kpn brainsync presentatie digitale industrie transformatie
TRANSCRIPT
Digitale TrendsKPN ConsultancyBrainSync
+31647180864Slideshare.net/vincente
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‣ Internet 25 jaar in Nederland
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Mediaplaza
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‣Wednesday, October 8, 14
‣Wednesday, October 8, 14
• Einstein?
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• Einstein?
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• Einstein?
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• Einstein?
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• Einstein?
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• Einstein?
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Zelf aan de slag
• Download INCROWD op IOS/ANDROID
• Zoek ->
• Maak foto’s en video’s backstage
• Maak foto’s tijdens presentaties om te oeferen
• Interview een andere gast 1 minuut met top ideeen om zelf te gebruiken
• Beloning: Dag Tesla Model S rijden
Instant publishing
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Reward: Rij Tesla
•
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Connected everything
• Internet of things
• Hardware access to service
• Connected Tandenborstel
• Personal fitness & Healthcare
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Connected everything
• Internet of things
• Hardware access to service
• Connected Tandenborstel
• Personal fitness & Healthcare
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Connected everything
• Internet of things
• Hardware access to service
• Connected Tandenborstel
• Personal fitness & Healthcare
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Connected everything
• Internet of things
• Hardware access to service
• Connected Tandenborstel
• Personal fitness & Healthcare
Wednesday, October 8, 14
Connected everything
• Internet of things
• Hardware access to service
• Connected Tandenborstel
• Personal fitness & Healthcare
Wednesday, October 8, 14
Connected everything
• Internet of things
• Hardware access to service
• Connected Tandenborstel
• Personal fitness & Healthcare
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Google Glas
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Google Glas
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Online/Offline
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Raspberry Pi Applications
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Payments
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Vele vormen
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Vele vormen
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Gewone mensen
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Met je handen
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Urthecast Earth HD streaming
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3D printing disruptive
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3D printing disruptive
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3D €1000-€2000
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3D printing
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Cloud everything
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Cloud everything
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Online bestedingen
2014: 14 billion euro
2013: 11 billion euro
bron: thuiswinkel.org
Web-influenced 70 miljard
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ProductinformatieSocial toolsWednesday, October 8, 14
ProductinformatieSocial toolsWednesday, October 8, 14
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90% social tools
Product info
Social tools
what else do people buy
what do they recommend?
Tags of clients
What do they buy in the end?
what else?
Description of customers
reviews of the customers
review of the reviews
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Social Media
2.0
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Who talks
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Blogs demografie
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Blogs demografie
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Blogs demografie
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Social Media
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9 miljoenleden in Nederland
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9 miljoenleden in Nederland
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9 miljoenleden in Nederland
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2.5 miljardstatus updates per daggedeeld op Facebook
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2.7 miljardlikes per dag
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555 miljoenTwitter accounts
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12.233Tweets per seconde
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3.3 miljoen actieve Nederlandse Twitteraars
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6.939Berichtenper seconde
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3.9 miljoenNederlanders op Linkedin
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3.9 miljoenNederlanders op Linkedin
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DELL Case
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DELL Case
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Dell notebooks
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Dell notebooks
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Dell & Social Media
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• 100k employees
• 12 people listen to conversation
• 15 people create policy
• 30.000 did SMACU Training & can listen
• 16.000 can speak on behalf of Dell on Twitter/Facebook/Blogs
Dell social media
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7
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• $35 billion sales• 3 Billion searches/day• Money from Adwords• Youtube, Google
salmaps, gmail, apps etc
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Google adwords
•Easy to set-up•Easy to budget•Price per keyword
Also onYouTube
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BYODCYOD
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BYODCYOD
85% doet het!25% heeft policy!
45% “werkt eraan”!
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BYODCYOD
85% doet het!25% heeft policy!
45% “werkt eraan”!
50% mag het niet50% doet het toch
50% is bereidt
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ICY Enschede
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ICY Enschede
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ICY Enschede
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4 miljardbekeken video’s op YouTube
dagelijksWednesday, October 8, 14
120 uurvideo’s geupload op YouTube
per minuutWednesday, October 8, 14
Videoblogger
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Videoblogger
Talk to Me!
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• kassa
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Olie Future?
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Olie Future?
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• d
4G verandert alles!
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• d
4G verandert alles!
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• d
4G verandert alles!
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Lithium ion 100 watt/kg
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170 Rijkswaterstaat plekken
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170 Rijkswaterstaat plekken
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• Tesla
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Crowd sourcing
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Social Media
2.0
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www.vincente.nl
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Vincent Everts
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