latest innovations - pg · pdf filelatest innovations • bounty paper towels have improved...
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•Bounty Paper Towels have improved Trap & Lock
Technology™ that delivers more life in each sheet.
•Durable, scrubbable Bounty Basic paper towels are
the leader in the value towels category.
•Bounty ExtraSoft paper towels feel and clean like
a cloth.
•Soft, absorbent, durable Bounty Quilted Napkins
get hands and faces clean.
•In addition, Bounty Extra Soft and Bounty Napkins
feature new print designs.
Bounty Paper Towels has completed the biggest initiative in its history with a breakthrough in papermaking technology that provides innovation designed to delight consumers with outstanding performance and value.
The longtime number-one, consumer-favorite paper towel brand in the U.S., Bounty continues to deliver on its commitment to enhance the user experience:
pginnovation.com
About Bounty Paper Towel Technology:
Breakthrough papermaking technology in improved
Bounty Paper towels delivers more life in each sheet:
•Bounty with Trap & Lock Technology™ has a
proprietary structure design with a more open and
reinforced fiber network inside each sheet. This
results in better distribution of water and helps lock
in spills better than our previous version.
•Liquid moves through the channels to areas of the
sheet where it can be retained, for less mess left
behind on the surface than before.
•It also has improved performance when wet, and
features a new emboss design.
Availability:
Bounty Paper Towels with improved Trap & Lock
Technology™ will be available throughout North
America beginning February 2012.
Contacts
LisaJesterP&GFamilyCareExternal
Relations513.634.4939
CourtneyRyderMSLGroup(PRAgency)