lauren hallden - social media, voice and identity on the web
DESCRIPTION
A presentation of internet-based design projects I've done on the themes of identity, isolation and connection.TRANSCRIPT
Lauren Hallden
Graphic Designer, RJMetrics
laurenhallden.com
@phillylauren
I work at a startup!
I work at a startup!
Personal work(and some stuff from class)
A text generator that creates filler text
for your dating profile.
Why?
In trying to present ourselves as unique and
interesting, we end up sounding alike.
Why?
Pinterest is home to many inspirational
quotes that are:
Obvious
Obvious
Dubious
Dubious
Dubious
Meaningless
Meaningless
Meaningless
Borrow common inspirational words and
phrases, use them to design new pins that
are intentionally meaningless
Track the results.
Project
Initial Pin Popularity
12
24
48
36
48
905
88
14
87
8
41
55
24
5
42
6
Pin Popularity - Today
Some users are awareof the parody...
But plenty are not.
But plenty are not.
But plenty are not.
But most are not.
Contemporary Is
Project
How can you use graphic design—words,
images, media—to express the ideas that
represent the contemporary fringe?
I start working with twitter.
A mobile site and twitter bot designed to interact with lonely people.
@alonelyproject
Why?
#lolsob
Questions?
@phillylauren