launching notice fire head april 2016 - s. t. dupont · pens leather goods ... −to protect the...

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LAUNCHING NOTICE FIRE HEAD APRIL 2016

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Page 1: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

LAUNCHING NOTICE

FIRE HEAD APRIL 2016

Page 2: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

OBJECTIVES

• Support the catalogue with a strong & transversal thematic to reinforce our position of a global brand :

Lighters Pens Leather goods Belts Accessories

• Highlight 2 exceptional know hows :

Master goldsmith Master trunk maker

Page 3: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

CREATION OF A NEW ICONIC PATTERN

F i r e H e a d D i a m o n d h e a d

Page 4: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

Source : Universal symbol of 4 elements

Triangle = universal symbol of Fire

FIRE HEAD DESIGN INSPIRATION

Page 5: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

FIRE HEAD DESIGN INSPIRATION

Page 6: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

FIRE HEAD : EXCEPTIONAL MASTER GOLDSMITH KNOW HOW

• New engraving technic combining precision & technology : − 6 triangular facets − Impressive depth goldsmith bringing more lightness, more richness

• Hand-polished and plated with precious gold or palladium finishes

• 2 times longer to manufacture compared to Diamond Head

Page 7: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

SOM Jan 25-26 2016

FIRE HEAD COLLECTION

Page 8: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

SOM Jan 25-26 2016

Page 9: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

LIGNE 2 LIGHTER FIRE HEAD

Engraved S.T. Dupont logo on the top of lighter

Ligne 2 Gold finishes

016433 700 €

Ligne 2 palladium & black chinese

lacquer 016746 850 €

Ligne 2 palladium finishes

016623 700 €

Page 10: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

LINE D PENS FIRE HEAD

Ligne D 410703

FP – 600€ 14K solid gold nib

Ligne D 412703

RB – 470€

Ligne D 415703

BP – 430€

Fire head pattern engraved

Palladium finishes

S.T.Dupont logo engraved

Page 11: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

LINE D PENS FIRE HEAD

Ligne D 410704

FP – 600€ 14K solid gold Nib

Ligne D 412704

RB – 470€

Ligne D 415704

BP – 430€

black chinese lacquer

Fire head pattern engraved

Palladium finishes

S.T.Dupont logo engraved

Page 12: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

LIBERTE FIRE HEAD

Pearly Blue lacquer

Palladium finishes

Fire head pattern engraved

Engraved S.T. Dupont logo on the ring of pens

Ball point 465017

BP 330€

Roller ball 462017

RB 370€

Page 13: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

ACCESSORIES FIRE HEAD

Made in France Palladium finishes

inox

Made in France Palladium finishes

New round shape 17 mm diameter

Key rings 3056 110€

Cufflinks round 5723 210€

Cufflinks label 5521 210€

Page 14: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

FIRE HEAD GODLSMITH BELT BUCKLE

Fire head pattern engraved

Palladium finishes

Engraved S.T. Dupont or D logo

30 mm width, 110cm length, adjustable strap

Reversible black and brown smooth leather strap

black and brown loop with S.T. Dupont embossed

Page 15: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

BELTS FIRE HEAD

Line ref Description French RSP

Made in buckle

Made in Strap

Made in Total

Packaging

BELTS D LINE BUSINESS 8010120 New fire head box 30 mm 220 € Italy Italy Italy Standard

BELTS D LINE BUSINESS 8000120 New fire head box 30 mm

Open 220 € Italy Italy Italy Standard

8010120 8000120

Page 16: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

FIRE HEAD : MASTER TRUNK MAKER KNOW HOW

• Mastery of skills since 1872 • Hand made embossing of this Fire Head exceptional pattern • Perfect combination between technology & leather constraints

(heat, pressure and time pressure)

Page 17: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

FIRE HEAD : INNOVATION

• Innovation with this special edition on LG collection

• RFID PROTECTION prevents unauthorized access to card datas - [RFID = Radio Frequency Identification]

Page 18: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

FIRE HEAD : INNOVATION

• RFID PROTECTION : − To protect the personal datas, ST Dupont decided to equip some small

leather goods items with an antitheft protection system.

− This RFID protection protects the data encoded on credit cards, ID cards and passport in making a barrier to hacking system.

• RFID protection available inside the lining of the wallet

− Metallic barrier hiden inside the lining − Specific grey color developed for each credit card slot − Credit card inside each product to explain the benefits

Page 19: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an
Page 20: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an
Page 21: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

FIRE HEAD SMALL LEATHER GOODS

Embossed Fire head pattern

Black lacquer logo D

Blue White Red stitching recalls the French Identity

Micro fiber blue lining inside

RFID lining + specific grey nylon

Hot stamped S.T. Dupont script

Page 22: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

FIRE HEAD SMALL LEATHER GOODS

(black, brown, navy blue, green) 180090, 180091, 180092, 180093

Billfold 6CC : 6 credit card slots equipped with RFID protection 1 compartment for bank notes 2 pockets for papers 8,5 x 11 cm – made in Spain – packaging standard

180094

Zippered long wallet 8CC : Long wallet with all around zip closure, 8 credit card holder slots equipped with RFID protection 3 big compartments for papers, 2 more slots 1 zippered compartment for coins, 20 x 9,5 cm – made in Spain – packaging standard

180095

Simple pen case holder : 1 compartment for 1 pen 16 x 3,5 x 2 cm - made in Spain – packaging standard

180096

Lighter case : 1 compartment for Line 2, Line 2 torch, Line 8, Maxijet or Minijet lighter 7 x 4,5 x 1,5 cm - made in Spain – packaging standard

Page 23: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

LEATHER GOODS FIRE HEAD

Line ref Description French RSP

D LINE SLG 180095 Simple pen case fire head black 125 €

D LINE SLG 180096 Line 2 lighter case fire head black 135 €

D LINE SLG 180090 Billfold 6 cc fire head black 230 €

D LINE SLG 180091 Billfold 6 cc fire head brown 230 €

D LINE SLG 180092 Billfold 6 cc fire head blue 230 €

D LINE SLG 180093 Billfold 6 cc fire head green 230 €

D LINE SLG 180094 Zippered vertical zip fire head black 375 €

180090 180092

180093 180094 180095 180096

180091

Page 24: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

FIRE HEAD BELTS

Fire head pattern embossed Smooth leather lining in the matching colour, non reversible

Palladium finishes

Blue White Red stitching recalls the French Identity

Engraved S.T. Dupont logo

35 mm width, 110cm length, adjustable strap

LINE D BELTS

One loop

Page 25: LAUNCHING NOTICE FIRE HEAD APRIL 2016 - S. T. Dupont · Pens Leather goods ... −To protect the personal datas, ST Dupont decided to equip some small leather goods items with an

BELTS FIRE HEAD

Line ref Description French RSP

Made in buckle

Made in Strap

Made in Total

Packaging

EURO BELT 35 8210798 Euro belt 35mm fire head black 220 € France Italy France Standard

EURO BELT 35 8210801 Euro belt 35mm fire head brown 220 € France Italy France Standard

EURO BELT 35 8210799 Euro belt 35mm fire head blue 220 € France Italy France Standard

EURO BELT 35 8210800 Euro belt 35mm fire head green 220 € France Italy France Standard

8210798 8210800

8210801 8210799