kyc strategic plan speaker series march 23 2011
TRANSCRIPT
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Strategic planA vision for the future
1896-1996 a vision towards 2046
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Why do we need a plan? Protect our investment Give the board direction
We need to plan over a longer time frame than typical board cycles
Repair our aging infrastructure Leave the club better than we
found it Ensure the legacy of the KYC
1896-1996 a vision towards 2046
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Where are we now?The process
Change in board structure towards a policy board Change our focus and timelines Less about portfolios and more about the entire
club Hire a general manager
Glenn has now been here almost a year Engage Queens executive decision centre
Two planning sessions and subsequent report The Committee
(Paul Davis, Rob Crothers, Alison Brown, Suzanne Hamilton, Glenn Singleton)
1896-1996 a vision towards 2046
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Action planwe need to know where we are in order to move forward
Brainstorming Facilities assessment
Inventory Membership survey
Goals Create scenarios
Member presentations Town Hall meeting
Develop recommendations for the 2011 AGM
1896-1996 a vision towards 2046
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SWOT analysis Strengths
Weaknesses Opportunities
Threats
1896-1996 a vision towards 2046
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1. Strength - central downtown location on waterfront 2. Opportunity - increased harbour capacity would attract more
members 3. Strength- Best junior sailing program in Ontario 4. Strength- Region training centre- athlete development 5. Opportunity- transition ALTS people to full membership 6 . Opportunity - grow the young adult proportion of the membership 7. Opportunity - improve food service will attract new & retain
current & also attract community events & $$$ 8. Strength- food service; entertain guests; on the water, but:
(Weakness) inconsistent service, menu, product & over all set up 9. Opportunity - Make Club facilities into a respectable showplace to
attract and retain members ( weakness) - crumbling physical infrastructure
10. Opportunity - take advantage of technology to improve effectiveness of club management
The top 10 items from the SWOT list
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Membership Harbour
Clubhouse Facilities and services
The Main Areas of Focus
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1896-1996 a vision towards 2046
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Appraisal of Buildings and propertyS. RAYNER & ASSOCIATES LTD.Real Estate Appraisals & ConsultingMarketing & Feasibility StudiesBusiness Valuations, Assessment AppealsInsurance Replacement Costs
FILE #: C-5568September 7th, 2010
Kingston Yacht Club1 Maitland StreetKingston, Ontario K7L 2V3Attention: Mr. Glenn Singleton, General Manager
Re: Kingston Yacht ClubMaitland StreetKingston, Ontario
In accordance with your instructions, we have carried out an investigation and completed an Appraisal of the above noted property. The purpose of this appraisal was to estimate the Market Value of the fee simple interest of the property as at September 1st, 2010 for planning purposes.
Based on our investigation, the estimated Market Value as of the date of appraisal, subject to the Assumptions and Limiting Conditions, and Scope of Appraisal is:
TWO MILLION TWO HUNDRED AND EIGHT THOUSAND DOLLARS ($2,208,000)
Because of the uniqueness and complexity of the property, it is important that this report be read in its entirety to fully understand the rationale and analysis behind the conclusions arrived at.
1896-1996 a vision towards 2046
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Building assessment report
Understanding the actual physical condition of all our buildings and mechanical systems
foundations , walls, roofs, windows and doors, HVAC, electrical, systems
Etc…etc.. Etc…
1896-1996 a vision towards 2046
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Over 70 boats Race committee Vessel 3 whalers 8 coach boats 18 420’s 12 Flying Juniors 7 Sharks 26 Optimists or Prams
Insured value or present day value approx. $250000
Replacement Value Approx. $650000
Boat inventory
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KYC Membership Survey 2011
173 Responses
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Fam
ily
Sing
le
Asso
ciat
e
Non R
esid
ent
Juni
or Life
0
5
10
15
20
25
30
35
40
45
Survey Responses Membership
Responses by Membership Category
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Reasons they joined
Sailing
facilit
ies
Frie
nds at
KYC
Prox
imity
to d
ownt
own
ALTS
Recip
roca
l priv
ilege
s
Juni
or LTS
Club
hist
ory
Comm
unity
clu
b
Jem
met
t’s Lan
ding
Corpo
rate
net
wor
king
0
20406080
100120140
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Age Distribution
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Do you feel you are receiving good value based on what you pay for your membership fees?
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Membership Fees vs. Services to Members
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The scenarios Status quo ( approx. $70,000 - $90,000 per
annum)o Keep making regular improvement based on
annual cash flow The $500,000 - $750,000 plan
o Make significant capital improvements The Big Plan .. $ 1-2 mil
o Make major capital improvements by borrowing towards our capacity to repay
1896-1996 a vision towards 2046
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Finalize the collection of data Understand the membership needs and
wishes and get feedback Make a comprehensive plan and present to
the AGM Initiate and get things done
Where do we go from here
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