lean ux in the enterprise: a government case study
TRANSCRIPT
Lean UX in the EnterpriseHeather Gilley
Hello!UX Designer + Data Analyst
Supported the government across a variety of agencies
Goal = Give you methods to overcome big enterprise challenges
Meet the Team
Development
Design
Back-End Developers Data Scientist Front-End Developer System Administrator
UX Designer (Me!)
What is Lean UX?
Small, dedicated and co-located teams
Outcomes over outputs
Regular user research and usability testing
Focus on releasing and validating your MVP incrementally
Define the problem Create an MVP Run an Experiment Feedback and Research
Execute with an Agile Scrum framework
Challenges Posed by the Enterprise
Waterfall
Agile
▧ Inconsistent sprint intervals
▧ Unclear priorities
▧ Unrelated features developed simultaneously
Agile-Fall Approach
Jargon, jargon and more jargon
▧Vague strategic goal
▧Ambiguous list of features and tools to be implemented
▧A minimal UI
Enter dataset name # of records Get Data
So. Many. Questions.
???
UX Not Widely Adopted
A Quick Timeline for Lean UX in the Enterprise
1 week
1 day
3 weeks
2 weeks
1 month
2 weeks
2 weeks
Team Interviews
Proto-Persona
User Interviews
Qualitative Analysis
Prototype
Feedback
UX Debt
Challenge #1Disjointed and Disconnected Teams
Problem: Disconnected Team
▧ Different schedules
▧ Different cities
▧ Different technologies
Solution? Meet regularly at one location
Collocate with Front End Developer
Challenge #2Unknown User Group
Problem: Team members and stakeholders had different views of the user base
Stakeholder Assumptions
▧ GUI based applications
▧ Conducts basic statistical analytics
▧ Creates dashboards and reports to
summarize findings
Development Team Assumptions
▧ Understands computer science
fundamentals
▧ Relational and non-relational
database knowledge
▧ Statistical modeling and
machine learning models
Solution: Develop a proto-persona and talk to your users
▧ Leverage readily available research and information
▧ Reflected assumptions of team and stakeholders
▧ Use this information to validate with our users
Patience is a virtue
Interviewing Users
Questions1. What is your current role?
2. What tools do you use?
3. What was your most recent experience like?
4. What was your best experience like?
5. What was your worst experience like?
6. If you could wave a magic wand, how would you improve this process?
Challenge #3Vague goals and objectives
The Original “Strategic” GoalCreate a collaborative data science platform that would allow users to easily find their data, integrate complex algorithms, and easily access business intelligence tools to improve their analytics capability
Solution: Talk to your Team
Map Features to User Needs
Revised GoalCreate a one stop shop where data scientists can
find, analyze, and visualize their data, together
Challenge #4Wildly Undefined Features!
Problem: Chaotic Sprint Planning
Solution!Whiteboard Everything
Take Notes
???Ask Questions Discuss
Capturing Key Information
Challenge #5UX Debt
MVP concept accepted!
Solution: Gather Feedback
Please describe your goal
Making sense of the noise
UX Debt Prioritized
Improve User WorkflowRefine user process map to include more detail
Create Consistent Visual DesignUI elements all have a consistent look and feel
Wins!
We know what features are important
Consistent look and feel
Automated Reporting!
Key Takeaways
Conduct Solo Exercises
Schedule Regular Usability Studies
Don’t Live and Die by Dogma
Simple diagram of a complicated process?
Or Complicated diagram of simple process?
Learn more: Agile UX e-book bundle
