LATINONew York Magazine

ESTABLISHED: 2006 FREQUENCY: MONTHLY

LATINO NEW YORK MAGAZINEONE OF ITS KIND IN THE CAPITAL REGION

MEDIA KIT

8.5 x 11” Full page

bleed

7.5 x 10” Full page framed

3.8 x 10” Half page

vertical 7.5 x 5” Half page horizontal

2.8 x 10” Third page

vertical

7.5 x 3” Third page horizontal

3.7 x 4.5” Quarter

Page3.5 x 2” Business

Card

AD SIZES

Latino New York Magazine is the only monthly Spanish and English publication in New York’s Capital Region. Distributed in more than 200 locations in 5 local counties, it reaches an average readership of around 20,000 people every month. In addition to subscribers, the magazine is also posted on-line to an estimated local and statewide readership of 20,000 readers. Our mission is to keep communities informed and educated on issues affecting latino and other communities in the Capital Region, the State of New York and the world.

Our goal is to every month improve the quality of the con-tent as well as the consistency and look of our product to make sure that it is more appealing and desirable to our readers and to our costumers with every issue published.

Back CoverFull page bleed (8.5 x 11” trimmed size)...............1800.00Full page framed (7.5 x 10”)............................... .......1500.00

Inside Front CoverFull page bleed (8.5 x 11” trimmed size)...............1400.00Full page framed (7.5 x 10”).................................. ....1375.00

Inside Back CoverFull page bleed (8.5 x 11” trimmed size)....... .......1400.00Full page framed (7.5 x 10”)......................................1375.00

Centerfold (both pages)Full page bleed (17 x 11” trimmed size)................2800.00Full page framed (16 x 10”)................................... ....2600.00

Centerfold (specify left or right page)Full page bleed (8.5 x 11” trimmed size)...............1400.00Full page framed (7.5 x 10”).......................................1300.00

Full PageFull page bleed (8.5 x 11” trimmed size)...............1200.00Full page framed (7.5 x 10”)......................................1000.00

Half PageHalf page vertical (3.8 x 10”).......................................750.00Half page horizontal (7.5 x 5”)....................................750.00

Third PageThird page vertical (2.8 x 10”).....................................500.00Third page horizontal (7.5 x 3”)..................................500.00

Quarter PageQuarter page (3.7 x 4.5”)...............................................400.00

Business CardBusiness Card (3.5 x 2”).................................................150.00

Business DirectoryFour lines, one column (three-column format).......50.00

COMPLETE COVERAGE OF EVENTS OF INTEREST AND ACHIEVEMENTS FROM OUTSTANDING PEOPLE IN THE AREA

AD RATES

We celebrate and showcase successful stories among the community

LATINONew York Magazine

EDITORIAL CALENDAR

FEBR

UARY

MARC

HAP

RILMA

YJU

NE

THE BUSINESS ISSUE Latino owned Businesses in the Capital Region.

Material Deadline: 1/11/13

THE EDUCATION ISSUE Educational opportunities available in the Capital Region Scholarships and other financial opportunities available in the area. Latino students in local Colleges and Universities

Material Deadline: 2/10/13

THE FAMILY ISSUEFun summer things to do as a family • The future of the Latino family

Material Deadline: 4/09/13

THE HEALTH ISSUE

Material Deadline: 3/09/13

THE ARTS & ENTERTAINMENT ISSUE

Latinos in Media in the Capital Region Latinos artists in the Capital Region

Material Deadline: 5/09/13

Christine Puvliose, MdVice President For Patient Services Upper Hudson Planned Parenthood Cover 2012

Nicolas MoralesState Farm Insurance AgentCover 2011

David BrownPresident/CEO of the Capital District YMCA Cover 2011

Maria NeiraVice PresidentNYSUT

JANU

ARY EMPLOYMENT ISSUE

Material Deadline: 12/09/12

Roxanna MelendezDirector of the Student Wellness Center at New York City College of Technology. She is also an artist

JULY

THE LATINOS ACHIEVERS ISSUE Feature on the Capital Region’s Latino’s Best & Brightest: Who are they and what is in their future?

Material Deadline: 6/11/13

LATINONew York Magazine

EDITORIAL CALENDAR

AUGU

STSE

PTEM

BER

OCTO

BER

NOVE

MBER

DECE

MBER

THE FIESTAS & FESTIVALES ISSUE Coverage of all of the Latino festivities in the Capital Region Material Deadline: 7/09/13

THE HISPANIC HERITAGE MONTH. Part ICoverage of local, state and national events related to the Hispanic Heritage month celebration

Material Deadline: 8/10/13

LATINO LEADERSHIP Latinos leaders in politics and community issues

Material Deadline: 9/10/13

THE GIVING ISSUE Latinos who help those in need in our community Organizations which help those in need in our community

Material Deadline: 10/09/13

THE CHILDREN ISSUE

Material Deadline: 11/09/13

Coverage of YMCA Black and Latino Achievers in 2010

Coverage of Albany Latin Festival Gala / Fundraiser2012

Cesar PeralesNew York Secretary of StateCover 2012

LatinFest participants

Paula StoperaPresident/CEO CAP COM Federal Credit UnionCover 2011

Coverage of Hannaford Hispanic Heritage Celebration 2010

TARGET MARKETCOVERAGE MAP: ALBANY, NEW YORK

SARATOGA SPRINGS12866

STILLWATER12170

BALLSTON SPA12020

MECHANICVILLE12118

ROUND LAKE12151

CLIFTON PARK12065

WATERFORD12188 TROY

12182

TROY12180

12183

WYNANTSKILL12198

WEST SAND LAKE12196

EAST GREENBUSH12061

RENSSELAER12144

GLENMONT12027

DELMAR12054

SELKIRK12158

WYNANTSKILL12198

S. BETHLEHEM12161

FEURA BUSH12067

VOORHEESVILLE12186

SLINGERLANDS12159

ALTAMONT12009

GUILDERLANDCENTER12085

SCHENECTADY12306

SCHENECTADY12303

ALBANY12205

GUILDERLAND12084

LATHAM12110

NEWTONVILLE

COHOES12047

WAT

ERV

LIET

1218

9

SCHENECTADY12309

SCOTIA12302

BURNTHILLS12027

BALLSTON LAKE12019

ALBANY12203

12206

1220

7

12208

1220912202

12304

12305

NY1

NY2

NY3

NY4

NY5

12204

LOUDONVILLE

12307

12308

DISTRIBUTION• Troy: Zip-Code 12180 (22,009 households)• Albany: Zip-Codes 12203 & 12208 (22,913

households)• Albany & Schenectady: Zip-Codes 12202,

12206, 12210 & 12308 (22,567 households)• Clifton Park & Schenectady: Zip-Codes 12065,

12304 & 12307 (28,702 households)