league/lsc iia update wednesday, november 17, 2010
TRANSCRIPT
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League/LSCIIA Update
Wednesday, November 17, 2010
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Contents
• Top LSC’s• Credit Union Agreement Status• What’s New
– Black Friday Promotions– 2011 Complete Tax
• Updates– 2010 GM Private Offer Reminder
– Sprint
– Biz Kid$
• 2010 LSC Communication Schedule
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Top LSC’s January – October 2010
Auto Sales Sprint Supporting Credit Unions
Texas 17,827 Tennessee 56
Florida/Alabama 7,233 Pennsylvania 55
Pennsylvania 5,064 Illinois 53
California/Nevada 4,802 California/Nevada 42
New York 4,268 Missouri 32
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Support StatusProgram Support Grows!
12/09 10/10 Increase 12/09 10/10 Increase
Big Ticket 2,125 2,386 261 46 46 -
Sprint 542 1,072 530 28 35 7
Member Rewards
NA 2,303 2,303 NA 27 27
• Check on the status of your credit unions with the League Reports at: http://www.lovemycreditunion.org/Additional_Invest_In_America_Reports_for_Leagues_272.html
• 2nd Quarter Endorsing Credit Union checks mailed week of 10/4
• 2nd Quarter Endorsing Credit Union checks mailed week of 10/11
Credit Unions States / Leagues
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What’s NewBlack Friday Promotions
• Shop America – 11/26 through 11/29
– Shop America offers on-line access to over 1,200 merchants, most of which will offer Black Friday/Cyber Monday specials in addition to their cash back offer
• DIRECTV – 11/26 through 12/5– Savings up to 70% first years subscription– SHOWTIME and starz free for three months– HD Access– HD and HD DVR Upgrade with Choice Xtra or above– Plus additional Black Friday Discounts
• Promotion– Special web banners available at: http://www.lovemycreditunion.org/Marketing_Materials_148.html– Link to new Black Friday landing page http://www.lovemycreditunion.org/Black_Friday_627.html – Leagues and credit unions will receive e-mail announcement the week of 11/15
• Black Friday promotions provide credit unions the opportunity to increase member credit/debit card transactions
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What’s NewTax Filing
• IIA preferred partner, CompleteTax – Credit union members receive a 30% discount– Basic package is free, others start at $13.95– Plus 3 offers to file your Federal forms free: Unemployment ,
Balance Due, and Switching from a competitor
• Shop America also offers three additional preparation programs with cash back– FreeTaxUSA – 25% cash back
– TurboTax – 7.5% cash back
– TaxCut (by H&R Block) – 11% cash back
• Credit union newsletter article available at: http://www.lovemycreditunion.org/Marketing_Materials_148.html
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UpdateGM Private Offer Reminder to Members
Status• 217 credit unions signed-up targeting over
1.5 Million members!!!
• $1,000 private offer stackable with most
GM incentives
• Avalanche is no longer an eligible
vehicle for the private offer – an e-mail will be sent to all
participating credit unions and leagues
Encourage Credit Unions to Send Private Offer Reminders
• As we get closer to the hot Thanksgiving Holiday shopping
period, it is highly recommended that credit unions follow-up
with their targeted members
• Email, letters or postcards can be used
• New math boxes have been provided by GM which include
current national cash incentives on the eligible vehicles
• Best Practices can be found under Follow-Up Communications
at: http://www.lovemycreditunion.org/GM_Private_Offer_625.html
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Updates
Credit unions earn $4.5 million during the 2009 – 2010 contract year• 789 participating credit unions will share in this pool• Checks will be mailed in December
Special offer through January 8, 2011• Motorola i1 for only $149.99, the first push-to-talk smart phone powered by Android and
only from Sprint! Find a new promotional flyer at: http://www.lovemycreditunion.org/Sprint_Marketing_Materials_283.html
• For additional details visit: http://www.cusaver.com
Credit union members have saved over $74 million• Are your credit unions providing this discount to their members?
• Reach out to your credit unions supporting other IIA programs but not • Sprint and make sure they are aware of this tremendous opportunity
• Act now so they can earn 75% of their marketing incentive next year
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UpdateBiz Kid$
• Many credit unions and leagues answered the call to support Biz Kid$
• Over $300,000 was donated by supporting credit unions and leagues
• When combined with the CUcorp donation, over $1 million was donated to support the 2011 production year
A special thank you to all our supporting leagues and credit unions!
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Future League Communications• League Conference Calls will be held the 1st month of each quarter on
Wednesday’s at 3pm EST*– January 19, 2011
• Access Information– Toll free: +1 (866) 816-1627– Conference ID: 1177265367
• Monthly updates via PowerPoint Presentation will be emailed on:– December 15
– Beginning in 2011, this deck
will be updated on a
quarterly basis only to coincide
with the conference calls
*Attendance required for Leagues Endorsing or Partnering with Big Ticket and Endorsing Member Rewards
New Access
Instructions