last power point final
TRANSCRIPT
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
Research Branding motion Graphic for Nudge Design Studio
Research Branding motion Graphic for Nudge Design
Studio
PeopleleavingfaucetoninPublicRestrooms
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
CurrentBehavior
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
Notallofthemturnoffbythemselves
Scenario
Peopleleavethebathroomswithout realizingthatthewaterisstillrunning
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
Peopleleavethebathroomswithoutrealizingthatthewaterisstillrunning
Scenario
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
• peoplemightturnthefaucetoffbeforegettingoutofthebathrooms
DesiredBehavior
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
DesignedtipEmployed
• Toencouragepeopletoselectaspecificoption,makeitthedefault;likewisetodiscouragepeoplefromselectinganoption,don’tmakeitthedefault.
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
NudeDesignProposal
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
LogoDesignResearch
ChosenWords:Creative,affordableandresponsible
- InFrench,creative=Créatif- InGerman,affordable=erschwinglich- InItalian,responsible=responsabile
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
LogoDesignResearch
dCréatif/creativef
Erschwinglich/affordable
Responsabile/responsible
ArturoChaconResearchBrandingMotionGraphicforNudgeDesignStudio
LogoDesignSketching
ArturoChaconResearchBrandingMotionGraphicforNudgeDesignStudio
Logo
ArturoChaconResearchBrandingMotionGraphicforNudgeDesignStudio
Name
TheWord:Creative
InGerman=Kreativ
InItalian=Creativo
ArturoChaconResearchBrandingMotionGraphicforNudgeDesignStudio
Name
Thechosenword=creativechangedto“Kreativo”
ArturoChaconResearchBrandingMotionGraphicforNudgeDesignStudio
Logotype
KREATIVO
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
AudioTrack
Choseninstruments:
LatinChajcha
ChineseErhu
DominicanRepublicBongosFinalAudio
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
BackgroundVideo
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
BrandingVideoScreenshots
3hsimpleanimation
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
BrandingVideoScreenshots
3imorecomplexanimation1
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
BrandingVideoScreenshots
3imorecomplexanimation2
ResearchBrandingMotionGraphicforNudgeDesignStudio ArturoChacon
ThankYou