landing page design is paramount to successful ppc advertising

5

Click here to load reader

Upload: click-pencil

Post on 04-Jul-2015

219 views

Category:

Design


2 download

DESCRIPTION

ClickPencil is a landing page design company. We have a team of talented landing page designer to create conversion focused custom landing pages. Our second specialty is custom squeeze page design. We offer custom landing page design services across the United states, Great Britain, Canada and Australia.http://www.clickpencil.com/landing-page-design.html

TRANSCRIPT

Page 1: Landing page design is paramount to successful ppc advertising

Bidding for the appropriate keywords, any specific PPC advertiser will tell you, is only the start of a paid search-engine marketing strategy. The subsequent step in the process is focused on the landing page design. Once a prospective customer hits on an advertisement, the page that he (or she) is led to is called the landing page design. Numerous search-engine marketing companies ignore this essential step in the Pay per click process. A precisely constructed lead capture page can have a constructive influence on your site’s change-over rate along with your sizable profit. Allow me to share some important landing page guidelines that will make an impressive difference to a PPC advertising campaign.

Page 2: Landing page design is paramount to successful ppc advertising

This principle has long been a

software improvement maxim

which is relevant to lead

capture pages in b2b

marketing. Most of the

entrepreneurs do not need to

see marketing clutter on the

landing page design. A

targeted and easy approach

offering distinct quality

proposals is highly valued

more than a lengthy winded

paragraph extolling the

benefits of the product or

service you offer. Break up

your information into numbered

or bulleted sections that can be

absorbed at a glance.

Page 3: Landing page design is paramount to successful ppc advertising

It will be highly improbable that a guest is going to purchase on his 1st visit. A simple way to establish contact that will assist you to follow-up is to give a registration form. An additional benefit is the extra information that you may collect. With phone numbers and mail accounts, a website owner may contact potential customers individually. Along with the registration, a web site should also have visible backlinks to appropriate details such as detailed services or products specifications on the landing page design. This will make sure that a sophisticated viewer validates the guarantees as the vendor.

Page 4: Landing page design is paramount to successful ppc advertising

Choose multiple designs as well as themes and also try everyone in rotation. Analyze user statistics to figure out the visitors’ actions. Monitor action Choose multiple designs as well as themes and also try everyone in rotation. Analyze user statistics to figure out the visitors’ actions. Monitor actions of guests who transformed into sales versus those that did not to grant you a clearer picture of exactly where improvements can be done. Armed with this information, you can improve the lead capture page depending on exactly what guests are most likely to read.Efficient techniques for Pre Sell Page Optimization may bring about dramatic advancements in your internet site performance, and subsequently the ROI.There are many online advertising companies which offer customized Search-Engine Marketing strategies including SEO, PPC along with Optimizing landing page design to help websites leverage their online presence.s of guests who transformed into sales versus those that did not to grant you a clearer picture of exactly where improvements can be done. Armed with this information, you can improve the lead capture page depending on exactly what guests are most likely to read.