: chaser-style in today’s fast-paced, hedge-fund...
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Leaving The Chaser to start Manic Times
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Business: Business: Chaser-styleChaser-style
In today’s fast-paced, hedge-fund driven world, The Chaser pioneered a new kind of business model.
The No-Training-in-Business Model.
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Business: Business: Standard Corporate Standard Corporate ModelModelIn the standard model, a corporate team works in a hierarchy, where there are clear lines of accountability.
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Business: Business: Chaser’s Team ModelChaser’s Team Model
In the Chaser Model, a corporate team works in a cycle, or shit-fight, where there are no clear lines of accountability.
The Chaser’s Cycle Of BlameTM
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Business: Business: Chaser’s Team ModelChaser’s Team Model
The Chaser’s “Team Model” is ideal for driving creatives.
There are three key drivers.
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Business: Business: Chaser’s Team ModelChaser’s Team Model
The Chaser’s “Team Model” is ideal for driving creatives.
There are three key drivers. GUILT
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Business: Business: Chaser’s Team ModelChaser’s Team Model
The Chaser’s “Team Model” is ideal for driving creatives.
There are three key drivers. GUILT
FEAR
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Business: Business: Chaser’s Team ModelChaser’s Team Model
The Chaser’s “Team Model” is ideal for driving creatives.
There are three key drivers. GUILT
FEAR
CONFUSION
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Chaser Model
=
Communism
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Communism: Communism: Key attributesKey attributes
A communal team model means that decisions tend to be risk averse.
CHASER
≠
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Communism: Communism: Key attributesKey attributes
A communal team model leads to not being able to work with other people.
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Communism: Communism: Key attributesKey attributes
A communal team model leads to not being able to work with other people.
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Communism: Communism: Key attributesKey attributes
A communal team model leads to not being able to work with other people.
Actually, good thing
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Communism: Communism: Key attributesKey attributes
A communal team model allows for a model where there no culture of responsibility.
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Communism: Communism: Key attributesKey attributes
A communal team model allows for a model where there no culture of responsibility.
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What is Manic Times?What is Manic Times?
Manic Times was conceived as the first purely multi-media company with print, web and video arms working in perfect synchronicity.
VideoWeb
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What is Manic Times?What is Manic Times?
Manic Times was conceived as the first purely multi-media company with print, web and video arms working in perfect synchronicity.
= TOTAL FAILURE
VideoWeb
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Lessons from Manic Times
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Lessons from Manic Times
Should have used more Powerpoint templates
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Lessons from Manic Times
Should have used more Powerpoint templates
Takes longer to build brand
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Lessons from Manic Times
Should have used more Powerpoint templates
Takes longer to build brand Chaser = 2.5 million viewers Manic Times video = 25,000 viewers
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Benefits of Manic Times
Creatives aren’t good a cutting deals
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Benefits of Manic Times
Creatives aren’t good a cutting deals Building something
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Benefits of Manic Times
Creatives aren’t good a cutting deals Building something
A whole new generation of egos
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Benefits of Manic Times
Creatives aren’t good a cutting deals Building something
A whole new generation of egos More flexibility
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CONCLUSIONS
• The less training the better
• Trade while insolvent
• Cut deals – no man is an island