We at Idea Weavers believe that Asian Designers today are as creative and talented as other international designers and can make it big, very big, not only in India but also in other countries such as UK, USA and Europe. With production houses in India and the rich Indian culture inspiring their designs, these Indian designers have a competitive edge over others. They just need a platform in other countries where they could show the world what they are made of and what they can achieve in terms of creativity. We wish to provide them with this much needed platform through APLFW which will be held twice every year for the next 3 years minimum.

We at Idea Weavers believe that Asian Designers today are as creative and talented as other international designers and can make it big, very big, not only in India but also in other countries such as UK, USA and Europe. With production houses in India and the rich Indian culture inspiring their designs, these Indian designers have a competitive edge over others. They just need a platform in other countries where they could show the world what they are made of and what they can achieve in terms of creativity. We wish to provide them with this much needed platform through APLFW which will be held twice every year for the next 3 years minimum.

The 1st Season of APLFW was held in London at The Bloomsbury Ballroom from 10 th May to 12th May, 2010. The success of the Event has encouraged us to hold the 2nd Season this March(20111) itself on a much larger scale.

Moreover the first season of Kolkata Couture Fashion Week - a fashion week for the elite class of Kolkata and India was held with great pomp and show from 9th to 12th Sep’2010 and now the next season….

The 1st Season of APLFW was held in London at The Bloomsbury Ballroom from 10 th May to 12th May, 2010. The success of the Event has encouraged us to hold the 2nd Season this March(20111) itself on a much larger scale.

Moreover the first season of Kolkata Couture Fashion Week - a fashion week for the elite class of Kolkata and India was held with great pomp and show from 9th to 12th Sep’2010 and now the next season….

We are an Event Management firm founded in India to promote Asian Designers abroad as well as in their countries.We are an Event Management firm founded in India to promote Asian Designers abroad as well as in their countries.

ABOUT US: IDEA WEAVERS PVT. LTD.

ABOUT US: IDEA WEAVERS PVT. LTD.

PRESENTS

KOLKATA COUTURE FASHION & LIFESTYLE WEEK

In association with

an Idea Weavers Event

Presents

A 5 Star Property - offering the largest Ballrooms in Kolkata. With its Grand Interiors offers the perfect setting for this Grand

Event.

A 5 Star Property - offering the largest Ballrooms in Kolkata. With its Grand Interiors offers the perfect setting for this Grand

Event.

VENUE:

SWISSOTEL KOLKATA

VENUE:

SWISSOTEL KOLKATA

KCFW EVENTS:KCFW EVENTS:

EVENTS:

Accessory, apparels, lifestyle products, Fashion Shows (21 shows at Kolkata) Accessory, apparels, lifestyle products Exhibitions (25-35 Hours at Kolkata) Press Conferences – 1 (at Kolkata) Press Preview Parties – 1 (at Roof-Top Kabanas) Networking Receptions; Nightly After Parties (3 at Kolkata - Maya & Roof-Top)

EVENTS:

Accessory, apparels, lifestyle products, Fashion Shows (21 shows at Kolkata) Accessory, apparels, lifestyle products Exhibitions (25-35 Hours at Kolkata) Press Conferences – 1 (at Kolkata) Press Preview Parties – 1 (at Roof-Top Kabanas) Networking Receptions; Nightly After Parties (3 at Kolkata - Maya & Roof-Top)

DESIGNER COLLECTION SHOW:High profile, established designers who have consistently proven to be operating a viable business over a number of seasons are eligible to participate in an individual capacity.

TRADE SHOW:Some of the well established commercial LIFESTYLE brands gets to showcase their upcoming collection.

JEWELRY SHOW:Only the most established brands with excellent creativity who have over the years specialized in catering to the big fat indian weddings will display their most exquisite collection.

EXHIBITION:New infrastructures and packages present affordable options in what has been designed to attract greater Traffic and business outcomes for all emerging and established exhibitors.

DESIGNER COLLECTION SHOW:High profile, established designers who have consistently proven to be operating a viable business over a number of seasons are eligible to participate in an individual capacity.

TRADE SHOW:Some of the well established commercial LIFESTYLE brands gets to showcase their upcoming collection.

JEWELRY SHOW:Only the most established brands with excellent creativity who have over the years specialized in catering to the big fat indian weddings will display their most exquisite collection.

EXHIBITION:New infrastructures and packages present affordable options in what has been designed to attract greater Traffic and business outcomes for all emerging and established exhibitors.

PARTICIPATION CATEGORY:PARTICIPATION CATEGORY:

DESIGNER COLLECTION SHOW:INVESTMENT: RS.175000 ,35 LOOKS( SOLO)TWO DSGR: 20 LOOKS , Rs.100000THREE DSGRS: 15 LOOKS RS. 75OOO.

DESIGNER COLLECTION SHOW:INVESTMENT: RS.175000 ,35 LOOKS( SOLO)TWO DSGR: 20 LOOKS , Rs.100000THREE DSGRS: 15 LOOKS RS. 75OOO.

JEWELRY SHOW:

Investment: Rs 1,25,000Looks: 15 looks per Participant.

JEWELRY SHOW:

Investment: Rs 1,25,000Looks: 15 looks per Participant.

Included Components:

Lighting system including moving lightsSound system with playback and DJ decks(DJ turntables available at an additional cost)Venue Manager, Backstage Manager, Seating Director andFront-of-House ManagerCleaning and securityDressers and ushersBackstage equipment including clothes racksHair and make-up mirrors, steamers and ironsDetails and runway shots on official IPLFW websiteMedia pit management

Included Components:

Lighting system including moving lightsSound system with playback and DJ decks(DJ turntables available at an additional cost)Venue Manager, Backstage Manager, Seating Director andFront-of-House ManagerCleaning and securityDressers and ushersBackstage equipment including clothes racksHair and make-up mirrors, steamers and ironsDetails and runway shots on official IPLFW websiteMedia pit management

TRADE SHOW:

Investment: Rs 1,25,000Looks: 20 looks per Participant.

TRADE SHOW:

Investment: Rs 1,25,000Looks: 20 looks per Participant.

Capacity: 350 Total300 seated, 50 standing,.Capacity: 350 Total300 seated, 50 standing,.

Runway: Floor level (existing polished concrete)(custom runways available additional cost)21.0m long x 2.4 m wide (straight)

Runway: Floor level (existing polished concrete)(custom runways available additional cost)21.0m long x 2.4 m wide (straight)

NB: The above rates do not include charges for display stands that are available for exhibitions. Please see the next page for display stand charges should you wish to exhibit your collection along with a show.

NB: The above rates do not include charges for display stands that are available for exhibitions. Please see the next page for display stand charges should you wish to exhibit your collection along with a show.

PARTICIPATION CATEGORY:PARTICIPATION CATEGORY:

EXHIBITION STANDS:

Investment: Rs 75,000Number: 15Size: 6’ x 8’

EXHIBITION STANDS:

Investment: Rs 75,000Number: 15Size: 6’ x 8’

PARTICIPATION CATEGORY:PARTICIPATION CATEGORY:

INCLUDED COMPONENTS:

2 rails/racks; spotlightschair & table; 30 hangerssecurity; maintenancedesigner/sponsor name plate

INCLUDED COMPONENTS:

2 rails/racks; spotlightschair & table; 30 hangerssecurity; maintenancedesigner/sponsor name plate

KOLKATA COUTURE FASHION & LIFESTYLE WEEK (KCFLW)

KOLKATA ; FEBRUARY/MARCH 2011

DAY 1: 6 FASHION SHOWSDAY 2: 6 FASHION SHOWSDAY 3: 6 FASHION SHOWS

15 EXHIBITION STALLS (6’ X 8’ EACH) OPEN ON ALL 3 DAYS

EVENT START TIME : 11:30 A.MEVENT FINISH TIME: 8:00 P.M

AFTER PARTY AT MAYA & ROOF -TOP EACH DAY FROM 10:00 P.M ONWARDS

KOLKATA COUTURE FASHION & LIFESTYLE WEEK (KCFLW)

KOLKATA ; FEBRUARY/MARCH 2011

DAY 1: 6 FASHION SHOWSDAY 2: 6 FASHION SHOWSDAY 3: 6 FASHION SHOWS

15 EXHIBITION STALLS (6’ X 8’ EACH) OPEN ON ALL 3 DAYS

EVENT START TIME : 11:30 A.MEVENT FINISH TIME: 8:00 P.M

AFTER PARTY AT MAYA & ROOF -TOP EACH DAY FROM 10:00 P.M ONWARDS

T.V. PARTNER - ZEE TRENDZ / FTV(Coverage : 4 half hour episodes with 50 promotions on KCFW)

MAGAZINE PARTNER - WEDDING AFFAIR(Coverage : 4 full pages in their next issue)

RADIO PARTNER - Red FM (93.5)(Coverage : more than 50 promos on their radio channel in Kolkata 2 week before the Event starts)

ONLINE PARTNER - indiatimes.com/ fashionfad.in(Coverage : 30 web pages on KCFW)

OUTDOOR PARTNER - SELVEL/ BRIGHT ADVERTISING/DISPLAY/ARUN SIGN/ENKON(Coverage : 5 Billboards in Kolkata, Delhi & Mumbai)

ADDITIONAL TARGETED COVERAGE with Additional Media Invited - The Telegraph, Hindustan Times, Statesman, DNA, The Asian Age, Times of India, Femina, Vogue Mag, VIVAH mag, Cosmopolitan Mag, FAQ, NDTV Good times, Aaj Tak, Bangla News Channels, Online Portals:

-12 Full Pages with Newspapers in each city- Kolkata, Delhi, Bombay;-90 webpages in popular Fashion & Lifestyle Portals-10 full pages in popular magazines-10 minutes of TV coverage on Popular News Channels

T.V. PARTNER - ZEE TRENDZ / FTV(Coverage : 4 half hour episodes with 50 promotions on KCFW)

MAGAZINE PARTNER - WEDDING AFFAIR(Coverage : 4 full pages in their next issue)

RADIO PARTNER - Red FM (93.5)(Coverage : more than 50 promos on their radio channel in Kolkata 2 week before the Event starts)

ONLINE PARTNER - indiatimes.com/ fashionfad.in(Coverage : 30 web pages on KCFW)

OUTDOOR PARTNER - SELVEL/ BRIGHT ADVERTISING/DISPLAY/ARUN SIGN/ENKON(Coverage : 5 Billboards in Kolkata, Delhi & Mumbai)

ADDITIONAL TARGETED COVERAGE with Additional Media Invited - The Telegraph, Hindustan Times, Statesman, DNA, The Asian Age, Times of India, Femina, Vogue Mag, VIVAH mag, Cosmopolitan Mag, FAQ, NDTV Good times, Aaj Tak, Bangla News Channels, Online Portals:

-12 Full Pages with Newspapers in each city- Kolkata, Delhi, Bombay;-90 webpages in popular Fashion & Lifestyle Portals-10 full pages in popular magazines-10 minutes of TV coverage on Popular News Channels

TARGET MEDIA: TARGET MEDIA:

The 1st Season Overview :The 1st Season Overview :

Grand Opening: NARENDRA KUMAR (impressed LAKME CEO - Mr Anil Chopra present at his show)

Grand Opening: NARENDRA KUMAR (impressed LAKME CEO - Mr Anil Chopra present at his show)

Neeta Lulla presenting grand opening

Vikram Phadnis

Nita Lulla with John Woolford

Anju modi

Koomal sood

ARJUN

SULAKSHANARIAZ GANGI

WENDELL RODRICSAnshu modi

ANJU MODI

Vikram phadnis

Mughdha godse at the show

We are counting on your support, and will be delighted to have our image linked with yours

Hoping that our association with you goes a long way.

We are counting on your support, and will be delighted to have our image linked with yours

Hoping that our association with you goes a long way.

Will be happy to answer any queries you might have.

Will be happy to answer any queries you might have.

FINAL MESSAGE : FINAL MESSAGE :

CONTACT US:

VIVEK AGARWAL ( CEO )

DK AGARWAL (director )

IDEA WEAVERS PVT LTD

P: +91 900703038163 /

+91 9831287364

E: vivek@iplfashionweek.com

info @iplfashionweek.com

W:www.iplfashionweek.com