la banca del futuro y el rol de la transformación digital … · 13/03/2018 1 la banca del futuro...
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13/03/2018
1
La Banca del futuro y
el rol de la
transformación Digital
Juan Manuel Martinez Holman
Regional DC Solutions Sales manager
Huawei Guatemala
5000 years ago 1990s Today 1780s
Agricultural Revolution Industrial Revolution Information Revolution
Intelligence
Revolution
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2
Wearable Devices
Mobile Payments
Blending of Traditional and Mobile
Mobilegeddon
Social Commerce
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3
Disruptive Models
Increasing loyalty
Overall Customer lifecycle management
Need of an Omni channel strategy
Customer Experience
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4
It’s the Attention Economy time
Your brand isn’t your brand. Customer experience is!
All marketing is interactive, technology sophistication to the raise
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5
WHAT IS CLOUD ROLE IN DIGITAL TRANSFORMATION?
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6
Almost every enterprise will be a cloud service
provider of innovative services to its own marketplace
Making cloud capability not just an IT issue, but also a core business operation issue
THE FUTURE IS NOW! CLOUD AS THE MAIN
ENGINE
INTEGRATION IS KEY YOUR BRAND IS NOT YOUR
BRAND
KEY TAKEAWAYS FOR TODAY