ksgm’s joint business operations with mpt
TRANSCRIPT
KSGM’s Joint Business Operations with MPTMarch 14, 2018
Yoshiaki Benino
COO, MPT KSGM Joint Operation
KDDI Summit Global Myanmar
Table of Contents
1. Joint Business Operations with MPT
2. Overview of KSGM
3. Outline of Joint Telecommunication Business with MPT
4. Q&A
2
1. Joint Business Operations with MPT
3
Joint Operations
4
Employees
MPT KSGMKSGM
Know-how
Employees
Funds
New equipmentExisting equipment
License
Customer base
MPT-JOJoint Operations
5
Background Behind Joint Business Operations
• 2012: Movement towards deregulations in telecommunications
• June 2013: Awarding of telecom licenses to foreign service providers
• December 2013: Bidding for partnership with MPT on joint business operations
• July 2014: Conclusion of agreement
6
• September 2014: Renewal of brand
7
“Most Loved Brand”
8
WPP Brand Ranking Survey
2nd place: SAMSUNG3rd place: Telenor4th place: Huawei5th place: Max+ (beverage)
9
Bright future of telecommunications in Myanmar
MPT’s corporate color
Shape of Myanmar
2. Overview of KSGM
10
Company Overview of KSGM
Company name: KDDI Summit Global Myanmar
Establishment: June 2014
Line of business: Telecommunications(NFS-C license obtained in February 2015)
Representative: Toshitake Amamiya
Shareholders: KDDI Corporation, Sumitomo Corporation
Number of employees:
984 (as of January 1, 2018)
11
Why enter the Myanmar market?
Population exceeding 50 million
Undeveloped compared with surrounding countries
Literacy rate is high and people are diligent and hardworking
12
High growth can be expected
Why enter the Myanmar market?
13
Would like to contribute to the growth of Myanmar
Only for obtaining profit?
What is necessary for the development of Myanmar?
14
Legal systemsSocial infrastructure
Development of communications infrastructure
Specific roles of KSGM
15
Transformation
KSGM’s Know-how
16
KDDI’s technical capabilities
Marketing power
KDDI’s technical capabilities
Marketing power
Sumitomo Corporations’ expertise in
overseas businesses
Sumitomo Corporations’ expertise in
overseas businesses
17
Carrier NW Carrier NWOptical cable
Mobile Communications
Base stations
18
Challenging Environmental Conditions
System Design and Measures
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Organizational designHuman resourcesResolutions and
approvalPaymentAccountingPurchasing and
order placementsContractsInternal controlRenovation
Vision and MissionStrategiesBusiness planDecision makingMeeting bodiesPDCAIntroduction of TFT
Transformation
20
Joint Operation System
Board of Directors
CEO
COO CFO CCO CTOOperation Finance Commercial Technical
InternalAuditor
3. Outline of Joint Telecommunication Business with MPT
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MPT’s Services
22
• Mobile phones • Landline phones
• International calls • Internet
• Corporate networks
• IP-VPN (domestic/international)
• Private lines (domestic/international)
• ADSL• FTTH• Fiber Internet
Mobile Phone Services
•Broader
•Faster
•More usable
23
Mobile Phone Services
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At the time of market entry
(September 2014)September 2017
Population coverage rate
49%
Population coverage rate
>90%Communication standards:2G/3G
Communication standards:2G/3G/4G
• Broader
25
Mobile Phone Services
• Broader
10 MHz
10 MHz
20MHz+
New
Max 150 Mbps
Max 150 Mbps
+
Max
300 Mbps
Dec. 2017
82Townships
Dec. 2018
280Townships
• Faster
Speedtest Awards
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Received Speedtest Award from Ookla
Mobile Phone Services
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• More usable
MPT 4U
Mobile Phone Services
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• More usable
FTTH Services
• August 2017: Services commencedin Sule
• 2018: Service area is scheduled tobe expanded gradually
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Business Services
• IP-VPN• International IP-VPN: Commenced in 2017• Mobile Remote Access is also provided
• Fiber Internet• Multiple-route overseas connections• Google and Facebook cache
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Nationwide
Business Services
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Free calls/SMS within groups Reasonable data plans Data only SIM
Secure mobile access Package plans SMS and USSD
• Mobile Phone Services
Business Services• Toll Free Calls (reverse billing service)
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MPT – KSGM JO
US$ 2 Bil
1.7 Trillion MMK
3 Bil MMK120,000 Jobs17,000 employees180 program
MNLVoice
Rakhine 31 BTS
Contribution to Myanmar
Myanmar Employer Awards
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• People's Choice Award • Gold for Most Effective Recruitment Strategy for Talent
Attraction
• Gold for Best Use of Technology in HR
• Bronze for Best Use of Rewards & Recognition
• Bronze for Best Career Advancement Program
Rakhine
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Rakhine
• Based on request from the Myanmar government
• Working on the improvement in radio wave situation
• Measures against Rohingya refugee problem
Target area
Rakhine
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Rakhine
Target area
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Blood donations
Water
Environmental conservationHealthcare
38
IT education Mobile seminars
Education
39
Business Incubation
40
Regional revitalization
Development of the next generation
University
U 14
Grassroots
41