leadmaster lead management

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The LeadMaster Lead Management solution delivers lead management plus email marketing, lead nurturing, workflow automation, sales automation and customer management functionality in a single easy to use online application. The LeadMaster solution automates the capture, distribution and tracking of sales leads. The real time dashboard provides feedback throughout the sales cycle helping companies pinpoint leads that converting into revenue, how those leads were acquired, and the return on the marketing investment necessary to acquire those leads.

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Page 1: LeadMaster Lead Management
Page 2: LeadMaster Lead Management

About LeadMaster

•  Founded in 1998 –  One of the earliest web-based solutions

–  Before Salesforce.com was started

•  Customers are all sizes - large & small –  Some of the big ones include:

Page 3: LeadMaster Lead Management

Problems with most CRM’s

•  Not personalized for ease of use by the sales team –  73% of CRM users use less than 50% of the functions

•  Missing lead management features for sales

•  Not optimized for email marketing automation

•  Overpriced

Page 4: LeadMaster Lead Management
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Why Consider LeadMaster?

•  Testimonials –  “[LeadMaster’s] response to my needs was prompt and

professional…provid[ing] top quality results.” Marketing Director at Pitney Bowes

–  “We’ve been doing business with LeadMaster for 10 years. I see LeadMaster as a valued partner that provides excellent ROI and is essential to our closed loop process. The LeadMaster CRM tool is excellent for use with our partners.”

HP Marketing Manager

–  “LeadMaster [is] cost effective and simple, yet elegant in its design and functionality.”

Director of Marketing at Physicians United Plan

Page 6: LeadMaster Lead Management

Best Solution

LeadMaster is... 1.  Radically simple to use and easy to

personalize

2.  A lead management centric sales force tool

3.  An email marketing automation machine

4.  An incredible value!

Page 7: LeadMaster Lead Management

Best Solution

1) Radically simple to use and easy to personalize –  The User Interface is Optimized for the Sales Team

»  Shortcuts on the dashboard…

–  Short Learning Curve

»  Most reps learn the system in an hour

–  Complete Customization

»  Call Stats Provide Multiple Actions with 1 click

»  Custom forms allow adding endless fields

»  Customized Dashboard with drill down charts

»  Easily change fields names…

Page 8: LeadMaster Lead Management

Best Solution

2) Lead Management Centric Sales Force Automation –  Multi-Tier Lead Management

»  E.g. Sales Manager – Sales Rep – Partner – Partner Rep –  Web-to-Lead Capture

»  Data from landing pages flows directly into LeadMaster –  Email-to-Lead Capture –  Easy to Assign and Track Leads

»  Includes Round Robin lead assignment –  Opportunity & Quote Management

»  Built-in Product catalog –  Mobile Phone & Offline Access

Page 9: LeadMaster Lead Management

Best Solution

3) An Email Marketing Automation Machine –  Automated Emails

»  Lead Nurturing, Email Templates & Email tracking

–  Point & Click Workflow Automation

»  Schedule emails, call backs, appointments, assignments

–  Campaign Management and Analysis

–  Computer Telephony Integration – Click to Dial

–  Custom Call Scripts and Response Forms

–  Easy Import / Export

Note: ALL of these features are included in base price

Page 10: LeadMaster Lead Management

Best Solution

4) An Incredible Value! •  All of these features are included!

•  With Salesforce.com you would pay $125/user/mo to get all these features.

•  That’s double LeadMaster’s cost!

Page 11: LeadMaster Lead Management

Other Features Include…

•  White Label

•  Outlook Integration

–  Calendar & Contact Sync

•  Custom Reports

•  Customized Home Page

•  Customized Message Centers

•  Help Throughout Setup and Implementation

•  Team Selling Functions

•  Data Archiving Ability (with full data mining/reporting capabilities)

•  Much, much more

ALL of the features above are included—producing one of the industries’ best values for a world-class lead management, marketing and sales force automation tool!

Page 12: LeadMaster Lead Management

What’s Holding You Back?

•  Risk-Free –  You have nothing to lose

•  No Long Term Contracts –  Unlike other popular CRM’s that lock you into a one year term

•  Practical “light” user interface –  Personalize the way you use it

•  Hosted application –  Affordable SaaS pricing

Page 13: LeadMaster Lead Management

Picture This…

With LeadMaster, you’ll make more money in less time so you’ll be able to focus on the things are that truly important.

Page 14: LeadMaster Lead Management