www.kvpcorp.com

KVP’s solution for Hospitality Industry

Jan 2012

Unleash Your Business Potential

Current Challenges in the Hospitality Industry

2

Customer approach

Customer ignorance

Increased Competition – Global players and specialty

resorts

Customer growth

Customer service

handling

Social presence

• Lead assignment (rule based)

• Task management • Lead tracking • Bid preparation• Content repository • Pricing • Approval work flows • Forecasting - Target vs.

actuals • Reporting • Triggers• Product management

KVP offerings for hospitality industry

3

Grow satisfied guest /

customer network

Improve / innovate

Acquire

Understand needs

Satisfaction levels and feedback

• Leads from website• Web ads • Campaigns• Call center (telemarketing) • Booking engine • CRS

KVP offerings for hospitality industry

4

Grow satisfied guest /

customer network

Improve / innovate

Acquire

Understand needs

Account management –

cross sell

• PMS – Guest data • Integrate PMS to CRM• Understand preferences • Report based on triggers

• Materialization data • Analyze and correlate

customer profile and spends

• Capture type of individual and preferences

• Social media interface (Radium 6)

• Ideas on website • Product development

ideas

KVP offerings for hospitality industry

5

Grow satisfied guest /

customer network

Improve / innovate

Acquire

Understand needs

Account management –

cross sell

• Manage priority customer

• Based on preferences and choices – propose products

• Configure campaign lists

• AM tasks • Cross selling plans • Propose and act – than

listen and act • Effective email campaign• Chatter – for internal

communication

Competency : Case study : Royal Orchid Hotels in strengthening revenues, improved guest management and customer satisfaction

6

Royal Orchid CRM highlight:

Lead Opportunity

Quote Booking

Materialization Account

management Sales collaboration -

AMCustomer feedback

Chatter

CRS

Booking engine

Multiple PMS

Cook recipe management

Loyal program

Goal: To make business smarter and focus on building happy customers and happy communities

7

Strategy and process

consulting

People effectiveness

Enterprise Cloud ComputingD

eliverable

Business facts

8

Founded : 2008 Team size: 30 members Focus: Facilitate growth using social enterprise

framework Serviced over 60 + customers across 5 industry

verticals / across established, growing and emerging firms

Philosophy: Business transformation

India’s Emerging Partner of the Year Award by Salesforce.com

KVP Business facts : Industry verticals

9

•Industrial equipment•Fabrication & custom manufacturing•Product manufacturing•Transportation•FMCG & retail•Supply chain and distribution

•IT hardware manufacturing•Software product development•IT services / solutions• R&D services•ITES/ Call Center / BPOs•Networking•Mobile technology

Manufacturing

Technology

Manufacturing Customers

KVP Business facts : Industry verticals

10

•Health care•Health plan•Drug discovery and clinical trials•Pharma and drug manufacturing•Medical equipment

•Large, mid and single property hotels •Real estate

Life Sciences

Hospitality and real-estate

Life Sciences Customers

•Banking services / Microfinance•Insurance•Investment advisory•Venture capital / private equity•Foreign exchange services

Financial services