launch of icofp

7/27/2019 Launch of Icofp

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Unmatched GLOBAL KNOWLEDGE

for future LEADERS.

MARKETING OF ICoFP


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PRESENTED BY:

ANOOP KAUR CHADHA

ESHA SHAH

MEGHA KHAMESRA

NAMRATA VAGHELA

NEHA KARIA

SHIMONI SHAH


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BACKGROUND OF ICOFP

2011@ICoFP Confidential

In 2007


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Our Parent company

Our parent company, Bajaj Capital is one of the largest financial planning firms in the world with over 40

years experience in Financial Planning and Investment Advisory with over 180 branches in India and

800,000 clients across India and Non Resident Indians across the globe.

Bajaj Capital (www.bajajcapital.com) also holds a Category-IMerchant Bankers license from theSecurities

& Exchange Board of India.

Awards & Recognition

Awarded Best Finance Company 2008 byBusiness & Economy Magazine

Rated among Top 25 Best Workplace in India, 2008 Survey. *

Conferred Smart Workplace Awardin 2008
http://www.bajajcapital.com/


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3 entities are involved

1.FPSB, India (Governing body)

2.NSE (Conducts the exam)

3.EPs (Provides support for preparation)

ENTITIES INVOLVED


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WHY ICoFP ????

Oldest EP (We started in 2002 in India)

Specialized EP (Focusing on Financial Planning education only since2002)

We also specialize in corporate trainings

Our network & Goodwill in the market

Promoted by Bajaj capital group which is a largest distribution house inIndia and our goodwill in the market.

We are having a market share of around 80 to 85% for Financial Planningeducation.

Tied up with around 28 companies

Our college is the only college which designs the books for financialplanning and it can be used as a reference book for the lifetime.

Material preferred by IIM Ahmedabad as well as few nationalize bank likeSBI for financial planning


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MARKET SEGMENTATION

CORPORATE NON-CORPORATE

KNOWLEDGE ENHANCING

RECRUITMENT

AWARENESS

STUDENTS

TEACHERS

PARENTS


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CERTIFIED FINANCIAL PLANNING

BUSINESS IN MARKETING

MANAGEMENT


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CAREER OPTIONS

Banks:Manager- Investment AdvisoryFinancial Planning managerRelationship Officer- RetailInvestment Advisor

Distribution HousesManager- Wealth ManagementRelationship Manager- Institutional AdvisoryProduct Manager

Broking FirmsResearch AnalystRelationship ManagerManager- Operations

Equity Research FirmsResearch AnalystBusiness AnalystTechnical Analyst

Financial JournalismResearch Analyst

Knowledge Process OutsourcingMarket ResearcherBusiness AnalystFinancial AnalystDerivatives AnalystEquity AnalystResearch AssociateProduct Manager

2011@ICoFP Confidential


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PLACEMENTS

PLACEMENT SECTORS


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Top Recruiters


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Recruitment per segment


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PERSONAL SELLING AND SALES

MANAGEMENT

EDUCATION FAIR

COLD CALLING

E-MAILS.


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SOCIAL NETWORKING

FACEBOOK

TWITTER

NEWSPAPERS

MAGAZINES

BROCHURES

TELEVISON


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Awards & Accolades

ICOFP has been adjudged the Outstanding B-School, North at the Star News National B-School Awards, February 2011

Specialized EP for Financial Planning courses

India Today Aspire Magazine (June 2007)2nd & 3rd Best Finance Course in India

Post Graduate Diploma in Securities Analysis & Trading,

Post Graduate Diploma in Financial PlanningTM

. India Today Aspire Magazine (June 2008)2nd & 3rd Best Finance Course in India

Post Graduate Diploma in Securities Analysis & Trading,

Post Graduate Diploma in Financial PlanningTM.

The Week Magazine (May 30, 2009)Best Post Graduate Program in FinanceRisk

Management

Business Sphere Magazine (200809)Best Finance College

Best Places to Work in India (Top 50 Rank) 2008, 2009 & 2010Economic Times & Best

Places to Work Institute. Parent Company Bajaj Capital Group wins award for whole group.

.Many more


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FUTURE PROSPECTS

Campuses:

Delhi

Kolkata

Mumbai

Chennai


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THANKYOU

launch of icofp

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