@ StopAtNothing

Leading Through Change �

Ted Powell, Managing Partner Stop At Nothing, Inc.

- ~ BEIUND, II ~ REWIND

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NETFLIX VS. 1BLOCKBUSTER {2004-2010) �• BLOCKBUSTER RlVfNU£ • NElfUX REVENUE

$6 BIU10N

$4 BILLION

$2.281WON$2 BILLION

BANKRUPT

The Change Curve Tool • Avoids the common obstacles

• Accelerates employee buy-in

• Provides planning tool and road map

The Change Curve

The Change Curve �

Breakthrough Zone

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The Change Curve �

DENIAL �

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Q1 Key Characteristics

• Rationalization

• Cynicism

• Passive aggressive resistance

PUSH PUl..:lVS.

Defend Anticipate

Change or die Change and grow

The Change Curve �

DENIAL �

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Q2 Key Characteristics

• Productivity declines

• Emotions increase

• Fight or flight

• Doom and gloom

• The BMW club

USH VS.

Shoot Listen

Solve Vent

Waiver Stand

Be ''strong'' Be transparent

Communicate Communicate monthly weekly

$42

$30

$7

The Change Curve �

DENIAL �

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Q3 Key Characteristics and Leadership Responses

• Problem to solution focus

• Pessimism becomes cautious optimism

• Morale and productivity increase

• Celebrate even the small successes

• Be prepared to address any setbacks

The Change Curve

DENIAL

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04 Key Characteristics and Leadership Responses

• High morale, productivity, and teamwork

• Increase in self-esteem

• Deeper, stronger, more trusting relationships

• Celebrate the journey

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Progress is impossible without change, and those who cannot change their minds cannot change anything.

George Bernard Shaw

Your job is to change the hearts and minds of your employees.