learn2 lead twitter
TRANSCRIPT
Twitter is a platform
Supporting communication online.
Micro-blogging service that enables its users to send and read other users’
updates known as tweets.
Tweets
Text-based posts of up to 140 characters which are displayed on
the user’s profile page and delivered to other users who have subscribed
to them (followers)
35-49 Represent 42% of Twitter
Users
Twitter is an archive
A living, breathing, permanent, indexed &
searchable digital database of conversations
The Power of RT
TweetDeck
Twitter Search
Twellow
Hashtags.org
TweetDeck
www.tweetdeck.com
Desktop Application for Twitter Management
TwitterSearch
search.twitter.com
Search for relevant terms and respond!
The Strategy
Be Yourself
• What are you doing?• Start sharing other content
– Humor– Daily Life– Links
• Start sharing your own content
Friends - Friends
• Start by following your friends• Watch the conversation and
follow their friends• Follow industry leaders
Quality or Quantity?