latest items from europe
TRANSCRIPT
20 March 2015
Solar & greenNovelty CLOTHING
HEALTH
direct mail eventstechnology SPORT EXECUTIVE desk
Travel AUTOwhy tactical media is more cost effective.
20 March 2015 2
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Even print on the panel
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Extend the green message and develop customised executive items: flying planes, windmills or
Solar powered phone chargers
And support communities
that don’t have power
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Items made of cork.
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Seeded paper Stone paper Elephant dung paper
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Bamboo:Boxes
Bags, USBs
Notebooks, pens
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Looking after the environment is key. How better than to retain the perfect water carrier
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BobbleheadsUsing 3D printing and a brilliant program you can have put your head on a custom body
Corporate Marbles
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Caps with embellishments
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Match a suitable set of aromas to your company brand.
Spices, candles or USB humidifying diffusers
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Saving lives with the correct position and pressure for effective CPR the Cardio First Angel
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Sealed pillboxes
Customised single use personal wipes.
Full colour print on a unique pill box lids are resealable and easy to use
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A unique medically influenced range of storage pieces, food serving items and glass measuring flasks.
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The ultimate dog lead:
Keep your hands free & still have perfect control
And of course branded doggie bag holders
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Custom shaped and printed note pads, tissue boxes, glove holders, hand wipes.
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• Unique formats• Cost effective • Short run• Printing in Poland or Turkey
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Coaster stackingCracker cardsSound cardsFolding cards LenticularsPop upsVenetian
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This perfect branded box –comes flat packed – and will have everyone walking your brand around an exhibitionPerfect for wine
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Plastic cups with full colour print – perfect!
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Custom print carpet…..with embedded LED
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The classic invite or gift candle.
Maybe with diamonds!
Complete Personalisation1. GlassSelect the size of your candlethe color of the glass (1 color)Design the print of the glass& the color of the print (1 color)2. The fragrance
Choose your scent from our range3. The box (Optional)Choose your type of boxClassic or pop up4. The diamonds (Optional)Determine the frequency of occurrence of diamondSelect the color of your diamonds: black or whiteChoose the size of your diamonds: from 0.10 to 0.25 ct
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Foam batons with LED lights. Plastic sleeves add perfect branding options.
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Inflatables for events:• Walls• Sensory pods• Digital printed• Full domes in conferences
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Digitally print your curtains, string curtains, wall coverings cushions & carpets.
Motion sensor frames of information Highlighted every time you walk close
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THE KIOSK KIT: easily built
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Cash trays
Motion sensor
Lit POS.(or home safety)
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USBs: that play music when plugged in, options that light up in any colour or shade, Powerbanks: in so many shapes and sizes (from trustworthy sources) and Fit bands Dusseldorf had an amazing array.
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• RFID sensors
• Bluetooth item finders
• Key rings that find phones
& vice versa
• RFID blocking card & passport covers
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Enhancing the online experience
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The scanning mouse and the typing pen…
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Video mailer formats
Webkey formats(smaller quantities, more cost effective )
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The latest electronic covers. Full colour microfiberpadded sleeves.
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Keep your ear phones untangled. Using a lanyard like material with the cord running through the middle tangles are a think of the past. And perfect for branding.
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Personal lifesaving tubeReusable
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Sport bags
Shaped Chargers
Sports Marbles
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Lip balm suitable for everyone
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Write normally with this pen or if you are inspired you can use the same pen to draw or write on your tablet
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Notebooks HO HUM
Now with great embellishments
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Cost effective, small quantity print production in Poland:Bound books, sticky flags, post its, cubes, direct mail items.
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Build the perfect kit
• For doctors
• For students
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The ultimate pen?
Or full colour print pens
• Cost effective
• Low units
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A ruler that measures diameter
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•Cardboard fans
compact full colour
•Colourful calendars
punch out each day
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3D models: even better detail available with printing, metal and puzzles.
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• Full colour print on Paper - paper clips
• RFID full colour print card & passport covers
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Luggage strap with built in scales!With a punch out scale available these are also suitable in the US
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Easy sleeping on planes
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The latest alarm and travel clock
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International Travel Power Adaptors
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Sensor lights
• For handbags
• For safety
Brand
name
Brand
name
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MARKETING
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The latest in car storage
& some other auto items we love
Car chargersCar boot storageSmelly car shades
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Colour matched nail polish
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What we do.. We work with all tangible marketing items
What are tangible marketing items?
Any tangible form of marketing used to promote a brand, event, conference or initiative. This includes: • Corporate and event merchandise, • Point of sale (POS) & packaging, • Off set printed materials (signs, brochures, posters and fliers used in a campaign),
• Direct Mail advertising tools, • Gift with purchase (retail campaigns), • Motivation, Incentive and recognition programs, • Point redemption programs (Sales incentive programs for brand managers and Fly Buys),
• Trade show and conference acknowledgements, Corporate gifts and
• Service Anniversary programs”
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How are we different..We believe that we work with our clients to offer the most suitable solution…How do you think the promotional products industry could address changing business needs?
• Better creativity and brand fit 42%
• Better measurement of Effectiveness 33%
• More environmental product presence/accountability 28%
• Tighter integration with other marketing mediums 22%
• Increased trade promotional opportunities (e.g. on packs) 17%
• Greater acceptance as a marketing medium 14%
*How do you think the promotional products industry could address changing business needs? Sweeney Research 2014 Aust & NZ
(NB: Other or don’t know 31%)
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Why use tangible marketing items?(New Research Results)
Of those surveyed, results show*:
• 92% believe branded promotional merchandise increases company brand awareness
• 76% say they can name a brand or company/organisation featured on a promotional merchandise on their desk without having to look for confirmation.
• Over half (52%) purchased from companies branded on a Promotional merchandise on their desk.
• 82% would keep an item they were given than give it away.
* BPMA Survey of 500 marketers from various industries and sized companies in the UK
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In comparison to other media tangible marketing items are generally more cost effective.**
Cost per impression by media in US:
TV $0.018
Magazines $0.045
Radio $0.058
Billboard $0.002
Tangible Items $0.005
Internet $0.003
And are generally retained for 6 months **Time kept in Aust (& Canada) eg:
Caps 6months (impressions/month 826)
Calendars 12 months (imp/mth 226)
Business Accessories 5 months (imp/mth 476)
** ASI Advertising specialty Institute. 406 interviews conducted worldwide in NY, Chicago, Philadelphia, Los Angeles, Montreal, Toronto, Sydney, London
20 March 2015 60
Louise Etson, General Manager
23 Mead Lane
Chertsey KT16 8NJPhone: 020 7205 2588
W: flourishmarketing.eu
Jacoba Dalziel, Managing Director
F27, 16 Mars Rd,
Lane Cove West, NSW 2066Phone: 02 9420 2499
W: flourishmarketing.com.au