kristina kirjanova, leonie askes, steven hazenberg, leyre san miguel and markéta kučerová - what...
TRANSCRIPT
WHAT CAN BE TRACKED,
WILL BE TRACKED
Leonie Askes, Kristina Kirjanova, Markéta Kučerová, Leyre San Miguel, Steven Hazenberg
INDEX• Privacy policy• Data tracking
– Cookies• Data breaches• Personalized search• Filter bubble & how to avoid it• Personalized vs. Contextual results • Other ways to depersonalize the web• Personalization on mobile phones• Enhancing privacy• Online platform
PRIVACY POLICY
•Accepting the privacy rights surrendering to the company behind
•European Union’s Data Protection Directive (EUDPD)
Privacy policy
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HOW DO THEY DO IT?
Think about different ways of how companies collect your data – Write down 5 things
HOW DO THEY DO IT?
IP address (country,
city)
Browse history
Clicks on sites/links
Queries/searches
Likes/ dislike
buttons
Responses/
Comments
Cookies
COOKIES
- Different kind of cookies
- Erasing/blocking cookies
- Canvas fingerprint
‘’THE GOVERNMENT WILL NEVER USE OUR PERSONAL DATA AGAINST US’’
DATA BREACH
The definition:"A data breach is a security incident in which sensitive, protected or confidential data is copied, transmitted, viewed, stolen or used by an individual unauthorized to do so’’.
‘’PERSONALIZED SEARCH FOR EVERYONE’’
DESKTOP
MOBILE
RECOMMENDATIONS
“IF YOU’RE NOT PAYING FOR SOMETHING, YOU’RE NOT THE CUSTOMER: YOU’RE THE PRODUCT BEING SOLD.” –LEWIS, A
THREAT OF FILTER BUBBLE
• Decreation of the oportunity in finding other perspectives• Dangerous for journalism• Robert Epstein – Google and the elections
HOW TO GET OUT OF FILTER BUBBLE?• Write down 3 things on how to avoid personalization.
• Private browsing • Sign out of Google Account • Remove ads • Erase activity and search history, browsing history, cookies
DIFFERENCE BETWEEN PERSONALIZED & CONTEXTUAL RESULTS• Contextual - IP address, location or languages, location,
time of year, day of the week, time
• Personalized - more complex signals - browser & search history, Google account
PERSONALIZATION ON MOBILE PHONES• Change the settings (location)• Change the settings of Google (specially in Android phones)• A lot of data shared through apps• Turn off the ads
ENHANCING YOUR PIVACY
Mozilla Firefox Signal
Cryptomator Turtl
Linphone Etherpad
KeepassProtonmail
ONLINE PLATFORM
• Facebook group• Platform for sharing and informing people• Spreading the awareness of the issue
THANK YOU FOR YOUR ATTENTION
QUESTIONS?