[kug award 2009] i shop therefore i am min hee cho
DESCRIPTION
TRANSCRIPT
![Page 1: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/1.jpg)
![Page 2: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/2.jpg)
조 민희
TEDxMyeongDong Small Talk
![Page 3: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/3.jpg)
KUG Award 2009, Minhee Cho
Barbara KrugerUntitled (I shop therefore I am)111" by 113"photographic silkscreen/vinyl1987
![Page 4: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/4.jpg)
![Page 5: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/5.jpg)
![Page 6: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/6.jpg)
5,000(1)
![Page 7: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/7.jpg)
5,000(1)
10,00(2)
![Page 8: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/8.jpg)
5,000(1)
10,00(2)
20,00(3)
![Page 9: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/9.jpg)
5,000(1)
10,00(2)
20,00(3)
![Page 10: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/10.jpg)
20,00
![Page 11: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/11.jpg)
÷ 365 = 55
(Year)20,00
![Page 12: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/12.jpg)
The Curious Case of Benjamin Button (2008)
25
![Page 13: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/13.jpg)
The Curious Case of Benjamin Button (2008)
25
![Page 14: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/14.jpg)
The Curious Case of Benjamin Button (2008)
+ =55 8025
![Page 15: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/15.jpg)
The Curious Case of Benjamin Button (2008)
+ =55 8025
![Page 16: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/16.jpg)
What’s your favorite beer?
http://thesilversun.files.wordpress.com
![Page 17: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/17.jpg)
![Page 18: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/18.jpg)
![Page 19: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/19.jpg)
mize team
![Page 20: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/20.jpg)
mize team
SharlaraGooner そうすけ MinheeSean Kim Gorekun
![Page 21: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/21.jpg)
![Page 22: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/22.jpg)
![Page 23: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/23.jpg)
Mapping Engine
![Page 24: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/24.jpg)
Mapping EngineY
X
![Page 25: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/25.jpg)
Mapping EngineY
X
Reverse Engineering
![Page 26: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/26.jpg)
<<
![Page 27: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/27.jpg)
<<
![Page 28: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/28.jpg)
<<
![Page 29: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/29.jpg)
<<
![Page 30: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/30.jpg)
Mapping EngineY
X
![Page 31: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/31.jpg)
Mapping EngineY
X
Step.1 - Data Collecting
![Page 32: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/32.jpg)
Mapping EngineY
X
Step.1 - Data Collecting
Step.2 : Data
![Page 33: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/33.jpg)
Fashion
Step.1 - Data Collecting
http://www.flickr.com/photos/rogersmithhotel/3919924451
![Page 34: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/34.jpg)
Movie
Step.1 - Data Collecting
![Page 35: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/35.jpg)
Step.1 - Data Collecting
Travel
![Page 36: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/36.jpg)
Experience
Step.1 - Data Collecting
![Page 37: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/37.jpg)
Step.2 - Data Reasoning
![Page 38: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/38.jpg)
Energy Barrier
ItemA
ItemB
ItemC
ItemD
ItemE … Item
X
Man 1 Like Like Like … Like
Woman 1 Like Like …
Man 2 Like Like Like Like … Like
Woman 2 Like … Like
Woman 3 Like Like Like …
Man 3 Like Like … Like
… … … … … … … …
Man 327,789
Like Like Like … Like
Step.2 - Data Reasoning
![Page 39: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/39.jpg)
Be happier!
![Page 40: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/40.jpg)
Barbara KrugerUntitled (I shop therefore I am)111" by 113"photographic silkscreen/vinyl1987
![Page 41: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/41.jpg)
10,000
10,000 BC (2008)
![Page 42: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/42.jpg)
Present
http://theinspirationroom.com/
![Page 43: [KUG Award 2009] I Shop Therefore I Am Min Hee Cho](https://reader037.vdocuments.mx/reader037/viewer/2022110115/54b891ce4a795980408b4a97/html5/thumbnails/43.jpg)
La dolce vita
http://www.flickr.com/photos/fchouse/2548248781/