2012 Beta Test Results

Testimonials

As a lay leader/preacher, I led a service focused on God's plan for us as workers (made in His image), and we included some Labor Day Sunday materials that worked well, including a couple of ideas from the sermon outlines, one of the songs, and one of the prayers. Perhaps most important was the encouragement to create a Labor Day Sunday service - a small step toward integration of work into our Christian community.

Testimonials

Blessings of the backpacks, briefcases, and diaper bags. Pastor invited groups up, one at a time, for prayer and a laying on of hands. I liked it very much.

Testimonials

Everything went very well. People were motivated.

Testimonials

It has been and should continue to be a common practice to consecrate people for mission work, including consecration for the workplace. I'm glad to see this. Makes me very happy.

Testimonials

This was so helpful. I am glad it was not about "cornering people at the water cooler" and more about seeing your work as worship. The concept that people spend most of their time at work so we must address the workplace reality if the church is going to be relevant is SO important. I believe our adult Sunday School class is going to be full for this topic. Nice on BCP. (I'm Episcopalian!)

SUMMARY:• 87 people attended live webinars about faith and work

• 270 church leaders received a personal contact from us about Labor Day.

• 594 Christian leaders committed (in their Facebook newsfeeds) to celebrate faith and work in their church on Labor Day Sunday

• 121 churches in our survey did something special on Labor Day weekend to encourage Christians who work in the local community.

• 356 downloads of Labor Day materials (many not recorded due to tracking glitches)

• 4,055 unique users visited our Labor Day pages on The High Calling.

• 2,188 acts of engagement with our Labor Day material on Facebook

My Church leader has a very good understanding of workplace challenges

Churches that celebrated work on Labor Day Sunday

Churches that did NOT celebrate work on Labor Day Sunday

0

10

20

30

40

50

60

70

80

73 %

41 %

Even so, there was a 7% satisfaction gap in churches that celebrate faith & work in a special service

68

70

72

74

76

78

80

82 80 %

73 %

Churches that do not celebrate faith & work score even lower

36

38

40

42 41 %

38 %

Percentage of 356 Downloads

9 %

12 %

58 %

2 % 3 %

3 % 8 %

4 % Labor Day Sunday in a Box

Small Group Curriculum

Commissioning Service

Bulletin Inserts

Monday Morning Faith

Managing Workplace Anxiety

Faith and Work Songs

Workplace Prayers

Total Engagement via Facebook

Labor Day Sunday Post 2

Labor Day Sunday Post 1

Labor Day Sunday Album

Labor Day Sunday in a Box

Small Group Curriculum

Commissioning Service

Bulletin Inserts

Monday Morning Faith

Managing Workplace Anxiety

Faith and Work Songs

Workplace Prayers

0 100 200 300 400 500 600 700 800 900 1000

21

28

139

5

8

7

20

10

likessharescommentsbitly clicks

Bitly clicks # = actual downloads of each pdf via Facebook

Which of the following best describes your role in your workplace?

25.10%

11.40%

7.80%26.20%

14.90%

14.60%

ManagementAdministrativeSupportTrained professionalSelf-employedOther

The Ugly Numbers• 4860 pageviews of our Labor Day Sunday pages on The High Calling (that

is 4055 unique people or 1.2% of THC audience during that period).• 356 confirmed downloads of our labor day materials (but the vast

majority of these were not tracked due to a technical glitch).• 594 guests registered on our Facebook Event “Celebrate Work on Labor

Day Sunday.” (550 registered for the webinar event on facebook, 242 registered via GoToWebinar, 87 attended, 270 church leaders contacted via phone during followup)

• 174,143 people (16% - 27,485 organic) saw our Labor Day Sunday posts for a total of 501,756 impressions (22 % - 109,913 organic impressions).

• 225,918 (45%) of the impressions were fans• 2188 acts of engagement by users on Facebook around Labor Day

Sunday material (likes, shares, comments, downloads)